Frederik Van Zande

User Experience Designer (Usability / Information Architecture / e-marketing / semantic HTML & CSS / SEO)

Brussels Area, Belgium

Current
  • User Experience Designer at Entity (Self-employed)
Past
Education
  • SAE Rotterdam
  • Katholieke Hogeschool Leuven
  • Heilig Hart College Tervuren
Connections
112 connections
Industry
Internet
Websites

Frederik Van Zande’s Summary

I create websites that are easy & intuitive, get more traffic (search engine optimized + e-marketing) & convert more visitors into customers.


Also available as freelance user experience designer:
Main areas of expertise :
• Usability, accessibility & Information Architecture
• Semantic (X)HTML + microformats & CSS
• Web design: user interfaces, typography, grids, color, ...
• E-marketing: call to action, e-mail, RSS, social media, ...
• Business principles, ROI, ...

I have in-depth technical knowledge regarding the underlying application structures and development tools of Javascript, PHP & Flash and a good awareness of the software development methodologies for Content Management Systems, e-shops, blogs & social networking systems.

Experience with the strategies & implementations for:
• Product pages (or services)
• Press sections
• Online Services
• Support sections
• E-shops
• 'Contact us' sections & forms

Frederik Van Zande’s Specialties:

• Usability & User Centered Design
• Information Architecture
• Interaction, information & user interface design
• semantic HTML, microformats, Transcending CSS
• Search Engine Optimization (SEO, SEM, PPC)
• E-marketing (call to action, e-mail, e-shops, RSS & social media)
• Web design (typography, website grids, color, contrast, scanability)


Frederik Van Zande’s Experience

  • User Experience Designer

    Entity (Self-employed)

    (Self-Employed; Myself Only; Internet industry)

    January 2004Present (5 years 7 months)

    Full website implementations :
    I create websites that are easy & intuitive, get more traffic (search engine optimized + e-marketing) & convert more visitors into customers.

    Freelance User Experience Designer:
    Main areas of expertise :
    • Usability, accessibility & Information Architecture
    • Semantic (X)HTML + microformats & CSS
    • Web design: user interfaces, typography, grids, color, ...
    • E-marketing: call to action, e-mail, RSS, social media, ...
    • Business principles, ROI, ...

  • Web Designer / Creative Media Developper

    Mio Technology Europe

    (Public Company; 51-200 employees; Consumer Electronics industry)

    May 2006March 2008 (1 year 11 months)

    • homepage, product pages, about us, press room (replaced by new ones which aren't mine) -- research, usability studies, information architecture, content plan, call to action, prototypes, wireframes, XHMTL + CSS, SEO, webdesign.

    • developed + designed the Support section (offline) & Mio Club (+ 1 000 000 visits/month) // research, content plan, XHMTL & CSS, SEO, better implementation of existing design


Frederik Van Zande’s Education

  • SAE Rotterdam

    Creative Media , Webdesign, 3D, DTP, Motion Graphics , 20032004

  • Katholieke Hogeschool Leuven

    Programming, planning applications 20012003

  • Heilig Hart College Tervuren

    Economie Wiskunde , Economics, Mathematics , 19922000


Additional Information

Frederik Van Zande’s Websites:

Frederik Van Zande’s Interests:

User interface design, information design, design patterns, mobile webdesign, -- | -- , Usability, scanability, accessibility, findability, card sorting, forms, heuristics, user personas, -- | -- , User behavior, user centered design, web analytics, heatmaps, eye tracking, -- | -- , Information Architecture, search systems, navigation systems, data portability, -- | -- , e-marketing, SEO, call to action, e-mail marketing, RSS, social media marketing, copywriting, e-commerce, optimizing press relations, webdesign for ROI, online conversions & persuasions -- | -- , semantic HTML, CSS, Microformats, prototyping, RDFa, Web2, semantic web, -- | -- , webdesign, typography, color, grid design, eye physics, -- | -- , API, ajax, animation, frameworks, open source software, front-end performance, -- | -- , RIA, widgets

Frederik Van Zande’s Groups:

  •    International Association of Software Architects
  •    LinkedSEO
  •    Interaction Design Association
  •    E-Marketing Belgium
  •    Web 2.0
  •    eMarketing Association Network
  •    E-Commerce Network
  •    Semantic Web
  •    Search Marketing Salon
  •    Online Media Professionals Benelux
  •    Online Marketing Nederland
  •    An Event Apart
  •    European Internet Professionals
  •    User Experience
  •    Magento Ecommerce
  •    Web Standards Design + Development
  •    CSS Linked
  •    Ogone Network
  •    SitePoint

Frederik Van Zande’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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