Arnab Ganguly

Current

Product Marketing Manager at Aircel-Maxis

Past

Deputy Marketing Manager at Vodafone
Assistant Marketing Manager at Vodafone
Product Manager at World Phone India

Management Trainee at Aircel Enterprise Division
Graduate Engineer Trainee at Reliance Infocomm

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2 more...

Education

Symbiosis
University of Mumbai
Cotton College,Guwahati

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Recommended

9 people have recommended Arnab

Connections

500+ connections

Industry

Telecommunications

Websites

Arnab Ganguly’s Summary

Arnab is a Computer Science Engineering & Management Graduate and brings in 5 years of experience in telecom/technology domain where he has successfully handled assignments in Sales and Marketing.A strong proponent of excellence along with a flair for consumer marketing,he shares a passion for entrepreneurship and look forward to associate with enterprising people from diverse professional background

Career Highlights:-

# Definite Business Insights and understanding of Indian/International Businesses and Technology Environments in Communication/IT/Media

# Judicious blend of business acumen coupled with sound knowledge of Communication Technologies/IT & Internet Economies (Industry Of Convergence)

Arnab Ganguly’s Specialties:

EXECUTION,Product Management,Strategy Planning

Arnab Ganguly’s Experience

Product Marketing Manager

Aircel-Maxis

(Privately Held; Telecommunications industry)

December 2008 — Present (1 year 1 month)

Heading the Postpaid and Roaming vertical for Delhi & Haryana telecom circles
Deputy Marketing Manager

Vodafone

(Public Company; 10,001 or more employees; VOD; Telecommunications industry)

April 2008 — December 2008 (9 months)

# Managing the Postpaid revenue bucket for Rajasthan Circle

# Micro Segmentation/Formulating Usage & Revenue Strategies/ Building Loyalty Programmes/Campaign Management/Proactive Retention and Churn Control and Action
Assistant Marketing Manager

Vodafone

(Public Company; 10,001 or more employees; VOD; Telecommunications industry)

December 2006 — April 2008 (1 year 5 months)

# Handle Roaming & Alliances with National and International Operators for Rajasthan,Vodafone.The role involves tie-ups,product management(Data & Voice),drive internal network hygiene,launch new products & services,inter-operator relationships-managing the entire revenue bucket

# Optimized the right resources within teams to meet specific roaming requirements, from Customer Service to Network Issue Resolution,testing of IR.24, IR.32, IR.35, TADIG,etc

# Launched Prepaid CAMEL Roaming & VHE (Virtual Home Environment) for International Roamers

# Demonstrated successful delivery skills and revenue growth in both voice and data

# Ensuring network hygiene through drive tests,enhancement of capacity/Quality along Key Destination Areas, Highways,etc

# Improving Branding & Visibility across all major Highways & KDAs
Product Manager

World Phone India

(Telecommunications industry)

March 2006 — November 2006 (9 months)

This position involved business plan & sales strategy development in the field of Value Added Service(VAS)

# Exploring business avenues, meeting potential clients, making presentations to the levels of Marketing/Business Heads, sending formal proposal, negotiating on revenue share, and closing deals

# Managing one of the largest bouquets of Voice Short Codes (55315/55365/55314) service for Operators. Coordinating with Operators for SMS and USSD pushes and developing cross-promotional strategy for these short codes

# Liasoning with the marketing & product teams of the operators for existing and new products & evaluation of opportunities. Estimate market opportunity, identify new variations,define go-to-market strategy, define business case and implement the plan
Management Trainee

Aircel Enterprise Division

(Privately Held; 1001-5000 employees; Telecommunications industry)

April 2005 — March 2006 (1 year )

# Part of the Product Marketing Team that included pricing, planning, and implementation of the first Wireless broadband (Wi-Max) venture in India
# Conceptualising Marketing Models like Multi Tenant Units, VAS, etc to increase usage of data services.
# Analysing latest marketing trends and tracking competitors’ activities and providing valuable inputs for fine tuning sales & marketing strategies
# Exploring potential business avenues and direct marketing and sales operations for achieving increased business growth.
Graduate Engineer Trainee

Reliance Infocomm

(Public Company; 10,001 or more employees; Telecommunications industry)

July 2002 — January 2003 (7 months)

The position involved working as a part of the Configuration Management team.Had exposure to SDLC,Quality Assurance,Version control

Arnab Ganguly’s Education

Symbiosis

MBA , Marketing and Finance , 2003 — 2005

Post Graduated with a degree in Marketing and Finance from Symbiosis

Activities and Societies:

Participated in the activities of the NGO,Akanksha
Was a member of the Alumni Team in Symbiosis
University of Mumbai

B.E. , Computer Science , 1997 — 2002

Activities and Societies:

Computer Society Of India, Mumbai Chapter
Cotton College,Guwahati

H.S (Science) , Physics,Chemistry,Mathematics,Statistics , 1993 — 1995