Freddy J. Nager

Current

• Founder & Fusion Director at Atomic Tango, LLC
• Professor of Marketing at University of Wales/Robert Kennedy College

Past

• Marketing & Communications Consultant (Self-employed)
• Marketing Director/Consultant at Metacafe
• Interactive Creative Director at IZ.com

• Sr. Content Director at Magnet Interactive (now AKQA)
• Sr. Copywriter at Saatchi & Saatchi
• Copy Director at MCA Records

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Education

• University of Southern California - Marshall School of Business
• Harvard University

Recommended

13 people have recommended Freddy J.

Connections

267 connections

Industry

Marketing and Advertising

Websites

• My Company
• My Blog

Freddy J. Nager’s Summary

Creative Marketing Director, Writer and Professor with nearly two decades of experience in advertising, entertainment, and new media. Expertise in Web 2.0 development and integrated marketing campaigns.

B.A. Harvard University | M.B.A. University of Southern California.

Freddy J. Nager’s Specialties:

Brand & Identity Development
Creative Direction
Marketing Strategy
Integrated Marketing
Customer Relationship Management
Direct Marketing
Copywriting & Editing
Teaching

Freddy J. Nager’s Experience

• Founder & Fusion Director

  Atomic Tango, LLC

  (Privately Held; Marketing and Advertising industry)

  December 2007 — Present (6 months)

  Based in L.A., Atomic Tango is a creative marketing agency specializing in brand development and new media strategy. I serve as both creative director and marketing strategist, hence the unifying title of Fusion Director. In addition, I write the agency blog, Cool Rules Pronto.

• Professor of Marketing

  University of Wales/Robert Kennedy College

  (Educational Institution; Education Management industry)

  May 2007 — Present (1 year 1 month)

  I teach MBA-level marketing courses online to working professionals worldwide.

• Marketing & Communications Consultant

  Self-employed

  (Self-Employed; Marketing and Advertising industry)

  2000 — 2007 (7 years)

  Developed marketing strategies and provided creative direction for Fortune 500 companies and start-ups, including the NFL on Fox, Royal Caribbean Cruise Lines, the Grammy Brand fashion line, USC, Nestle and others.

• Marketing Director/Consultant

  Metacafe

  (Privately Held; 51-200 employees; Entertainment industry)

  January 2007 — May 2007 (5 months)

  Directed branding and promotion projects for international Web 2.0 video site with 30 million unique visitors per month.

• Interactive Creative Director

  IZ.com

  (Privately Held; 11-50 employees; Entertainment industry)

  1999 — 2000 (1 year)

  Creative directed media integration for world's first Infomercial-Zine.

• Sr. Content Director

  Magnet Interactive (now AKQA)

  (Internet industry)

  1998 — 1999 (1 year)

  Directed content for all West Coast clients of multimedia ad agency, including branding for $6 million Nissan/Infiniti account. Directed business pitches that landed new accounts, including National Lampoon and Quiksilver.

• Sr. Copywriter

  Saatchi & Saatchi

  (Public Company; 201-500 employees; Marketing and Advertising industry)

  1996 — 1998 (2 years)

  Teamed with senior designers to create award-winning campaigns for leading ad agency. Created “voice” and all editorial for $5 million Toyota website.

• Copy Director

  MCA Records

  (Public Company; 201-500 employees; Music industry)

  1991 — 1996 (5 years)

  Wrote all marketing media for Top 5 music label, including speeches, ads, bios, web content. Directed MCA's first website to top rating in ZD-NET's Internet Life magazine.

Freddy J. Nager’s Education

• University of Southern California - Marshall School of Business

  MBA, Marketing & Entrepreneurship, 2003 — 2005

  Marshall Fellowship. Dean's List. Additional studies at USC School of Cinema-Television

  Activities and Societies:

  Beta Gamma Sigma national business honor society.
  VP, The Executive Committee entrepreneurship club.
  Net Impact responsible business society.

• Harvard University

  B.A., East Asian Studies & Sociology, 1985 — 1989

  Lowell House

  Activities and Societies:

  Harvard Crimson, Photo Editor

Additional Information

Freddy J. Nager’s Websites:

• My Company
• My Blog

Freddy J. Nager’s Interests:

INTERNATIONAL: Lived in Taiwan (1981-1985) • Interned in Japan (Summers of 1987, 1988) • Toured businesses of Cuba and Mexico (May 2004).

Freddy J. Nager’s Groups:

ENTERTAINMENT: Board of Directors, Coalition of Asian-Pacifics in Entertainment (2001-2002) • Theatre Producer, Performer & Playwright (1997-2003) • Member of City Garage, L.A.'s "Best Theatre Company" (1998-2002) • Film Judge, 2001 Ammy Awards & 2001 Visual Communications Festival • Graduate, 2001 Fox TV Writing Mentorship (1 of 5 writers selected from 1600 applicants).

•    USC Marshall School of Business member
•    harvard-bay-area member
•    Harvard Jobs member
•    harvardla member
• Forbes.com San Francisco Group member
•    Online Advertising Professionals member
•    Responsible Marketing member
•    Harvard Alumni Group member
•    Sports Marketing 2.0 member
•    Marketing 2.0 member

Freddy J. Nager’s Honors:

One Show, Communication Arts, Adweek, Interactivity, Internet Life, Lulu Awards, Channel Seven Online, International Auto Ad Awards, Wow! Book, Step Inside Design Best of 2003, Saatchi & Saatchi creative award 2 straight years.

Freddy J. Nager’s Contact Settings

Interested In:

• consulting offers
• expertise requests
• business deals
• reference requests
• getting back in touch