Geoff Peterson

Geoff Peterson

Recruiting and Sourcing Leader, Social Media Consultant, Speaker & Trainer, gpeterson@generallead.com

Greater Pittsburgh Area

Current
  • Recruiting and Sourcing Leader, Social Media Consultant, Speaker & Trainer at General Lead
Past
  • Technical Recruiter at Ciber
  • Sales and Marketing Intern at Lucasfilm Ltd., THX
  • Sales Project Coordinator at Hub Group, Inc.
Education
  • Indiana University of Pennsylvania
Connections
500+ connections
Industry
Staffing and Recruiting
Websites

Geoff Peterson’s Summary

*Open-networker accepting invitations to connect at gpeterson@generallead.com. My network contains over 9,900 direct contacts, with a reach of over 22M members, ranking in the top 150 most connected people on LinkedIn.

10+ years overall in recruiting, sourcing, Internet research and social media. Successful engagements with IBM, ADP, UnitedHealth Group, Booz Allen Hamilton, GEICO and other Fortune 500 clients, mid-size organizations and small businesses.

I have built sourcing practices and teams, constructed advanced sourcing programs to find active and passive talent from hundreds of sources, trained and mentored recruiters and Internet sourcers and spoke at recruiting events. In addition, my background includes social media focused planning, execution, management, measurement, training & advisement.

My Websites:
Geoff Peterson.com (www.geoffpeterson.com)
RecruitChute (www.recruitchute.com)
General Lead (www.generallead.com)

Geoff Peterson’s Specialties:

Strategic Staffing:
Engagements w/IBM, UHG, ADP, JNLI, BAH & more. Expertise in IT/IS, Healthcare, Sales, Finance & Government.

Training & Development:
Onsite sessions & online webinars w/ERE, Kennedy Information, Collegerecruiter.com & more. Topics covered include Twitter, Google, LinkedIn & Social Media.

Social Media Expertise:
Planning, execution, management, measurement, training & advisement. Directed and implemented social media programs and strategies.


Geoff Peterson’s Experience

  • Recruiting and Sourcing Leader, Social Media Consultant, Speaker & Trainer

    General Lead

    (Public Company; GE; Financial Services industry)

    April 2001Present (8 years 8 months)

    -Successful engagements in social media, recruiting, sourcing and Internet research with IBM, ADP, GEICO, UnitedHealth Group, Booz Allen Hamilton, CACI & hi5
    -3+ years social media focused strategy planning, execution, measurement, training and advisement
    -Managed staff of Internet researchers/sourcers; Virtual teams of independent contractors & consultants
    -Major online presence on social and business networks, search engines, blogs, microblogs and more
    -Developed social media campaigns w/blogs, Mobile/Text/SMS, SEO/SEM, video, photo, email & more
    -Built personal database of 2M+ contacts in verticals - IT/IS, Finance, Sales, Healthcare, Govt & more
    -Created StaffBytes - Blog dedicated to social media, advanced sourcing and recruiting techniques
    -Created Channels - Advanced sourcing program driving talent from 100’s of online communities
    -Created “The Sourcer’s Playbook” - Visual guide for finding active and passive talent online
    -Access to and expertise working with 100’s of social media & web tools
    -Trained 1000’s on social media tools, strategies and practices via custom webinars & onsite workshops

  • Technical Recruiter

    Ciber

    (Public Company; 5001-10,000 employees; CBR; Staffing and Recruiting industry)

    April 2000April 2001 (1 year 1 month)

    -Recruited information technology professionals in various technical backgrounds
    -Developed and maintained a large recruiting pipeline
    -Implemented numerous sourcing strategies
    -Coordinated and participated in multiple technical job fairs

  • Sales and Marketing Intern

    Lucasfilm Ltd., THX

    (Privately Held; 501-1000 employees; Entertainment industry)

    June 1999September 1999 (4 months)

    -Selected among 2,500 applicants for highly-coveted business internship
    -Provided support to sales and marketing departments on various developments
    -Built relationships with THX clients and global exhibitors in Germany and the UK
    -Managed three Marketing projects
    -Conducted analysis on penetration of THX in international markets

  • Sales Project Coordinator

    Hub Group, Inc.

    (Public Company; 10,001 or more employees; HUBG; Logistics and Supply Chain industry)

    May 1995June 1999 (4 years 2 months)

    -Supported sales, marketing and brokerage teams on special projects
    -Collecting data from customers
    -Managed a complex database
    -Constructed and implemented a customer satisfaction survey
    -Performed analysis and created reports
    -Built and maintained relationships with clients


Geoff Peterson’s Education

  • Indiana University of Pennsylvania

    Bachelors of Science , Small Business Management/Entrepreneurship , 19951999

    Training:
    The Complex Sale – Sales Methodology and Strategy Workshops
    Dale Carnegie Training - Sales Advantage
    Total Training Network - Sales Seminars
    Technical Recruiter Training - Steve Finkel
    AIRS - Search Lab 3.0
    AIRS - Googling for Candidates
    AIRS - Best New Ideas in Internet Sourcing

    Activities and Societies:
    Phi Delta Theta - Rush, Social Committees; Dean's List Honors

Additional Information

Geoff Peterson’s Websites:

Geoff Peterson’s Interests:

Staffing Industry, Healthcare, Pharmaceutical, Medical, Software, Technical Solutions, Technical Sales, Staffing Sales, Consulting Services, Consulting Sales, Software Sales, Medical Sales, Pharmaceutical Sales, Technical Staffing, ASP.NET, VB.NET, C#, Java, Weblogic, SAP, Peoplesoft, Sarbanes-Oxley, Sarbanes Oxley, SOX, CRM, Siebel, IUP, Indiana University of Pennsylvania, Phi Delta Theta, Entrepreneurship, Networking, Recruiting, Contracting, Software Engineer, Developer, Programmer, Microsoft, Oracle, 1099 Contractor, Offshore, Outsourcing, Consultant, Contract Recruiter, Virtual Recruiter, Technical Recruiter, Recruiter, Corporate Recruiter, Researcher, Sourcer, Contract Sourcer, Project Manager, Finance, Accounting, AIRS, Taleo, Brainbench, Zoominfo, ERE, LinkedIn, Jigsaw, Craigslist, Software Contractors Guild, Jobster, Fortune 500, Pixar, Telecommunications, Blackberry, iPhone, Apple, Mac, YouTube, Technorati, Google, Boolean, Blog, Wired, Jigsaw, Podcast, Second Life, Twitter

Geoff Peterson’s Groups:

Pittsburgh Technology Council, Baltimore Technology Council, Member: Electronic Recruiters Exchange, Member: Phi Delta Theta National Fraternity, Toplinked (www.toplinked.com), LinkedIn LION, DallasBlue Executives, LinkedInBloggers, LinkedInVentureCapital, LinkedInRecruiting, LinkedInMalaysia, OpenNetworkers, MyLinkedInPowerForum, NetSquared, CyberSleuths

  •    Blue: The DallasBlue Business Network (25,000+ members)
  •    Sales Training Drivers
  •    CareerLink Network
  •    Human Capital Institute
  •    Executive Suite
  •    NetSquared
  •    LinkedSEO
  •    On Startups - The Community For Entrepreneurs
  •    Networked Recruiter (34,197+ total network) 3rd Largest Recruiting and HR & 2nd Largest Agency Group
  •    LInked Business Strategists
  •    Interaction Design Association
  •    Linked:HR (#1 Human Resources Group)
  •    LION™ Worn with Pride! [Choose wisely ... ] < BEWARE OF COUNTERFEITS >
  •    Inbound Marketers - For Marketing Professionals
  •    Business Intelligence Group
  •    Marathoners
  •    SourceCon2010
  •    MobilOpen :: the mobile business group
  •    Technical Recruitment
  •    UAE staffing and Recruitment- HR solutions group
  •    ERE.net
  •    SHRM Networking Group
  •    Recruiting Professionals Network
  •    TopLinked.com (Open Networkers)
  •    RecruitingBlogs
  •    The Recruitment Network
  •    The Executive Search Group
  •    Recruitment Consultants and Staffing Professionals (30.000+)
  •    Search Engine Land
  •    Recruiters United
  •    Recruiter-Talk
  •    Fans of Mashable
  •    Onrec Online Recruitment Network
  •    Openreq.com (Recruiters & Staffing Professionals)
  •    IUP Alumni
  •    Tweeple
  •    DEFENSE AND AEROSPACE CONNECTIONS
  •    BD Networking
  •    Corporate Recruiters. #1 Group for Corporate Recruiters.
  •    The Talent Buzz
  •    HR & Talent Management Executive
  •    About.com Job Search and Careers
  •    CloudRecruiting.net
  •    Boolean Strings
  •    JobAngels
  •    RecruitChute

Geoff Peterson’s Honors:

Oustanding Community Service: YMCA, Deans List: Indiana University of Pennsylvania


Geoff Peterson’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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