Country Manager for Italy at Sulake Oy
Milan Area, Italy
- Current
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- Country Manager for Italy at Sulake Oy
- Marketing & Sales Manager for Italy at Sulake
- Sales Manager at Sulake Oy,
- Past
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- Advising strategic marketing at BL CONSULTING - LORENZETTI & Co.
- Consultant at Gruppo Mondadori
- Marketing Manager & Operative Manager at SugarNet @ Gruppo Sugar
- Support & Product Manager at Pro Radio Srl
- Education
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- Università Cattolica del Sacro Cuore
- CTA MILANO
- ITIS SOBRERO
- Recommended
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3 people have recommended Franco - Connections
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- Industry
- Marketing and Advertising
- Websites
Franco Denari’s Summary
Ability to plan and act strategically.
Ability to adapt and iterate on work quickly.
Excellent communication and “people skills”.
Ability to explain and manage complex organisations and processes.
Experience of building and managing a team - Motivational and inspirational.
Work with stakeholders to get to consensus and positive relationships.
Thorough knowledge with advising in strategic marketing, strategic analysis, marketing consulting.
Franco Denari’s Specialties:
Thorough understanding of complex business models and associated numerical data essential from an Online perspective e.g. acquisition, retention, SEO, PPC, etc
Thorough knowledge of today’s online environment, trends, on PC but also other platforms an advantage (mobile, console)
Thorough knowledge of online gaming – from casual portals to hardcore MMORPG, virtual worlds & communities and FPS.
Thorough knowledge of commercial aspects of a Massively Multiplayer game or online world.
Franco Denari’s Experience
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Country Manager for Italy
Sulake Oy
(Privately Held; 201-500 employees; Internet industry)
October 2008 — Present (10 months)
Local head of operations in Italy and manager of all third party relationships locally.
Generalist responsible for country P&L consisting of user sales, media sales and local operational costs.
Head of office and HR responsibility in the country. -
Marketing & Sales Manager for Italy
Sulake
(Privately Held; 201-500 employees; Internet industry)
May 2008 — Present (1 year 3 months)
Marketing and sales manager in the country, managing all type of partnerships that drive sales. All partnerships, find and manage media buys, barter deals, CPA, CPM, revenue sharing or any other type of partner relation. Coordinate with the PR agency B2B events or conferences and all Press Releases. All adsales: in charge of making the IT budget in adsales, Support the adsales agency selected in IT with proposals, proposing new clients, reporting case studies to partners.
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Sales Manager
Sulake Oy,
(Internet industry)
June 2007 — Present (2 years 2 months)
Make Habbo a top of mind advertising opportunity for teen products in Italy and boost our ad sales revenues!!!
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Advising strategic marketing
BL CONSULTING - LORENZETTI & Co.
(Marketing and Advertising industry)
September 2006 — June 2007 (10 months)
Strategic marketing
Clients: (Lloyd Adriatico Allianz Group, Unicredit Bank, Paglieri Sell System GDO)
Worked with key stakeholders, whether in territory sales and marketing teams -
Consultant
Gruppo Mondadori
(Broadcast Media industry)
January 2006 — September 2006 (9 months)
Corporate Communications, Brand Development
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Marketing Manager & Operative Manager
SugarNet @ Gruppo Sugar
(Entertainment industry)
January 2003 — January 2006 (3 years 1 month)
Society of the Sugar Group dedicated to the management, development, marketing services, web marketing and interaction of the media of the Sugar group. (two radio stations, web, mobile, channel of sales - adv trade of stores "Messaggerie Musicali", community)
Services for clients:
Online Media Campaign Management: Planning, Buying, Reporting and Analysis.
Web Development: Flash Content Management, e-Commerce, Intranet & Extranet Systems.
Refinement & Campaign Analysis: Analysis and Refinement, Traffic Analysis.
E-mail Marketing, Sales Programs, Corporate Communications, Brand Development, Competitive Analysis, Brand Audit & Evaluation, Focus Testing, Strategy & Development.
Franco Denari as:
2003 Marketing & Account Manager SugarNet
2004 Operating, Marketing & Account Manager SugarNet
2005 LifeGate Spa (30% SugarNet) Franco Denari as Manager at LifeGate Spa -
Support & Product Manager
Pro Radio Srl
(Telecommunications industry)
April 2001 — January 2003 (1 year 10 months)
Marketing & support of the products software of RCS Inc. New York, marketing, competitive analysis of the local and national radio stations market.
Franco Denari’s Education
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Università Cattolica del Sacro Cuore
Economy and business management 2004 — 2007
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CTA MILANO
Public Speaking 2000 — 2002
- Activities and Societies:
- Public Speaking
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ITIS SOBRERO
Additional Information
Franco Denari’s Websites:
Franco Denari’s Interests:
Curiosity for the foreign cultures with frequent travels in England, France, Spain, Germany, Belgium, Sweden, Switzerland, USA, Africa and South America, Turkey
Franco Denari’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
