Francesco Pignatti

Francesco Pignatti

European Customer Marketing Professional at Canon Europe, CBS

London, United Kingdom

Current
Past
  • Marketing Research Analyst at Organic Monitor
  • Marketing Junior at McDonald's Corporation
  • Radio Speaker and TV compere at Telestense
  • Press Agent at Tug of War Italian National Federation
  • Journalist at Il Resto del Carlino
Education
  • University of Manchester - Manchester Business School
  • Chartered Institute of Marketing
  • Università degli Studi di Ferrara
Connections
406 connections
Industry
Information Technology and Services
Websites

Francesco Pignatti’s Summary

Languages: Fluent in Italian and English, good command of Spanish and conversational French. Basic Portuguese and Japanese.

Computing: Ms Office/Windows, Open Office/Linux, Macromedia Studio, Adobe Creative Suite, SAP, DOS, AutoCAD, Sun/Solaris, Content Management Systems and CRMs. Programming: PHP, MySQL, Java.

Francesco Pignatti’s Specialties:

* Go-To-Market & Positioning Strategies
* Document Workflow Solutions & Standards
* Document Management Solutions
* Device Management Solutions
* Mobile Workforce Automation Solutions
* Professional Services & Service Management
* Innovation Management and Strategies
* European Regulatory compliance
* European Channels
* Green policies and practices in the industry


Francesco Pignatti’s Experience

  • European Customer Marketing Professional

    Canon Europe

    (Privately Held; Consumer Electronics industry)

    April 2009Present (4 months)

  • Senior Research Analyst

    InfoTrends Inc.

    (Management Consulting industry)

    September 2007Present (1 year 11 months)

    Within InfoTrends I am responsible for the Network Document Solutions service in Europe. Office document solutions draw on products and services from multiple segments of the technology industry, including desktop and network computing, as well as supporting software and hardware for dedicated document management including MFPs and related workflow tools.

    NDSE provide research, consulting, and counsel on the markets for software and solutions supporting workgroup document processes, including areas such as workgroup document management, document output management, and automated document routing and workflow applications.

    Inquiries and consultation can be used to:

    - Provide custom cuts of our forecast data
    - Identify potential business partners
    - Discuss industry developments
    - Interpret research
    - Understand the competitive landscape
    - Assist with strategic planning
    - Support presentation and business planning

  • Marketing Research Analyst

    Organic Monitor

    (Market Research industry)

    September 2005May 2006 (9 months)

    Worked in international teams to provide consulting to a number of organisations in the organic and natural products industries.

  • Marketing Junior

    McDonald's Corporation

    (Public Company; 10,001 or more employees; MCD; Restaurants industry)

    March 2002March 2005 (3 years 1 month)

    Selected for a three-years internship through a national marketing planning competition. Supported the marketing and sales department for the delicate and risky launch of McCafé. Worked effectively in a team and dealt with suppliers, partners and associates.

  • Radio Speaker and TV compere

    Telestense

    (Privately Held; 51-200 employees; Telecommunications industry)

    September 2002March 2005 (2 years 7 months)

    Journalist responsible for University students program. Supervision and
    coordination of activities and public relations with academic institutions.

  • Press Agent

    Tug of War Italian National Federation

    (Privately Held; 51-200 employees; Sports industry)

    October 2002August 2004 (1 year 11 months)

    - International Press releases
    - Tight collaboration with RAI and SKY Television
    - Coordination of national and international events
    - Desktop publisher and webmaster

  • Journalist

    Il Resto del Carlino

    (Privately Held; 201-500 employees; Newspapers industry)

    March 2002June 2004 (2 years 4 months)

    Local and national news. Worked under pressure and met demanding deadlines.

    Portfolio: exclusive interviews with former Republic President, Oscar Luigi Scalfaro, Nobel prize winner Rita Levi Montalcini.


Francesco Pignatti’s Education

  • University of Manchester - Manchester Business School

    MSc , International Business and Management , 20062007

    Multidisciplinary taught programme focusing on business and management in a cross-border or international context. Examination of different areas of international business, including economic, financial, technological, marketing and managerial issues in a multinational enterprise.

    Activities and Societies:
    - Manchester Business School Football team
    - Manchester Business School Basketball team
    - Manchester Business School Athletics team
  • Chartered Institute of Marketing

    2006 , International Marketing , 20062006

    The diploma offers an internationally recognised qualification in operational marketing focusing on analysis of case studies, team projects, data analysis and development of marketing strategies. The 4 modules include: Information and Marketing Research, Marketing Planning, Marketing Communication and Marketing Management in Practice.

  • Università degli Studi di Ferrara

    2005 , Marketing and Communication , 20012005

    The degree provides strong quantitative skills (Statistics) and a broad marketing formation with particular emphasis on marketing communication and e-marketing allowing graduates to pursue a career in academic research or enter a wide range of industries including, FMCG, Telecommunications, software and ecommerce.

    Activities and Societies:
    - Founder and Director-in-chief of Ubikmagazine, Italian University magazine
    - Marketing Lecturer at Ferrara University (2005)
    - Student Representative with responsability for student cultural activities (2001-2005)

Additional Information

Francesco Pignatti’s Websites:

Francesco Pignatti’s Interests:

- Member of the Chartered Institute of Marketing - Self-taught in webdesign and programming - Active member of several Open Source communities (Joomla, Drupal, Wikipedia) - Member of the Italian Athletics National Federation (speciality: 100m sprint) - Member of the Ferrara Jazz Club - Passionate and tireless reader (novels and academic books) - Love for languages and other cultures - Social projects related to education in rural areas

Francesco Pignatti’s Groups:

- Member of the Chartered Institute of Marketing
- Active member of several Open Source communities (Joomla, Drupal, Wikipedia)
- Member of the Italian Athletics National Federation (speciality: 100m sprint)
- Member of the Ferrara Jazz Club, AssoDigitale

  •    ASSODIGITALE - www.assodigitale.it -
  •    Speakers and Panelists
  •    The Economist Newspaper readers
  •    Friends of Japan / Nippon no Yuujin
  •    Friends of the European Union
  •    Friends of the United States of America
  •    Xplor Italia
  •    Italiani nel mondo
  •    Spanish Connection
  •    Chartered Marketer
  •    Governance, Risk and Compliance Management (GRC)
  •    Print Industry Networking Group
  •    InfoTrends Digital Imaging and Document Solutions
  •    The Document Imaging Group
  •    Xplor Network Community
  •    Manchester Business School MSc Intl Bus & Mgt
  •    Managed Print Services
  •    e-LEGAL
  •    Italiani a Londra
  •    The Death of The Copier
  •    MyMarketing.Net

Francesco Pignatti’s Honors:

- Italy: National Marketing Emeritus Student award (February 2006)
- UK: Leeds University scholarship - Communication Studies Department(September 2005)
- Italy: Bologna University Graduate Student award (September 2005)
- Italy: Bachelor’s dissertation published by Prospettiva Editrice - Roma
“Internet and the international social community networks: a sociological perspective” (May 2005) www.interneteimovimentisociali.com


Francesco Pignatti’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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