Guillermo Fierro

Current

Broker Associate, Realtor at Keller Williams Realty
Principal Consultant at Supply Chain Flow Consultants LLC
Expert to CEN/TC251 at CEN European Standards Committee

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Past

eCommerce and EDI Expert at EAN PORTUGAL - CODIPOR - EAN.UCC Portuguese Numbering Organization
CALS Expert at IICeB - International Industrial Commission for Electronic Business
Executive Director at Pararede Electronic Business Systems - Portugal

Chairman and (previously) CEO at Catalogo Electronico de Produtos, Base de Dados S.A. - Portugal
Assistant Professor (Invited) at Universidade do Minho - Braga, Portugal
Director of Information Systems at Sonae Distribuição - Portugal
Director of Information Technologies at Sonae Produtos e Derivados Florestais, S.A.
DECUS Delegate at DECUS
Software Services Manager at Digital Equipment Corporation
Software Analyst at UNICAMP - State University of Campinas - Brasil

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Education

ICREA
CLHMS-Institute for Luxury Home Marketing
CIPS - National Association of Realtors

ETRE - European Technology Roundable and Exhibit
APICS - American Production and Inventory Control Society
APICS - American Production and Inventory Control Society
MCE - Management Center Europe
Universidade do Minho
Escola Panamericana de Arte - SP - Brasil
Universidade Estadual de Campinas
State University of Campinas - UNICAMP
Sacred Heart High School

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9 more...

Recommended

44 people have recommended Guillermo

Connections

500+ connections

Industry

Information Technology and Services

Websites

Guillermo Fierro’s Summary

I am a happy person. I like to develop people.

I started out supporting Operating Systems and Software for DEC, became a manager of Software and Educational Services. Moved to Europe to become CIO of the largest private group in Portugal, where I learned and did more exciting things. I left to found my own dot.com that still leads in the area of Data Synchronization worldwide. I became involved with Standards organizations and shared a lot of knowledge.

I came to the US and did an immersion in Real Estate. This allowed me to meet interesting people from all over the world.

I am paying a lot of attention to the WELLNESS industry. It just makes sense. Why spend US$ 1,7 Trillion in Medicines instead of using this money for PREVENTION and QUALITY OF LIFE.

Guillermo Fierro’s Specialties:

IT and Supply Chain strategies, Smart Logistics, International Investors

Guillermo Fierro’s Experience

eCommerce and EDI Expert

EAN PORTUGAL - CODIPOR - EAN.UCC Portuguese Numbering Organization

(Non-Profit; 11-50 employees; Consumer Goods industry)

April 1992 — December 2006 (14 years 9 months)

I am an Expert member of the Technical Commitee of Codipor, the Portuguese EAN.UCC Numbering Organization. Here we define and adopt standards to facilitate the product flow in National and International Supply Chains for products that are Bar Coded or identified by RFID EPC codes.
CALS Expert

IICeB - International Industrial Commission for Electronic Business

(Non-Profit; 1001-5000 employees; Aviation & Aerospace industry)

April 1995 — April 2004 (9 years 1 month)

I was the CALS delegate from Portugal to IICeB, formerly known as CALS International, where we defined standards for Product Lifecycle managment and eCommerce. Primarily for the Defense industries. Our site is http://www.iiceb.org/html/pub/index.html
Executive Director

Pararede Electronic Business Systems - Portugal

(Public Company; 201-500 employees; PAD; Information Technology and Services industry)

August 2000 — March 2002 (1 year 8 months)

As an Executive Director to Pararede (www.pararede.pt) , that bought Catalogo Electronico, my mission was to participate in the UCCnet initiative in the USA, to ensure compatibility with our Clarinet installed base of National Systems.
Chairman and (previously) CEO

Catalogo Electronico de Produtos, Base de Dados S.A. - Portugal

(Privately Held; 11-50 employees; Information Technology and Services industry)

June 1995 — August 2000 (5 years 3 months)

I founded and managed Catálogo Electronico (www.catalogo-electronico.pt), the developer of CLARINET-Global Supply Chain Information System, the leading solution for Data Syncronization. It is the national system used in Spain, Belgium/Luxembourg and Portugal. It uses EDI and XML messaging to ensure that Master Product Data is maintained aligned in the systems of buyers and sellers, thus avoiding stock-outs and returns.
Assistant Professor (Invited)

Universidade do Minho - Braga, Portugal

(Educational Institution; 1001-5000 employees; Higher Education industry)

May 1992 — May 1995 (3 years 1 month)

As an invited Assistant Professor at University of Minho (www.uminho.pt ) my mission was to bring Industry experience to Academia, preparing the students to better perform professionally. I also recruited heavily from my student base, over 100 students, into Sonae Group.
Director of Information Systems

Sonae Distribuição - Portugal

(Public Company; 1001-5000 employees; Supermarkets industry)

May 1992 — February 1995 (2 years 10 months)

Sonae Distribuição ( www.sonae.pt/home.php?lang=pt& c=negocios&s=sonaedistribuicao ) is the largest supermarket group in Portugal, and 3rd largest in Brasil. I was hired to consolidate disparate IT operations and to modernize their information systems. During my tenure we implemented EDI (first in Portugal) and implemented a Business Intelligence solution using an IBM/SP2 MPP system.
Director of Information Technologies

Sonae Produtos e Derivados Florestais, S.A.

(Public Company; 1001-5000 employees; Paper & Forest Products industry)

May 1989 — May 1992 (3 years 1 month)

Sonae Industria ( http://www.sonae.pt/home.php?lang=pt&c=negocios&s=industria ) is the largest Forest Products company in the world. I was hired to consolidate IT operations thoroughout Europe and to architect and implement a new Sales and Manufacturing system.
DECUS Delegate

DECUS

(Non-Profit; 10,001 or more employees; Computer Software industry)

May 1978 — May 1989 (11 years 1 month)

I was the DEC delegate to DECUS in Brasil, helped found it and launched the DECUS Latin American Chapter, within AT Large.
Software Services Manager

Digital Equipment Corporation

(Public Company; 10,001 or more employees; DEC; Information Technology and Services industry)

May 1977 — May 1989 (12 years 1 month)

Manager of the Software Services and the Educational Services Organization. Responsible for pre and post-sales support, software installation and maintenance, Training, for all DEC Software products in the Southern half of Brasil.
Software Analyst

UNICAMP - State University of Campinas - Brasil

(Educational Institution; 1001-5000 employees; Higher Education industry)

February 1972 — May 1977 (5 years 4 months)

I was in charge of developing and running the Academic System, that takes care of enrollments, grades, attendance lists and schedules. I also supported statistical work done by the Medical School and I converted large and complex mathematical applications for Physics research. Additionally I provided software support for the University computers, at the time, Decsystem10 and PDP-11's. See http://www.unicamp.br/unicamp/about_unicamp/about_introduction.html

Guillermo Fierro’s Education

ICREA

TRC , Transnational Referral Certification , 2007 — 2007
CLHMS-Institute for Luxury Home Marketing

CLHMS , Luxury Homes Marketing Specialist , August 2005 — August 2005

CLHMS - Certified Luxury Homes Marketing Specialist - Designation for specialist in marketing homes worth $ 1M and above. Awaiting processing of designation application. See www.luxuryhomemarketing.com
CIPS - National Association of Realtors

CIPS , Certified International Property Specialist , December 2004 — June 2005

NAR - CIPS designation. Awaiting formal awarding of designation at NAR Conference. See www.realtor.org/cipshome.nsf
ETRE - European Technology Roundable and Exhibit

Venture Capital and Technology 1997 — 1998

ETRE'97 in Budapest, Hungary and ETRE'98 in Lisboa, Portugal. A chance to meet other technology leaders and entrepreneurs and to exchange ideas on the industry. See http://www.dasar.com/conferences.htm
APICS - American Production and Inventory Control Society

CIRM , Logistics and Supply Chain , June 1996 — June 1996

I am a CIRM - Certified in Integrated Resource Management by APICS. www.apics.org
APICS - American Production and Inventory Control Society

CPIM , Logistics , June 1994 — June 1994

I am Certified in Production and Inventory Management by APICS - the American Production and Control Society. Renewed until 2008 . www.apics.org
MCE - Management Center Europe

Henry Mintzberg , Management , December 1993 — December 1993

"Mintzberg on Management" course in London. A unique opportunity to learn about the Organizational models from Mintzberg.
Universidade do Minho

Licenciature , Computer Science , 1992 — 1992

My UNICAMP degree in Computer Science was certified, to be valid in Europe.
Escola Panamericana de Arte - SP - Brasil

AA , Plastic Arts , 1986 — 1988
Universidade Estadual de Campinas

Graduate , MsC in Computer Science - pending thesis , 1975 — 1977

Graduate education in Computer Science with the gurus Marvin Minsky, Seymour Papert ,Jacques Cohen, Bernard Vauquois, David Hays, and others.
State University of Campinas - UNICAMP

Bachelor , Computer Science , 1972 — 1975
Sacred Heart High School

High School , 1970 — 1971

Additional Information

Guillermo Fierro’s Websites:

Guillermo Fierro’s Interests:

Data Synchronization, Objectivism, Real Estate Investments here and abroad, Software Development, Software Quality, Genealogy, Gastronomy, Innovation, Supply Chain

Guillermo Fierro’s Groups:

Red Herring, APICS American Production and Inventory Control Society , NAR National Association of Realtors, CIPS Certified International Property Specialist, CEN, WCR Womens Council of Realtors, RAMB, RAMDC, FAR Florida Association of Realtors, APLOG