Consultant at QNH Interactive
Amsterdam Area, Netherlands
- Current
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- Consultant at QNH Interactive
- Business Analyst at Rabobank Nederland
- Blogger at Frankwatching.com
- Member at IAA
- Past
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- Business consultant at Clockwork
- Marketing manager at Broadcast Partners
- Product manager content production solutions at Bright Alley
- Entrepreneur at Fyber - start-up for interactive radio
- Product Manager - Content Production Solutions at NOB (onderdeel Technicolor/Thomson)
- Research executive at FHV/BBDO
- Education
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- Hanzehogeschool Groningen
- Bonhoeffer College
- Recommended
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- Websites
Richard Boogaard, van den’s Summary
I have been working in (interactive) media & marketing positions since 1997.
Both in my current position as consultant at QNH and a personal goal, I strive to advance interactive television in the Dutch market.
For a full view of my Resume, please go to www.fyber.com/cv_en.pdf (English) or www.fyber.com/cv.pdf (Dutch).
Recent publications:
- Frankwatching "Op weg naar Televisie 2.0": http://www.frankwatching.com/archive/2007/06/27/op-weg-naar-televisie-20-deel-1/
- Op weg naar Televisie 2.0 (Dutch): http://www.fyber.com/televisie2.0.pdf
- 4 dimensies van interactiviteit (Dutch): http://www.fyber.com/4dimensies2.0.pdf
- 4 dimensies van interactiviteit (Dutch): http://www.fyber.com/4dimensies.pdf
- Vision document on Brands & interactivity: http://www.fyber.com/vision.pdf
Richard Boogaard, van den’s Specialties:
- Broadcast media
- Interactive marketing
- Interactive Radio
- Interactive Television / iTV / IPTV
Richard Boogaard, van den’s Experience
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Consultant
QNH Interactive
(Privately Held; 1-10 employees; Marketing and Advertising industry)
August 2007 — Present (10 months)
Focus on interactive media, with a specialisation in video, both traditional (RTV) and online. As a senior business analyst I am involved with a project for a large financial institution.
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Business Analyst
Rabobank Nederland
(Privately Held; 10,001 or more employees; Marketing and Advertising industry)
August 2007 — Present (10 months)
- Developing a strategy for the Rabo TV programme
- Setting up a branded channel on YouTube for Rabo SportTV (http://www.youtube.nl/rabosporttv)
- Setting up partnerships with content sharing partners -
Blogger
Frankwatching.com
(Privately Held; 11-50 employees; Internet industry)
July 2007 — Present (11 months)
As blogger on Frankwatching.com, one of the most popular blogs on marketing & media trends, I specialise in the combination of broadcast and interaction, e.g. IPTV, iTV, YouTube etc.
Check out http://www.frankwatching.com/archive/author/richard for an overview of my most recent articles. -
Member
IAA
(Educational Institution; 201-500 employees; Marketing and Advertising industry)
1998 — Present (10 years)
International Advertising Association - Dutch chapter: Best fun you can have while sharing insights with colleagues inside Marketing & Advertising.
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Business consultant
Clockwork
(Public Company; 1001-5000 employees; Marketing and Advertising industry)
September 2006 — July 2007 (11 months)
- Consulting to new and existing clients on interactive marketing & e-business
- Development of new business in interactive television -
Marketing manager
Broadcast Partners
(Privately Held; 51-200 employees; Telecommunications industry)
December 2001 — August 2006 (4 years 9 months)
Responsibilities: Directing and development of marketing & PR activities:
advertising, website, banners, brochures and sales materials, organisation
of exhibition stand design, brand development and management,
international research & development, product development, direct
marketing & PR. Developing and maintatining external relationships. -
Product manager content production solutions
Bright Alley
(Marketing and Advertising industry)
2001 — 2001 (less than a year)
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Entrepreneur
Fyber - start-up for interactive radio
(Privately Held; 1-10 employees; Broadcast Media industry)
July 2000 — February 2001 (8 months)
Fyber (start-up for interactieve radio), Amsterdam
Based on a patent-pending idea for digital content distribution, I set up fyber in 2000. Through GorillaPark (GP) I obtained a pre-investment stage financing of 75K. Due to the changing market conditions GP decided not to invest, after which the company became a sleeping entity and I pursued different opportunities in media and interactive marketing.
Responsibilities: product development, corporate strategy, operational
aspects, finance, human resources. -
Product Manager - Content Production Solutions
NOB (onderdeel Technicolor/Thomson)
(Marketing and Advertising industry)
2001 — 2001 (less than a year)
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Research executive
FHV/BBDO
(Public Company; 201-500 employees; Marketing and Advertising industry)
September 1997 — June 2000 (2 years 10 months)
Richard Boogaard, van den’s Education
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Hanzehogeschool Groningen
Bachelor, International Marketing & Management, 1992 — 1997
- Activities and Societies:
- 1992-1993: Social Committee, member
1994: Chairman IBS Student Foundation
1994: Yearbook Committee, Editor-in-Chief
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Bonhoeffer College
Yes, VWO, 1985 — 1992
Additional Information
Richard Boogaard, van den’s Websites:
Richard Boogaard, van den’s Interests:
interactive television, interactive radio, new media, brand management
Richard Boogaard, van den’s Groups:
IAA (Netherlands)
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International Advertising Association member
Richard Boogaard, van den’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
