
SEOPDX - White Rose Productions - Marketing and Advertising Consultant - garypool.seo@gmail
Portland, Oregon Area

SEOPDX - White Rose Productions - Marketing and Advertising Consultant - garypool.seo@gmail
Portland, Oregon Area
As an Internet Marketing Expert (SEO & SEM) /Graphic Designer / Web Developer for White Rose Productions, I have created websites for a number of clients so I understand how to support web producers with correctly prepared images. In addition, I have produced printed materials ranging from business cards and stationery to brochures and print magazines. These projects have come to me in various stages of preparation, all the way from just-an-idea to finished images and copy. Every project was completed before deadline and was given exceptional reviews by the person or organization.
I specialize in: SEO and SEM integration into your website. Graphic designs ranging from logo development to magazine design and layout to full scale web sites for small to medium sized businesses and non-profit organizations.
I design and produce magazines, wedding packages, catalogs, logos, programs.
I also develop as well as convert graphic designs to functional HTML/XHTML web pages and ecommerce enabled sites.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 1998 — Present (10 years 2 months)
Gary Pool, S.E.O.
Web Maestro
Search Engine Optimizician
White Rose Productions
Search Engine Optimization Portland
503-616-4SEO (4736)
Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
(Privately Held; 201-500 employees; Computer Software industry)
2000 — 2001 (1 year)
Color Specialist/Color Department Head (Acting), Backup Mac System Troubleshooter
Managed the entire color process for images photographed in the studio for every vehicle in every color produced by 44 manufacturers.
Created/Established/Standardized/Maintained the color process in Photoshop.
Created an Excel Spreadsheet that reduced the time to color a vehicle by 30%.
Established and maintained HSB and RGB values for 44 vehicle manufacturers in 1000+ vehicle colors.
Developed special method to change white vehicle into red, making it look like it was photographed in red.
Trained 4 color department staff members.
Worked with CMYK values.
Standardized ICC profiling for the entire graphics floor to create 100% compatibility from workstation to workstation.
Assisted in establishment of Studio Norms for shooting highlights/shadows.
(Sole Proprietorship; 1-10 employees; Music industry)
February 1976 — December 1996 (20 years 11 months)
Produced studio and remote recordings, specializing in live recordings.
Managed client relationship through-out the recording process.
Multi-Media Certificate, Multi Media, 1998 — 1999
Associate of Arts (A.A.), Liberal Arts, Law and Law Related, Liberal Arts, 1969 — 1973
1965 — 1969
SEO (Search Engine Optimization), SEM(Search Engine Marketing), SEO Website Design, Blogging, Graphics, and Marketing
Search Engine Marketing Professionals of Portland, SEMpdx.org,
Willamette Falls Television, WFTV, Past Board Member, Webmaster, wftvaccess.com,
Portland Macintosh Users Group, PMUG, Vice President & Webmaster, pmug.org,
Computer-Human Interaction Forum of Oregon, CHIFOO, Past Board Member, Webmaster,
World Organization of Webmasters, WOW,
HTML Writer's Guild, HWG,
International Webmasters Association, IWA,
InDesign Users Group, Founding Member,
New Media Certification class2, TopLinked.com, PDX Connect, SEMpdx, LIONs "LI Open Networkers"