
Art Director at Cappuccino Digital
Brazil

Art Director at Cappuccino Digital
Brazil
Art Director with online and graphic design experience. Interested in online marketing, actionscript programming, motion design and 3D animation. Particularly interested in typography, technology, marketing and new media integration.
Photoshop, Flash, Illustrator are my tools of trade but i like to sketch everything before i start. CSS, HTML are not my enemies and OS/X is my world.
(Online Media industry)
June 2009 — Present (2 months)
(Design industry)
May 2005 — Present (4 years 3 months)
Everything started when i decided to keep track of everything i saw and loved about design. The idea here was to collect visual information to help spread the word about good design and how you can do it.
Keeping up with this blog also gave me a chance to start lecturing about my view on design, social media and how a designer que use this tools to spread the word about his work easily.
(Design industry)
July 2004 — Present (5 years 1 month)
Websites, flyers, brochures, videos, advertising, logos and anything else i can get my hands on. This is what i do and this is what i like the most.
My work can be seen at www.ftofani.com + work.ftofani.com
I work remotely from my home office and in house at agencies. I did some work for Estudio Tesla back in march 2008, TBOOM Interactive in february 2009 and Ogilvy Interactive in june 2009.
(Marketing and Advertising industry)
November 2008 — January 2009 (3 months)
(Privately Held; 201-500 employees; Marketing and Advertising industry)
April 2008 — November 2008 (8 months)
(Design industry)
July 2007 — April 2008 (10 months)
Working as an Art Director at 10 Minutos was one of the best jobs i ever had. I had freedom to develop concepts like they were meant to be done.
And it was also my first time managing schedules, people and jobs. It was a big chalenge at first but i really liked.
(Privately Held; 11-50 employees; Online Media industry)
March 2006 — July 2007 (1 year 5 months)
Responsible for design multiple flash files based on print design. Design web graphics for corporate sites, hot-sites and mail marketing for internal clients. Adapt conceptual imagery for online advertising.
(Marketing and Advertising industry)
September 2004 — February 2006 (1 year 6 months)
At GP4 Marketing i was responsible for creating conceptual imagery for print including newspapers, magazines, outdoors and folders. Mostly for small local companies.
I also learned how to develop and code flash, html and css sites. and started designing web graphics based on sketches from the Art Director. This was my first experience with online media.
GP4 was a marketing agency at its core so i also did a lot of marketing planning and strategic planning, including online advertising.
(Apparel & Fashion industry)
September 2001 — November 2003 (2 years 3 months)
I don´t know many people that can say that they started a business when they were 20 years old. But that was what happened back then.
As a Head Piercer, i learned a lot about how to handle people and costumers. I also had to learn by trial what kind of marketing works best for small shops and it was a very succesful job while it lasted.
While working there i helped create and produce the first Tattoo Convention in Recife, Pernambuco.
(Government Administration industry)
April 2001 — October 2001 (7 months)
As an creative assistant i was responsible for designing internal newspapers and all sort of internal newsprint.
(Privately Held; 11-50 employees; Professional Training & Coaching industry)
September 2000 — March 2001 (7 months)
English Teacher for business students.
Interactive Marketing, Web Design, Illustration, 3D Animation, Guerrilla Marketing.