
CEO at Kalooga
Groningen Area, Netherlands

CEO at Kalooga
Groningen Area, Netherlands
When I saw the WWW for the first time (end of 1994), I realized that the Internet would have big impact on our professional and daily life. I decided to be part of that and started with two friends my first internet company (now called theFactor.e or TFE). Today I'm working as co-founder and director at Wowww! which I started with two partners in january 2007.
Before I went to the University, I worked for 8 years in the field of Healthcare (Crisis, Forensic, Biological Psychiatry). From 1991-1995 I studied Business Adminstration at the University of Groningen(NL). In 1995 I started a successful webdesign and development agency which was rewarded for best NL interactive agency in 2004 (ranked 5 in 2005). After 10 years I left TFE and sold my share. Worked for 9 months as MD Interactive for Ogilvy in Amsterdam. Worked in 2006 as independent internet consultant and developed e-business and web strategies.
Started in 2007 a new web technology company called Wowww!, system integrator for enterprise content management (Alfresco) and rich internet applications (Adobe Flex).
In march 2009 I joined Kalooga. Kalooga creates visual content services for advertisers and publishers based on a propriety gallery search engine.
Internet Strategy, E-business, E-commerce, E-branding, Entrepreneurship, Business Consultancy, Business Strategy, Out-of-the-box thinking, Investing.
(Internet industry)
March 2009 — Present (9 months)
Kalooga creates new Media channels based on high Quality Contextual Visual Search Content. The basis of it all is our gallery search service which is also available as a service on our end user portal www.kalooga.xx. By crawling the web in a multidimensional way we are able to catch the passion of photo collectors and detect the context of the collections. Therefore we can provide high quality search content towards mediacompanies as well as a new additional visual advertising opportunities towards advertisers.
(Information Technology and Services industry)
December 2006 — Present (3 years )
Wowww! is a Web Technology Company specialized in development and maintenance of (strategic) business applications for Enterprise Content Management, Collaboration and Enterprise Application Integration based on Java and/or Jave related (f.e. IBM Websphere), Open Source (Java based, like Alfresco) and Adobe (Flex, Livecycle ES).
(Self-Employed; Myself Only; Internet industry)
May 2006 — Present (3 years 7 months)
Independent Brains is my personal blog and agency. Main goal is to inform decisionmakers about trends and developments within the new interactive media landscape and the opportunities for their organizations and businesses.
(Internet industry)
March 2007 — February 2009 (2 years )
Kalooga creates new Media channels based on high Quality Contextual Visual Search Content. The basis of it all is our gallery search service which is also available as a service on our end user portal www.kalooga.xx. By crawling the web in a multidimensional way we are able to catch the passion of photo collectors and detect the context of the collections. Therefore we can provide high quality search content towards mediacompanies as well as a new additional visual advertising opportunities towards advertisers. Within 6 month after our public launch (2008) in the Netherlands and Sweden our users and publishers generated 45 million queries a month on our index.
(Public Company; 51-200 employees; Marketing and Advertising industry)
September 2005 — May 2006 (9 months)
As MD Interactive I was responsible for designing and implementing the 'interactive discipline' within a traditional advertising agency. My plan was to transform the agency in a truly cross media company with a strong interactive discipline (strategy, project management and creative direction). But the circumstances didn't allow me to fulfill my plans. So, I had to leave!
(Privately Held; 11-50 employees; Internet industry)
April 1995 — August 2005 (10 years 5 months)
Started this full service internet company with two friends when I was still a student on the University of Groningen (Business Administration - Bedrijfskunde). After a period of growth (1997 - 2001), we survived the burst of the internet bubble and difficult marketconditions (2001 - 2003). We have been awarded as best NL webdesign- and development agency in 2004, and a period of renewed growth started. As CEO I was mainly focused on Sales, Marketing, Partnerships and Finance.
(Educational Institution; 501-1000 employees; Higher Education industry)
January 1995 — January 2000 (5 years 1 month)
(Educational Institution; 501-1000 employees; Higher Education industry)
September 1995 — March 1996 (7 months)
(Government Agency; 501-1000 employees; Hospital & Health Care industry)
January 1991 — March 1995 (4 years 3 months)
Top Management 2002 — 2003
Drs. , Business Administration , 1991 — 1995
Business, New Technology (also gadgets), Architecture, Art, Philosophy, Economics, Fashion,"Wind" (Kite, Boomerang, Frisbee, Windmills etc.).
Rotary Groningen Zuid, NCD Groningen, IPAN, NN-Open, Alfresco