Associate Design Director at HUGE, Author
Greater New York City Area
- Current
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- Associate Design Director at HUGE
- Author at Campus/Elsevier
- Past
- Education
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- Pontifícia Universidade Católica do Rio de Janeiro
- Pontifícia Universidade Católica do Rio de Janeiro
- Recommended
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10 people have recommended Felipe - Connections
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323
connections
- Industry
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- Websites
Felipe Memoria’s Summary
Make no mistake about it. I will do what I have to do.
Felipe Memoria’s Specialties:
Passion.
Felipe Memoria’s Experience
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Associate Design Director
HUGE
(Public Company; Hospital & Health Care industry)
December 2008 — Present (8 months)
This office demands results. That’s what I provide.
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Author
Campus/Elsevier
(Publishing industry)
October 2005 — Present (3 years 10 months)
While at Globo, I wrote a book about UX. People seem to like it. It's in Portuguese. Sells pretty well.
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Senior Interaction Designer
HUGE
(Public Company; Hospital & Health Care industry)
February 2008 — December 2008 (11 months)
Moved to the US under an O-1 visa. Worked on 11 pitches, won 9.
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Interaction Designer
HUGE
(Public Company; Hospital & Health Care industry)
April 2007 — January 2008 (10 months)
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Professor
PUC-Rio
(Educational Institution; Higher Education industry)
March 2005 — June 2007 (2 years 4 months)
In parallel to Globo's job. I gave classes in two post-graduations courses: Webdesign and Ergodesign and Interface Evaluation.
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Team Leader
Globo.com
(Privately Held; Internet industry)
November 2005 — March 2007 (1 year 5 months)
In charge of a 5-member creative team, responsible for development, continuous redesigning and usability testing for all the company's sports products.
Helped making GloboEsporte.com the #1 sports site in Brazil.
How about that, UOL? -
Interaction Designer
Globo.com
(Privately Held; Internet industry)
April 2003 — November 2005 (2 years 8 months)
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Designer
DBA Systems Engineering
(Computer Software industry)
February 2002 — April 2003 (1 year 3 months)
My first full time job. I started studying usability.
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Art Direction Intern
VS Propaganda
(Marketing and Advertising industry)
December 2000 — January 2001 (2 months)
I sucked at this job.
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Design Intern
Design Redig
(Privately Held; 1-10 employees; Design industry)
September 1999 — March 2000 (7 months)
Worked with Prof. Joaquim Redig designing the Rio de Janeiro's subway sign communication system.
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Design Intern
NAE
(Internet industry)
August 1998 — August 1999 (1 year 1 month)
PUC-Rio's NAE (aka Electronic Art Center) was founded by Prof. Rejane Spitz. My career and training starts here. Thanks Rejane.
Felipe Memoria’s Education
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Pontifícia Universidade Católica do Rio de Janeiro
MSc , Design, Human-Computer Interaction , 2002 — 2004
Research title: Ergonomic Evaluation of the Breadcrumb Navigation.
- Activities and Societies:
- I did this while working at Globo.
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Pontifícia Universidade Católica do Rio de Janeiro
BSc , Design , 1996 — 2000
Played soccer, made some friends and met my wife. I loved PUC.
Additional Information
Felipe Memoria’s Websites:
Felipe Memoria’s Interests:
Design, UX, testing, human behavior, psychology, product development, marketing, technology, sign communication, soccer, judo, games, magic.
Felipe Memoria’s Contact Settings
Interested In:
- business deals
- reference requests
- getting back in touch
