Martin Fernandez

Martin Fernandez

Webmaster/Communications - Department of Defense Education Activity

Washington D.C. Metro Area

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Martin Fernandez's Overview

  • Interface Designer at ServiceBench
  • Design Coordinator at Solipsys Corporation
  • Designer at Visual Solutions Group VSG
  • NCOIC at 55th Signal Company

383 connections


Martin Fernandez's Summary

Multilingual (English and Spanish) multimedia developer and project manager with substantial experience in the design, development, deployment, and management of dynamic database driven websites. Currently Web lead at the Department of Defense Education Activity (DoDEA) in charge of the deployment of a new WCMS and driving force behind the Agency's 2.0 adoption.

I'm interested and have worked in various development environments. Always interested in new challenges and researching and learning new technologies.

Martin Fernandez's Experience

Communications and Web Specialist

Department Of Defense Education Activity (DoDEA)

Government Agency; 10,001+ employees; Education Management industry

May 2008Present (6 years 6 months) Alexandria, VA

Communications team member whose primary responsibility is to manage and maintain the DoDEA website and the Agency's Social Media Channels. Act as Web team leader. Recently developed a statement of work for the selection of a comprehensive Enterprise Web Content Management System and in the process of implementing the selected solution with a team of Webmasters across DoDEA"s geographic locations. In charge of deploying, managing, and administering DoDEA's Web 2.0 initiative and internal Social Business Communications environment, DoDEA Intersect (Jive SBS 4.5);

In addition to daily tasks associated with the maintenance and up-keep of the current DoDEA website I also participate as part of a pubic affairs and production team developing in-house videos, photography, and other materials in support of DoDEA's mission.

Operations Director - Volunteer

MORE Mountain Bike Advocacy

Nonprofit; 11-50 employees; Nonprofit Organization Management industry

January 2014Present (10 months) Mid Atlantic

One of seven MORE Board members. I serve as the organization's Operations Director. My responsibilities include the development of a communications plan, membership fulfillment and outreach.

Privately Held; 51-200 employees; Publishing industry

1994Present (20 years) Washington D.C. Metro Area

Author of "Best Bike Rides Washington, DC: Great Recreational Rides in the Metro Area (ISBN 978-0762780815)" and co-author of the best selling "Mountain Biking the Washington, D.C./Baltimore Area, An Atlas of Northern Virginia, Maryland, and D.C.'s Greatest Off-Road Bicycle Rides (ISBN 978-0762726578)."

Best Bike Rides Washington D.C. describes over 30 of the greatest recreational rides in the Washington D.C. area. Road rides, rail trails, bike paths, and single-track mountain bike rides all get included. Most rides are in the 5 to 30 mile range, allowing for great afternoon outings and family adventures. In addition to the writing, I provided all of the photography included in the book, including the cover image.

I am currently working on the 5th edition of the best selling Mountain Bike Guide: "Mountain Biking the Washington, D.C./Baltimore Area" to be released in the Spring of 2015.

I currently manage a website ( dedicated to promoting and marketing both publications.

Privately Held; 1-10 employees; Sports industry

June 1998July 2014 (16 years 2 months)

Currently serve as publisher and chief technology officer for, a website dedicated to the dissemination of news and information about D.C. United and Major League Soccer. In addition to publishing weekly articles the website also produces an hour long weekly podcast, "The Podcast". has been published since mid 1998.


Your Sport Shooter, LLC

January 2005January 2010 (5 years 1 month)

Ongoing member of a collective of photographers specializing in sports and photojournalism. My current focus is Major League Soccer and US Men's and National team matches and events. My work has been published in various publications, both print and web including Soccer America Magazine,,, among others. I am available for hire for special events. I also work as coordinator for other events, including galas, fund raisers and photojournalism assignments through my firm, Fresco Multimedia Productions. My portfolio is available at Member NPPA.


Fresco Designs

January 1997May 2008 (11 years 5 months)

I'm one of two partners with the Organization - I currently am client interface and manage all creative aspects of the development process and management of a selected group of freelancers.

Interface Designer


Privately Held; 51-200 employees; Computer Software industry

December 1997October 1999 (1 year 11 months)

While at Sideout Technologies I was responsible for supporting the design of Sideout's internet based systems. I also designed and implemented web sites for Sideout clitentele and supervised a small group of web developers.

Design Coordinator

Solipsys Corporation

March 1997November 1997 (9 months)

I was employee number 35 at Solipsys Corporation, a (then) small company that developed software for various government organizations. My initial role was as lead web designer and developer in support of Solipsys' in-house projects. I was responsible for the design, development and implementation of internet and intranet systems working as part of a team composed of software developers and programmers.


Visual Solutions Group VSG

19931996 (3 years)

Worked on several Government Contracts generating presentation materials. Acted as VSG's webmaster and lead on their web development team.


55th Signal Company

March 1994March 1995 (1 year 1 month)

I was the NCOIC of small group of non enlisted soldiers at the 55th Signal Company, Combat Camera in Fort Meade, Maryland. Our unit's main responsibility was to document the Army's mission around the world by capturing still and moving images of soldiers performing their duties during deployments.

My group's main responsibility was the acquisition of photographic media (digital and film) from our deployed units in the field and processing and preparing it for use in top level presentations to decision making leadership.

Martin Fernandez's Certifications

  • Executive Leadership Development Program

    • United States Department of Defense
    • June 2013

Martin Fernandez's Volunteer Experience & Causes

  • Volunteer Experience

    • Operations Director

      • Environment
      January 2014 present (10 months)

      Membership, Communications

  • Volunteer Interests

    • Causes I care about:

      • Arts and Culture
      • Environment
      • Science and Technology
    • Organizations I support:

      • Mid Atlantic Off Road Enthusiasts
      • International Mountain Biking Association

Martin Fernandez's Publications

  • Mountain Biking the Washington, D.C./Baltimore Area, 4th: An Atlas of Northern Virginia, Maryland, and D.C.'s Greatest Off-Road Bicycle Rides

    • Washington, DC
    • 1994
    Authors: Martin Fernandez, Scott Adams

    Here is everything bicyclists need to know to enjoy off-road adventures in a region layered in more than its share of pavement. Plunge down steep, rugged singletrack over Maryland's Allegheny Mountains; relax along leisurely lakeside trails minutes from the Beltway; or travel off-road through Virginia's scenic horse country, stopping only for a taste of wine from the region's great vineyards. This guide shows both novice and experienced cyclists how to get out of the gridlock and into the woods.

    From this book cyclists can expect exhaustive and comprehensive trail descriptions, from beginner to advanced, GPS-quality, digitally designed relief maps detailing each ride and accurate route profiles showing the ups and downs of each ride. In addition detailed directions get them to the ride without getting lost. Detailed mile-by-mile directional cues are also provided with difficulty ratings, elevation gain, trail contacts, and much more.

  • Best Bike Rides Washington D.C.

    • Globe Pequot Press - Falcon Guides
    • June 18, 2013
    Authors: Martin Fernandez

    Best Bike Rides D.C. is a book that features over 30 of the best road and off-road bike rides within 1 hour of the Washington D.C. Metro Area.

Martin Fernandez's Skills & Expertise

  1. Photography
  2. Graphic Design
  3. Project Management
  4. Videography
  5. Social Media
  6. Multimedia
  7. Video
  8. Social Media Marketing
  9. Social Networking
  10. SEO
  11. Blogging
  12. Online Advertising
  13. Photoshop
  14. Advertising
  15. Web Design
  16. Content Management
  17. Web Content Management
  18. Facebook
  19. Wordpress
  20. Dreamweaver
  21. Event Management
  22. Web Development
  23. Magazines
  24. Online Marketing
  25. Publishing
  26. WordPress
  27. Content Strategy
  28. Marketing
  29. Public Relations
  30. Editing
  31. Publications
  32. CSS
  33. Copywriting
  34. Press Releases

View All (34) Skills View Fewer Skills

Martin Fernandez's Languages

  • Spanish

Martin Fernandez's Education

American University

MA, Film and Video


Produced, edited and shot portions of documentary: Nothing For Granted: A Marine's Journey

Activities and Societies: PMI

American University

BS, Multimedia Design and Development


Activities and Societies: Magna Cum Laude, University Honors Program


HIgh School


Activities and Societies: Student Government, Varsity Sports, Art Club

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