
User-focused designer
Greater Seattle Area

User-focused designer
Greater Seattle Area
Raised in an artist's household to appreciate colour and form, genetically predisposed to analytical dissection and the occasional jaunt into overt verbosity, Greg finds joy in contrast—such as understanding that even the most beautifully simple things have an underlying complexity. Finding a good designer is hard enough; finding one with both a grasp on the elements of design and style and a solid base in the technical spectrum is something else entirely.
Designing since childhood—and more specifically, the web since 1998—Greg has undertaken projects ranging from web to print to illustration to apparel, with the occasional excursion into writing, audio production, and even being on air "talent." Let's use that term loosely...
layout, usability design and testing, illustration, designing for web, user experience, optimisation, user interface design, web copywriting, xhtml, css, IA, blogs, social networks
(Privately Held; Online Media industry)
June 2009 — Present (2 months)
I am the mythical white unicorn.
(Health, Wellness and Fitness industry)
November 2007 — April 2009 (1 year 6 months)
At Trusera, I helped build our social network for the sharing of health experience. I designed the user interface (from conceptual wireframing to polished final visual designs), illustrated explanatory panels and site iconography, played a large role in writing and editing the user educational copy, helped conduct user testing and feedback, and contributed to the overall information architecture of the network. This design work was done in the fast-paced and exceptionally challenging environment of SCRUM, an agile development process not often well suited for designers.
Other roles included the other design aspects of the company, from business cards to the creation of visually deep and appealing investor presentations.
(Design industry)
January 1999 — November 2007 (8 years 11 months)
Freelancing design project. Projects have varied from full site conception/design/implementation to magazine ads to apparel to identity work.
(Privately Held; 11-50 employees; Computer Software industry)
October 2005 — August 2006 (11 months)
Responsible for design of user interface elements, online and print advertising for site, front end markup and style, and any/all graphical elements not mentioned.
(Privately Held; 11-50 employees; Automotive industry)
October 2005 — August 2006 (11 months)
Responsible for design of user interface elements, online and print advertising for motorcycle shop, sales and promotional materials for new motorcycles from Ducati, Bimota, and Aprilia, banners, placcards and other on-site brand awareness for the shop, races and promotional events, front end markup and style of website and online shop, and any/all graphical elements not mentioned.
(Privately Held; 1-10 employees; E-Learning industry)
July 2005 — October 2005 (4 months)
I was responsible for the graphical elements, layout, and front-end development of several seminar-related web sites, including occasional copyediting and debugging.
(Privately Held; 11-50 employees; Construction industry)
May 1998 — July 2005 (7 years 3 months)
I was responsible for the web presence of Team Marble & Granite, the leading source of quality natural stone fabrication and installation in the Intermountain West. Site design and implementation, the occasional print ad design, as well as all copy writing duties fell upon me, as well as server administration and general technical support for the company's mac/pc based network.
design of all sorts, user interface design, colour, usability, illustration, independent music, writing, audio production, photography, history
National Multiple Sclerosis Society, American Humanist Association, Amputate, TRS Holdings Ltd.
SXSWi Web Awards Finalist [community site], Trusera (2009)
National Best Marketing, Ducati (2006)
Featured in an issue of Entertainment Weekly with Regis Philbin in a suit made of money. No, seriously. (1999)
Festival Pick, University of Utah Arts Technology Festival (2003)
Eagle Scout (1994)
University Of Utah Engineering Scholars Fellowship (1999)