Fred Oliveira

Current

• Writer/editor for Techcrunch Europe at TechCrunch
• Founder, User Experience Designer at Webreakstuff

Past

• CTO, User Experience Designer at Totspot
• Co-founder at Web 2.0 Workgroup
• User Experience Consultant at ACS

• UI Designer, Writer at Techcrunch
• UI Designer, Information Architect at Edgeio
• SOC Alumni at Google

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3 more...

Education

• Universidade de Coimbra
• Universidade de Coimbra

Recommended

4 people have recommended Fred

Connections

394 connections

Industry

Information Technology and Services

Fred Oliveira’s Summary

Fred Oliveira is an entrepreneur and designer. After living in Silicon Valley to work with Techcrunch and Edgeio, Fred started Webreakstuff (a design, development and strategy consultancy) to provide services to companies and individuals. These days his main focus is to craft online experiences and help his clients build successful web-based products and services.

Fred is co-founder of the Web 2.0 Workgroup with Michael Arrington of Techcrunch and Richard MacManus of Read/WriteWeb and a 2005 Google Summer of Code alumni. He is an early technology adopter and frequently blogs and speaks at conferences about technology, the role of design and innovation.

Fred Oliveira’s Specialties:

User experience, Interaction Design, Usability, Interface design, Information Architecture, Ruby on Rails, Ethnography

Fred Oliveira’s Experience

• Writer/editor for Techcrunch Europe

  TechCrunch

  (Privately Held; Internet industry)

  October 2009 — Present (2 months)

• Founder, User Experience Designer

  Webreakstuff

  (Information Technology and Services industry)

  April 2005 — Present (4 years 8 months)

  Founder and currently Lead Strategy and Design. Managed accounts for companies like Techcrunch, Edgeio, Sequoia Capital, MTV, Bell Canada among others. Webreakstuff helps companies turn ideas into reality. We also launch our own products.

• CTO, User Experience Designer

  Totspot

  (Privately Held; 1-10 employees; Internet industry)

  June 2007 — January 2009 (1 year 8 months)

  Totspot is an online social network for parents and kids.

• Co-founder

  Web 2.0 Workgroup

  (Information Technology and Services industry)

  September 2005 — October 2008 (3 years 2 months)

  Founded the Web 2.0 Workgroup with Michael Arrington and Richard MacManus in September 2005. The Web 2.0 Workgroup is a group of bloggers focused on technology, innovation and the internet as platform, promoting discussion and events.

• User Experience Consultant

  ACS

  (Public Company; 1-10 employees; Information Technology and Services industry)

  January 2006 — December 2006 (1 year )

  User experience architect and consultant. Built the user interface and guided development for an ACS product - Siteblimp.

• UI Designer, Writer

  Techcrunch

  (Privately Held; 1-10 employees; Internet industry)

  April 2005 — March 2006 (1 year )

  Designed the Techcrunch brand image, blog image and Crunch Network network plan. Co-edited stories during 2005. Organized the first 3 Techcrunch parties in Atherton, California.

• UI Designer, Information Architect

  Edgeio

  (Privately Held; 11-50 employees; Internet industry)

  September 2005 — February 2006 (6 months)

  Lead the initial product experience and information architecture effort for the startup. Built the user activity support mechanisms, planned and built the initial user interface. Drafted and implemented the first set of Microformats on the Edgeio platform.

• SOC Alumni

  Google

  (Public Company; 10,001 or more employees; GOOG; Internet industry)

  June 2005 — August 2005 (3 months)

  Selected by Google for Summer of Code 2005 - Received a grant and worked with Google's Open Source initiative on the development of a large-scale application for documentation and knowledge management for the Gnome Foundation.

Fred Oliveira’s Education

• Universidade de Coimbra

  MS , Information Systems and Software Engineering , 2006 — 2008

• Universidade de Coimbra

  Computer Science 2000 — 2005

Additional Information

Fred Oliveira’s Interests:

User experience, Interaction Design, Usability, Interface design, Information Architecture, Ruby on Rails, Ethnography, Development, Tangible Media, Information Visualization, Graphic Design

Fred Oliveira’s Groups:

Web 2.0 Workgroup, Web Standards Group, IxDA, Barcamp

•    Portuguese Entrepreneurship Network
•    UX Professionals
•    Web Standards Design + Development

Fred Oliveira’s Honors:

Winning project, Google Summer of Code 2005
Winning project, Railsday 2006

Fred Oliveira’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch