Senior Operations Manager at GMI (Global Market Insite, Inc.)
Greater Seattle Area
- Current
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- Senior Operations Manager at GMI (Global Market Insite, Inc.)
- Search Engine Optimization SEO / SEM at Independent Contractor
- Education
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- Seattle University School of Law
- Western Washington University
- Juanita High
- University of the Pacific - McGeorge School of Law
- Recommended
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Garth O'Brien’s Summary
Manage and drive panelist engagement and retention. Improve functionality of the survey process from invite to study completion. Manage and oversee global panel recruitment affiliate program. Implement current security measures protecting panelists’ personal information and preventing fraudulent appropriation of GMI funds. Track redemption of MarketPoints for trends and indicators. Cross collaborate with virtually every department of GMI to improve the panel product according to market demands. Generate product and internal systems’ improvements working closely with Development throughout the process. Communicate directly with panelists and affiliates regarding complaints and various other customer service related matters. Assist and oversee Help Desk process of panelists. Create and update SOPs for every aspect of the panel product. Produce critical training programs for the overseas Service Bureau and Help Desk. Recognize and initiate the process to fix bugs and critical system errors that arise in the panel.
Initiate, drive and manage marketing support for sales and pre-sales. Coordinate marketing strategy with sales, panel and development for the release of panel upgrades, launches, creation and expansion. Maintain cross collaboration communication with sales, marketing, development and panel. Communicate with clients and customers assessing market needs and then implement strategies to meet market demands. Create, review, and maintain external and internal documents and collateral. Assess and gather competitor collateral and strategies and then create strategies to counter.
Garth O'Brien’s Specialties:
Cross collaboration, problem solving, communication, Tech operations, Internet marketing, licensed Washington attorney.
Garth O'Brien’s Experience
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Senior Operations Manager
GMI (Global Market Insite, Inc.)
(Privately Held; 201-500 employees; Computer Software industry)
May 2007 — Present (1 year 5 months)
Manage & drive engagement & retention. Manage global affiliate program. Implement security measures protecting personal information & preventing fraud. Cross collaborate with all departments to improve the panel product according to market demands. Generate product & internal systems’ improvements. Communicate directly with clients for customer service matters. Assist Front Desk process. Create & update SOPs for department. Produce training programs. Recognize & initiate the process to fix bugs & critical system errors.
Initiate, drive & manage marketing support for sales & pre-sales. Coordinate marketing strategy with departments for the release of upgrades & launches. Maintain cross collaboration with all departments. Communicate with clients & customers assessing market needs & then implement strategies to meet market demands. Create & maintain external & internal docs/collateral. Assess & gather competitor collateral/strategies & then create counter strategies. -
Search Engine Optimization SEO / SEM
Independent Contractor
(Marketing and Advertising industry)
March 2003 — Present (5 years 7 months)
Executes paid search initiatives, including campaign implementation, optimization, growth, and budget management to support products and service goals. Controls bid management, reporting, and budgeting for all search marketing efforts. Remains current with Search Engine Optimization (SEO) best practices and developing trends. Works closely with the Client to help drive enhanced natural search visibility. Understands organizational challenges, devises imaginative and intuitive solutions, and is familiar of leading trends in usability, online marketing and traditional advertising. Manages multiple projects by prioritizing appropriately and multitasking.
Garth O'Brien’s Education
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Seattle University School of Law
J.D., Law, 1996 — 1999
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Western Washington University
B.A., Political Science, 1992 — 1996
- Activities and Societies:
- Track & Field
Cross Country
KUGS 89.3 FM Deejay
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Juanita High
1989 — 1992
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University of the Pacific - McGeorge School of Law
Additional Information
Garth O'Brien’s Websites:
Garth O'Brien’s Honors:
"Rising Star Attorney" of Washington Law & Politics Magazine 2004, 2005, 2006 & 2007.
"Seattle's Top Lawyers" of Seattle Magazine 2005
