
VP Strategy & Client Services at BrandInHand Inc., Mobile Marketing Expert, Founder of BrandAnywhere Serial Entrepreneur
Greater San Diego Area

VP Strategy & Client Services at BrandInHand Inc., Mobile Marketing Expert, Founder of BrandAnywhere Serial Entrepreneur
Greater San Diego Area
Dan is the VP of Strategy & Client Services for BrandInHand, a full-service, end-to-end mobile media and marketing company that focuses on helping brand marketers win using mobile.
Dan is also the founder of Brand Anywhere a consultancy that provides advisory services for agencies and mobile startups.
In 2003 Flanegan co-founded Soapbox Mobile, a leading mobile marketing platform provider. While serving as CEO, Dan was responsible for the company's vision, market leadership and mission of helping companies improve communication via the mobile channel.
While at Soapbox Dan was instrumental in creating a next generation mobile marketing and CRM platform that has powered the mobile campaigns of numerous brands including Levis, MobiTV, Guinness, The Vans Warped Tour, Procter & Gamble, W Hotels, General Motors and many others. Soapbox was acquired by Single Touch Interactive in 2007.
Dan is a recognized mobile marketing & advertising expert and has been quoted by various publications and media outlets, including Red Herring, ClickZ, MediaPost, OMMA Magazine, Mobile Marketer, The San Diego Business Journal, ABC, NBC, Fox News, Box Office Magazine, The San Diego Union Tribune, UPI, Wired, Marketing Sherpa and Wireless Week.
He has also served as a featured speaker at leading industry events including Billboard’s MECCA at CTIA, DEMexpo, The CTIA Mobile Entertainment Summit, The Games & Mobile Forum, The DMA Webinar Series, The Mobile Marketing Association Forum, Dow Jones VentureWire, Mobile Broadband Americas, OMMA Hollywood, OMMA Mobile, OMMA NY, DPAC, Circulation Day LA, Digital Hollywood, Email Evolution, DigidayMobile, The National Sports Forum, MarketingSherpa, The MIT Enterprise Forum and The UC Irvine Graduate Computer Science Program.
Dan is currently an Entrepreneur in Residence at the UCSD Connect Springboard program, a Co-Chair of the Marketing Special Interest Group (SIG) of CommNexus and an advisor to a number of early stage start-ups.
Marketing, advertising, mobile & wireless, mobile marketing, creative development, product management, ideation strategy, UI design, product design, ASP applications, team building and management, public relations, public speaking, startup financing
(Marketing and Advertising industry)
November 2008 — Present (9 months)
Brand In Hand is a full-service, end-to-end mobile media and marketing company that serves global brand marketers and assists emerging media companies.
We are career marketers providing strategy consulting, mobile content development, media services and integrated marketing program development.
Our focus is on helping brand marketers win using mobile in marketing programs that include mobile advertising, mobile search, customer acquisition and CRM programs.
Brand In Hand also has a particular specialty in retail-assisted shopping and in-store programs for brands and retailers that want to drive cross-sell, up-sell and cost-effective sales overall.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 2007 — Present (2 years 2 months)
Brand Anywhere is a mobile marketing & advertising consultancy, blog and podcast dedicated to tracking, reviewing and better understanding mobile marketing and advertising campaigns, the brands that launch them and the companies that power them. We work directly with brands and agencies to provide results driven education, campaign planning, vendor selection, campaign execution and analysis.
(Non-Profit; 51-200 employees; Venture Capital & Private Equity industry)
January 2007 — Present (2 years 7 months)
Founded in 1985 at the urging of San Diego's business community, CONNECT is widely regarded as the nation's most successful regional program linking high-technology and life science entrepreneurs with the resources they need for success: technology, money, markets, management, partners, and support services. Originally founded by the University of California, San Diego (UCSD), CONNECT has a dual role in accelerating growth: it provides added value and delivers targeted, high-level expertise to San Diego's technology business community by teaming up with the region's most prominent industry-specific organizations and individuals, and by partnering with world-class UCSD resources, such as the School of Medicine, Jacobs School of Engineering, San Diego Super Computer Center, and Scripps and Salk Institutes.
Mobile Marketing Association, Eyespot Advisory Board, Locomobi Advisory Board, Co-Founder Pointr, UCSD Connect Springboard Entrepreneur In Residence.
Nominee for the Ernst & Young Entrepreneur Of The Year San Diego 2007, MIT Enterprise Forum Presenter, UCSD Connect Program Graduate, Family PC Product of the Year Award, Festival screened filmmaker