Gaurav Mishra

Current

• CEO at 20:20 Social

Past

• Yahoo! Fellow in International Values, Communications, Technology, and Global Internet at Institute for the Study of Diplomacy, Georgetown University
• Assistant General Manager (Brand Head Indica) at Tata Motors
• Regional Product Manager (Cars – West) at Tata Motors

• Regional Product Manager (Cars – East) at Tata Motors
• TAS Manager at Tata Administrative Services

see less...

2 more...

Education

• Indian Institute of Management, Bangalore
• College of Business Studies - University of Delhi

Connections

500+ connections

Industry

Management Consulting

Websites

• My Company
• My Website
• My RSS feed

Gaurav Mishra’s Summary

I am CEO of social media research and strategy company 20:20 Social. In my previous avatars, I have studied at the Indian Institute of Management Bangalore, held senior marketing roles at the Tata Group, taught social media at Georgetown University as the 2008-09 Yahoo! Fellow, and co-founded Vote Report India.

Gaurav Mishra’s Specialties:

Brand Management, Social Media, Strategic Planning, Digital Marketing, Internet Marketing, Social Marketing, Web 2.0, Web Marketing, Mobile Marketing, Social Media Analytics, Management Consulting

Gaurav Mishra’s Experience

• CEO

  20:20 Social

  (Privately Held; Management Consulting industry)

  June 2009 — Present (6 months)

  20:20 Social is a social media research and strategy company based in India, serving Indian and international clients. We add value with our strategic approach to social media which is based on our unique understanding of brands, communities and social technologies.

• Yahoo! Fellow in International Values, Communications, Technology, and Global Internet

  Institute for the Study of Diplomacy, Georgetown University

  (Higher Education industry)

  August 2008 — May 2009 (10 months)

  Led research on social media in BRIC countries with a focus on digital activism in India and China. Taught a graduate course on “Social Media in Business, Civil Society and Government”.

• Assistant General Manager (Brand Head Indica)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  May 2007 — July 2008 (1 year 3 months)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for the Indica brand at the national level (for India).

• Regional Product Manager (Cars – West)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  October 2005 — April 2007 (1 year 7 months)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for Indica, Indigo and Marina in Western India.

• Regional Product Manager (Cars – East)

  Tata Motors

  (Public Company; TTM; Automotive industry)

  September 2003 — September 2005 (2 years 1 month)

  - On deputation from Tata Administrative Service (TAS).
  - Managed sales and marketing for Indica, Indigo and Marina in Eastern India.

• TAS Manager

  Tata Administrative Services

  (Public Company; Management Consulting industry)

  July 2002 — August 2003 (1 year 2 months)

  Multi-functional projects in Tata Chemicals (cost reduction with McKinsey), Tanishq (new product development), Tata Tea (brand management) and Videsh Sanchar Nigam Limited (cost reduction with Boston Consulting Group).

Gaurav Mishra’s Education

• Indian Institute of Management, Bangalore

  PGDBM , Management , 2000 — 2002

  - Positioned in the top twenty in the entrance exam for IIMB.
  - Short-listed for Aditya Birla Scholarship (2000-01) and IIML Leaders in Making Award (2001-02).
  - Summer Training: Asian Paints India Limited (International Business Unit) (2001) in the area of retailing
  - Won 15 plus prizes in inter business school simulation/ case analysis/ paper presentation contests (2000-2002).
  - Represented IIMB at Asia Moot Corp Business Plan Contest at University of Honolulu, Hawaii (2002).

  Activities and Societies:

  - Coordinator, ICON, the IIMB Consulting Club (2000-01)
  - Alumni Representative, IIMB (2000)

• College of Business Studies - University of Delhi

  BBS , Management , 1997 — 2000

  - Summer Training: Bennett Coleman & Company Ltd (1998) in the area of brand management.

  Activities and Societies:

  - Member, Placement & Alumni Cell, CBS (1998)
  - Member, Executive Council, Delhi University, World University Service (1997-99)

Additional Information

Gaurav Mishra’s Websites:

• My Company
• My Website
• My RSS feed

Gaurav Mishra’s Interests:

Social Media, Social Media Analytics, Social Media Marketing, Web 2.0, Mobile 2.0

Gaurav Mishra’s Groups:

•    IIMB Alumni Association
•    Social media outsourcing
•    20:20 Social

Gaurav Mishra’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch