Francesca Cavecchia

Current

• Social Media Analyst at Ogilvy Interactive

Past

• Marketing and Web Communications designer at Sketchin Sagl
• Web content manager and corporate blogger at Spell S.r.l.
• Fitness trainer at Bologna/Pesaro

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Education

• Università degli Studi di Urbino 'Carlo Bo'
• Universidad del País Vasco/Euskal Herriko Unibertsitatea
• Università di Bologna

• ITC Marco Polo, Ferrara

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1 more...

Connections

163 connections

Industry

Internet

Francesca Cavecchia’s Summary

Francesca Cavecchia’s Specialties:

Online communication, online marketing, social networks, web 2.0, online communities, web writing, online market research, mobile.

Francesca Cavecchia’s Experience

• Social Media Analyst

  Ogilvy Interactive

  (Public Company; Marketing and Advertising industry)

  April 2009 — Present (8 months)

  I work on online engagement projects for international clients.
  Some of my main responsibilities include online conversation analysis and strategy development for existing clients and new business projects.

• Marketing and Web Communications designer

  Sketchin Sagl

  (Internet industry)

  March 2008 — December 2008 (10 months)

  I provide online market researches for our clients and manage communication and web contents. For almost a year, I managed a client's online US communication and social networks.

• Web content manager and corporate blogger

  Spell S.r.l.

  (Human Resources industry)

  February 2007 — December 2007 (11 months)

  I worked on a project to set up Spell's corporate blog and I managed all its contents for almost a year. After a few months, I started managing all the contents of the website, searching for market information and keeping the website updated.

• Fitness trainer

  Bologna/Pesaro

  (Health, Wellness and Fitness industry)

  January 2003 — September 2005 (2 years 9 months)

  I worked as fitness trainer in different gyms in Bologna and Pesaro. I learned how to manage, lead and motivate groups of people. This kind of work leaded me to develop strong self organization skills.

Francesca Cavecchia’s Education

• Università degli Studi di Urbino 'Carlo Bo'

  Laurea specialistica , Comunicazione e pubblicità per le organizzazioni , 2005 — 2010 (expected)

  Activities and Societies:

  Main subjects: communications, advertising

• Universidad del País Vasco/Euskal Herriko Unibertsitatea

  Erasmus program , Communication, advertising , 2005 — 2006

  I spent 10 months in UPV/EHU (sept 2005 to june 2006) thanks to Erasmus programs. I focused on unconventional advertising, marketing and business plans.

• Università di Bologna

  Laurea , Scienze della comunicazione , 2000 — 2004

  Main subject: communications. All my optional exams were focused on business communication and marketing. My final work was focused on the power of brand communication (Nike and Adidas) from a sociological point of view.

• ITC Marco Polo, Ferrara

  Diploma , Perito aziendale corrispondente in lingue estere , 1995 — 2000

  Main subjects: economics, french language, english language, german language

Additional Information

Francesca Cavecchia’s Groups:

•    Sketchin labs
•    Enterprise 2.0 Group
•    Girl Geek Dinners
•    CreativeThinker
•    StartUp Night

Francesca Cavecchia’s Contact Settings

Interested In:

• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch