Gina Fontana-Siepierski

Current

Freelancer & Independent Contractor at FontanaFreelance.com (Self-employed)

Past

Marketing Manager at We Care Transportation
President & CEO at U-Wear Incorporated

Education

State University of New York College at Buffalo

Recommended

6 people have recommended Gina

Connections

36 connections

Industry

Graphic Design

Gina Fontana-Siepierski’s Summary

My goal is to execute freelance web design, graphic design and marketing contracts, resulting in a significant return on investment for my clients.

Gina Fontana-Siepierski’s Specialties:

Highly skilled and talented freelance marketing expert and designer. Specializing in marketing plan development, logos, identity design and branding, ad campaigns, marketing collateral pieces and web site design and development.

Gina Fontana-Siepierski’s Experience

Freelancer & Independent Contractor
FontanaFreelance.com (Self-employed)

(Self-Employed; Myself Only; Graphic Design industry)

October 2005 — Present (4 years 2 months)

• Specializing in identity design, promotional materials, web design and marketing consultation.

• Responsible for designing corporate identities, print materials, advertisements, web sites and authoring business and marketing plans for a variety of companies.

• Interact with clients to get an understanding of their company vision and mission in order to consistently represent and improve clients' corporate images. Success is proven through continued referred business and repeat business.
Marketing Manager

We Care Transportation

(Privately Held; 201-500 employees; Transportation/Trucking/Railroad industry)

January 2003 — October 2005 (2 years 10 months)

• Responsible for budget, planning and implementation of all marketing aspects of this multi-faceted company, including; Medical wheelchair transportation services for individuals and large contracts; School bus transportation for school districts, charter schools, county contracts and charter services; Luxury motorcoach transportation and tour services for conventions, senior citizen groups, educational groups, sports teams, and charters; Limousine transportation services for corporate, wedding and leisure markets.

• Designed all promotional materials including logo-identities, web sites, annual 64 page catalog of services, brochures and custom tour flyers

• Executed target market research, database management, ROI analysis and competitive analysis

• Launched new brands, developed new lines of service and implemented online bookings

• Prepared proposals and Powerpoint presentations for multi-million dollar contracts
President & CEO

U-Wear Incorporated

(Apparel & Fashion industry)

December 1999 — December 2004 (5 years 1 month)

Founded this startup company from brainstorm concept to reality. Company concentrated on the design and marketing of women's undergarments with related online sales of custom embroidered sportswear. Designed three women's under garment apparel lines, executed all market research and filed two patents. Hired suitable manufacturer, fashion designer/pattern maker and patent lawyer
Authored business and marketing plans and secured investment and small business financing. Responsible for all decisions pertaining to materials, fabrics, prototypes and first-run production
Designed logo, font, corporate identity, marketing materials and website.