Gaurav Mishra

Current

• Co-founder at 20:20 WebTech

Past

• Yahoo! Fellow in International Values, Communications, Technology, and Global Internet at Institute for the Study of Diplomacy, Georgetown University
• Assistant General Manager (Brand Head Indica) at Tata Motors
• Regional Product Manager (Cars – West) at Tata Motors

• Regional Product Manager (Cars – East) at Tata Motors
• TAS Manager at Tata Administrative Services

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2 more...

Education

• Indian Institute of Management, Bangalore
• College of Business Studies - University of Delhi

Connections

241 connections

Industry

Marketing and Advertising

Websites

• My Company
• My Website
• My RSS feed

Gaurav Mishra’s Summary

I am co-founder of social media research and analytics company 20:20 WebTech. In my previous avatars, I have done marketing at the Tata Group, taught social media at Georgetown University, and co-founded Vote Report India.

Gaurav Mishra’s Specialties:

Brand Management, Social Media, Strategic Planning, Digital Marketing, Internet Marketing, Social Marketing, Web 2.0, Web Marketing, Mobile Marketing, Social Media Analytics

Gaurav Mishra’s Experience

• Co-founder

  20:20 WebTech

  (Marketing and Advertising industry)

  June 2009 — Present (2 months)

  20:20 WebTech is a social media research and analytics company based in India, serving international clients. We follow a unique holistic approach to social media analytics and add value by adding a layer of human analysis on top of the technology.

• Yahoo! Fellow in International Values, Communications, Technology, and Global Internet

  Institute for the Study of Diplomacy, Georgetown University

  (Higher Education industry)

  August 2008 — May 2009 (10 months)

  Led research on social media in BRIC countries with a focus on digital activism in India and China. Taught a graduate course on “Social Media in Business, Civil Society and Government”.

• Assistant General Manager (Brand Head Indica)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  May 2007 — July 2008 (1 year 3 months)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for the Indica brand at the national level (for India).

• Regional Product Manager (Cars – West)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  October 2005 — April 2007 (1 year 7 months)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for Indica, Indigo and Marina in Western India.

• Regional Product Manager (Cars – East)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  September 2003 — September 2005 (2 years 1 month)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for Indica, Indigo and Marina in Eastern India.

• TAS Manager

  Tata Administrative Services

  (Public Company; Management Consulting industry)

  July 2002 — August 2003 (1 year 2 months)

  Multi-functional projects in Tata Chemicals (cost reduction with McKinsey), Tanishq (new product development), Tata Tea (brand management) and Videsh Sanchar Nigam Limited (cost reduction with Boston Consulting Group).

Gaurav Mishra’s Education

• Indian Institute of Management, Bangalore

  PGDBM , Management , 2000 — 2002

  - Positioned in the top twenty in the entrance exam for IIMB.
  - Short-listed for Aditya Birla Scholarship (2000-01) and IIML Leaders in Making Award (2001-02).
  - Summer Training: Asian Paints India Limited (International Business Unit) (2001) in the area of retailing
  - Won 15 plus prizes in inter business school simulation/ case analysis/ paper presentation contests (2000-2002).
  - Represented IIMB at Asia Moot Corp Business Plan Contest at University of Honolulu, Hawaii (2002).

  Activities and Societies:

  - Coordinator, ICON, the IIMB Consulting Club (2000-01)
  - Alumni Representative, IIMB (2000)

• College of Business Studies - University of Delhi

  BBS , Management , 1997 — 2000

  - Summer Training: Bennett Coleman & Company Ltd (1998) in the area of brand management.

  Activities and Societies:

  - Member, Placement & Alumni Cell, CBS (1998)
  - Member, Executive Council, Delhi University, World University Service (1997-99)

Additional Information

Gaurav Mishra’s Websites:

• My Company
• My Website
• My RSS feed

Gaurav Mishra’s Interests:

Social Media, Social Media Analytics, Social Media Marketing, Web 2.0, Mobile 2.0

Gaurav Mishra’s Groups:

•    IIMB Alumni Association
•    Social media outsourcing

Gaurav Mishra’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch