Federico Lodolini fedelodo@yahoo.it

Current

• Creative media Strategist at Myself

Past

• Junior Ideas Maker at ANDY. The Open-Source Ideas Factory.
• Student of advertising and communication at Università degli studi di Urbino, CPO
• Fresh landscaper at ANDY. The Open-Source Ideas Factory

• Guerrilla Marketing strategist at FUK LUK SAU
• GUERRILLA MARKETING STRATEGIST at gogomedia
• Guerrilla marketing strategist at Pesarofilmfest
• Strategic planner in unconventinal campaigns at Gogo dinamic media
• Maschera di sala at Teatro delle Muse
• Pr, event, bar tender. at Kembiki "I giardini delle fonte"
• Bar manager at Coffee repubblic

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7 more...

Education

• Università degli Studi di Urbino 'Carlo Bo'
• Università degli Studi di Urbino 'Carlo Bo'

Recommended

3 people have recommended Federico

Connections

215 connections

Industry

Arts and Crafts

Websites

• Guerrilla mkt "Pesarofilmfest"
• My Portfolio
• My Company

Federico Lodolini fedelodo@yahoo.it’s Summary

Federico Lodolini fedelodo@yahoo.it’s Specialties:

-New media strategist
-Social web
-Cultural branding
-Web PR
-Unconventional

Federico Lodolini fedelodo@yahoo.it’s Experience

• Creative media Strategist

  Myself

  (Arts and Crafts industry)

  August 2009 — Present (5 months)

• Junior Ideas Maker

  ANDY. The Open-Source Ideas Factory.

  (Arts and Crafts industry)

  April 2009 — July 2009 (4 months)

  We launched with a fake viral campaign DUNX powered by TIM TRIBU': viral video with over 500.000 visits in less than 3 weeks, digital PR, web design (www.dunx.it).
  
  We amazed the difficult and hard to please audience of a car like the new Jaguar XKR in a digital and social network project, shooting and spreading 4 videos and over 80 photographies. Thanks to Fabio Romano for believing in groundbreaking ideas in the often too conservative Luxury World and thank to all the people who dreamed about "L'Estasi e il Gentleman", screened on www.xstatic.it

• Student of advertising and communication

  Università degli studi di Urbino, CPO

  (Educational Institution; Higher Education industry)

  December 2006 — May 2009 (2 years 6 months)

  Actually I'm at the second year of specialistic degree in communication and advertising.
  I'm specializiing in unconventional communication, guerrilla marketing, emotional and experience marketing.
  See my Interview: http://www.ondequadre.polito.it/articolo.php?id_articolo=241

• Fresh landscaper

  ANDY. The Open-Source Ideas Factory

  (Arts and Crafts industry)

  October 2008 — April 2009 (7 months)

  I worked in a team on a Landscape for Coty Italy for JIL SANDER, portraying young Italian women about the launch of the next premium fragrance. The result was an 80 pages photographic story.

• Guerrilla Marketing strategist

  FUK LUK SAU

  (Sports industry)

  January 2009 — January 2009 (1 month)

  Unconventional direct marketing campaign.
  
  http://www.ninjamarketing.it/2009/05/08/direct-marketing-e-altre-azioni-non-convenzionale-anti-pancetta/
  
  http://www.subvertising.it/index.php?option=com_docman&Itemid=29&gid=16&lang=it&task=cat_view

• GUERRILLA MARKETING STRATEGIST

  gogomedia

  (Marketing and Advertising industry)

  July 2008 — September 2008 (3 months)

  Guerrilla mkt strategist for the campaign "STOP THE CAR PARK STRESS" of "Parkcomodo" the new automatic car park placed in Ancona
  You just enter with your car and a mechanical system parks the car for you.....easy.
  
  http://adsoftheworld.com/media/ambient/parkcomodo_stress#comment-242609
  
  http://blab2.blogspot.com/2008/09/italy-parking-without-stress.html
  
  http://adivertido.com/guerrilha-para-ilustrar-easy-park-na-italia/
  
  http://ouryourmarketing.blogspot.com/2008/09/parkcomodoantistress-contro-il.html
  
  http://www.adofdamonth.com/ads/show/4541
  
  http://watermelonmonkey.blogspot.com/2008/10/parkcomodo-anti-stress.html
  
  http://spotanatomy.libero.it/index.php/2008/stress-da-parcheggio-da-settembre-parche
  
  http://marketingealtro.blogspot.com/2008/10/parcheggio-antistress-lodolini-il.html

• Guerrilla marketing strategist

  Pesarofilmfest

  (Entertainment industry)

  June 2008 — August 2008 (3 months)

  Ideator of non conventional campaign at the "international Festival of cinema of Pesaro" concerned with the italian Master of horror Dario Argento. The idea won the first price in a guerrilla mkt contest promoted by University of Urbino and "Pesarofilmfest"
  
  
  http://www.ninjamarketing.it/2008/08/04/horror-guerrilla-al-44esimo-festival-del-cinema-di-pesaro/
  
  http://adinitaly.blogspot.com/2008/06/pesarofilmfestival-ti-piace-dario.html
  
  http://kttbblog.splinder.com/post/17582291/Un+bagno+di+sangue
  
  http://www.ondequadre.polito.it/articolo.php?id_articolo=241&chiave=lodolini
  
  http://spotanatomy.libero.it/index.php/2008/pesaro-fiim-fest
  
  http://www.bloguerrilla.it/2008/06/23/horror-guerrilla-allitaliana/
  
  http://ouryourmarketing.blogspot.com/2008/06/ti-piace-dario.html
  
  http://www.subvertising.it N°10
  
  http://www.blissblog.de/article/guerilla-marketing-for-cinema-festival
  
  http://adofdamonth.com/ads/show/4046
  
  http://ilrestodelcarlino.ilsole24ore.com/pesaro/

• Strategic planner in unconventinal campaigns

  Gogo dinamic media

  (Marketing and Advertising industry)

  September 2007 — June 2008 (10 months)

  I worked as freelance and guerrilla marketing consultant for the campaign of "FUK LUK SAU" fitness center:
  
  http://www.adverbox.com/fuk-luk-sau-guerrilla-in-ancona/
  
  http://www.briefblog.com.mx/archives/2837
  
  http://adsoftheworld.com/media/ambient/fuk_luk_sau_fitness_club_car
  
  http://adofdamonth.com/ads/show/2391
  
  http://okmijin.blogspot.com/2008/02/fuk-luk-sau-car.html
  
  http://www.pandemia.info/2008/01/03/il_pacco_regalo_con_i_postit_i.html
  
  http://www.bloguerrilla.it/2008/01/02/spostare-la-campagna/
  
  http://marketing-alternativo.blogspot.com/2008/01/guerrilla-marketing-ad-ancona.html
  
  
  Event "Notte bianca dello sport": 300 hundred balloons falling in a square full of 2000 people is enouth to break off the trouble and begin playing all together without knowing each other.
  
  http://www.lunariamente.com/?s=notte+sport
  
  http://www.blissblog.de/article/night-of-sports-guerilla-marketing
  
  Communication for the Festival of folosofy "Emozioni Vitali".

• Maschera di sala

  Teatro delle Muse

  (Entertainment industry)

  January 2005 — May 2008 (3 years 5 months)

  An interesting part time job that gives me the opportunity to take part to many events.
  Concerts...Shows...Operas...what can I ask more?!

• Pr, event, bar tender.

  Kembiki "I giardini delle fonte"

  (Food & Beverages industry)

  August 2003 — August 2004 (1 year 1 month)

  Seasonal job, I organized the summer season with event and theme night.

• Bar manager

  Coffee repubblic

  (Food & Beverages industry)

  September 2001 — December 2001 (4 months)

  This is part of my work and life experience in London!
  I spent great time and improved my english.

Federico Lodolini fedelodo@yahoo.it’s Education

• Università degli Studi di Urbino 'Carlo Bo'

  first degree , Sociology (organization & social economy) , 2003 — 2006

  Honors (Magna cum Laude)

• Università degli Studi di Urbino 'Carlo Bo'

  Specialistic degree , Comunication and advertising , 2003 — 2006

Additional Information

Federico Lodolini fedelodo@yahoo.it’s Websites:

• Guerrilla mkt "Pesarofilmfest"
• My Portfolio
• My Company

Federico Lodolini fedelodo@yahoo.it’s Interests:

I believe myself to have an inquiring mind. I have always been attracted by social dynamics such as fashion and consumer attitudes. I am dynamic, with a spirit of adventure and a person who is continually seeking stimuli from my immediate environment (people, places, study, job). I cannot stand monotony and believe that change and adrenalin help to stimulate personal growth. My main interests and hobbies are sport (athletics, tennis, sea kayaking, mountain trekking), travelling (not only for holidays), theatre, reading, Web 2.0. and life in the open air. From an educational point of view, I see my future with no territorial limits, but as a citizen of Europe and the World, with all its advantages and opportunities.

Federico Lodolini fedelodo@yahoo.it’s Groups:

•    Advertising Professional
•    Skype for Business
•    Creativity Champions
•    ASMALLWORLD.net
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Unleash Buzz
•    Italian Networking Project
•    Digital Marketing
•    Branded Content Strategy
•    Planners Network: The Organization of Progressive Planning
•    Conspiracy to Change Advertising
•    U-Marketing
•    Social Media Advertisers (socialAdv.com)
•    GUERRILLA AND NON CONVENTIONAL MARKETING!
•    ARTVERTISING
•    Youth Marketing Professionals Group
•    Creative Intensive Network - For All Advertising Creatives
•    Future Trends
•    Club dei Media Sociali
•    RomagnaCreativeDistrict
•    Creatività e Innovazione
•    SOCIAL NETWORKING FOCUS Subgroup of Marketing, PR & Sales Innovators Group
•    CreativeThinker

Federico Lodolini fedelodo@yahoo.it’s Honors:

- 2008, Winner of the contest of guerrilla marketing promoted by University of Urbino and Pesarofilmfest to comunicate with a low budget the "International Festival of Cinema of Pesaro" to a young target.

- 2007, individual competititor for the contest of guerrilla marketing for the launching of a new brand: “MOOD”. The competition was organized by the national radio channel “ Radio Veronica” and the Urbino University communication laboratory, “La Colonia Della Comunicazione”. Second place co-winner.

- 2007, I took part in the competition “Grow Young” with the cooperation of the Integrated Communications Agency Admcom and Perching. The competition consisted in creating a non-conventional campaign for the client CASINO’ DI VENEZIA (Venice Casinò).

- 2007, Winner of the XII edition of National Prize on culture : “ Frontino Montefeltro” in the section on university theses, with the thesis entitled: “Port of Ancona, socio-economic linkages between the city and the waterfront”

Federico Lodolini fedelodo@yahoo.it’s Contact Settings

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