Filippo Pretolani

Current

Comitato redazionale tecnologie digitali at Equiliber
Editorial Specialist at Media Relations & Executive Communication Department at Unicredit

Past

Social Media Advisor at (freelance)
Deputy Head of Training for Xelion’s Financial Advisers at UniCredit Xelion Banca
Web content editor at UniCredit Xelion Banca

Editor e coordinatore del bimestrale Surplus at Gruppo Editoriale L'Espresso
Freelance journalist at “Il Foglio Finanziario”
Researcher at Kaspar Hauser Institute - IKHSE
Consultant at Ambrosetti

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Education

Ifaf - Apogeo School of Technology
Università Commerciale 'Luigi Bocconi'
Liceo Scientifico Gallio (Como)

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Recommended

21 people have recommended Filippo

Connections

358 connections

Industry

Banking

Websites

Filippo Pretolani’s Summary

Laureato in Discipline Economiche e Sociali alla Università Bocconi, è stato co-fondatore dell’Istituto Kaspar Hauser per gli Studi Economici, poi confluito nella redazione della rivista Surplus (Gruppo Espresso-Repubblica). Ha collaborato come freelance a il Foglio e all’agenzia AFX-PMF (Milano Finanza). Temi di ricerca prediletti sono la monetica e i sistemi di pagamento, con particolare riferimento alle nuove tecnologie e al loro impatto sulla società. Scrive fondamentalmente di arte contemporanea, letteratura, poesia, web e cultura visiva.
Attualmente fa parte del Media Relations & Executive Communication Department di UniCredit Group.

Filippo Pretolani’s Specialties:

Hi-Tech analyst, Editorial Desk, Speech Writing, Financial Analyst, Social Network Advisor

Filippo Pretolani’s Experience

Comitato redazionale tecnologie digitali

Equiliber

(Non-Profit; Internet industry)

2006 — Present (3 years )

Member of Equiliber, a non-profit organization that aims at fostering knowledge of technology to improve citizens’ understanding of the consequences of technological and economic development (www.equiliber.org)
Editorial Specialist at Media Relations & Executive Communication Department

Unicredit

(Privately Held; Banking industry)

November 2003 — Present (6 years 1 month)

Membro del team responsabile di gestire i rapporti con la stampa e con i media, di definire le linee guida della Comunicazione del Top Management (Executive Communication) e di fornire supporto nella pianificazione strategica degli eventi pubblici per l'Amministratore Delegato e il senior management.

Attività di speechwriting per il Top management del Gruppo:
• Technical & Research Based Writing,
• Ricerca dei materiali e redazione dell’analisi documentale a supporto dell’attività di public speaking.
• Editing evoluto (ottimizzazione formale e stilistica) delle comunicazioni istituzionali
• Special Focus on Technology topics, Internet, Social network, New Business Models in Internet banking

Coordinatore del servizio di supporto ai tesisti in materie bancarie e finanziarie per le maggiori università europee
Social Media Advisor

(freelance)

(Marketing and Advertising industry)

May 2007 — March 2009 (1 year 11 months)

Analisi di scenario e definizione opportunità di utilizzo dei social media da parte di imprese e brand operanti nei mercati tradizionali, in termini di comunicazione o di nuovi prodotti/posizionamenti.
Tra i clienti Daimon/Yoo+ (Isvor/Alfa Romeo, strategia di comunicazione Yoo+, MenStyle.it)
Deputy Head of Training for Xelion’s Financial Advisers

UniCredit Xelion Banca

(Privately Held; 201-500 employees; Banking industry)

2002 — 2003 (1 year )

• Responsible for designing e-learning programs, and in particular training modules for financial advisers newly-recruited to Xelion’s sales network
• Second half of 2002: project leader responsible for developing content for X-edu, the training portal for Xelion’s financial advisers
Web content editor

UniCredit Xelion Banca

(Privately Held; 201-500 employees; Banking industry)

2001 — 2003 (2 years )

• Identified and selected information sources, and managed relations with the leading asset management companies operating in Italy
• Wrote and coordinated editorial content for the website and newsletter dedicated to the financial advisers’ network
• Developed the website http://www.xelion.it, by writing original content and adjusting existing materials and information to meet web-specific communication requirements
Editor e coordinatore del bimestrale Surplus

Gruppo Editoriale L'Espresso

(Newspapers industry)

1999 — 2000 (1 year )

coordinamento editoriale, editing e redazione testi
Freelance journalist

“Il Foglio Finanziario”

(Privately Held; 11-50 employees; Newspapers industry)

1999 — 2000 (1 year )

• Freelance journalist for the daily newspaper “Il Foglio Finanziario”, the business and financial supplement to the Italian daily “Il Foglio”
Researcher

Kaspar Hauser Institute - IKHSE

(Non-Profit; 1-10 employees; Research industry)

1995 — 2000 (5 years )

Researcher in Political and Economics at Kaspar Hauser Institute for Economic Studies (IKHSE) in Milan. Focus on Payment Systems and Monetary Economics.
Consultant

Ambrosetti

(Privately Held; 51-200 employees; Management Consulting industry)

1997 — 1998 (1 year )

Consultant and translator from English for Ambrosetti SpA (International Studies and Services department). Achievements include a study on short-term developments in the Food Retail Industry (macroeconomics, consumption, distribution).

Filippo Pretolani’s Education

Ifaf - Apogeo School of Technology

Digital Marketing & Communication 2008 — 2009
Università Commerciale 'Luigi Bocconi'

DES 1989 — 1995

Corso di laurea quinquennale in Discipline Economiche e Sociali (DES)
Liceo Scientifico Gallio (Como)

1984 — 1988