Experienced Manager in Middle East Luxury Retailing
Brest Area, France
- Past
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- Marketing Manager at Shaya
- Perfume Department Manager at Chalhoub Group
- L'Oreal and Procter & Gamble perfumes Brand Manager at Chalhoub Group
- Assistant Logistics Manager at Chalhoub Group
- Marketing surveyor at ACTIA
- Assistant E-business Manager at Societe Generale - Australia
- Assistant Logistics Manager at Cryovac
- Education
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- Ecole supérieure de Commerce de Bretagne, Brest
- Royal Melbourne Institute of Technology
- Université de Bretagne Occidentale
- Lycee francais Pierre Loti
- Recommended
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1 person has recommended Fabien - Connections
-
40
connections
- Industry
- Luxury Goods & Jewelry
Fabien Talidec’s Summary
International overview of businesses.
Complementary academic knowledge.
Open minded and decision taking.
Fabien Talidec’s Specialties:
Staff management
Negociation
International Marketing
Trading
Fabien Talidec’s Experience
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Marketing Manager
Shaya
(Privately Held; 1001-5000 employees; Retail industry)
January 2008 — June 2008 (6 months)
Al Shaya - Kuwait
Marketing Manager Vision Express (optics)
- Setting up Marketing strategy for the Middle East (Kuwait, Saudi Arabia, Qatar, UAE). 18 outlets, turnover: 10 million euros.
- Managing Marketing budget (250,000 euros).
- Setting up Marketing activities (turnover increase +16% in 5 months):
o communication: advertising campaign (magazines, radio), point of sale display,
o promotions: special offers, animations in point of sale, markdowns,
o events: brand ambassador visit of outlets, eye care campaign in schools. -
Perfume Department Manager
Chalhoub Group
(Privately Held; 1001-5000 employees; Luxury Goods & Jewelry industry)
March 2007 — December 2007 (10 months)
Habchi & Chalhoub - Kuwait
Brands: Davidoff, Ralph Lauren, Lacoste, Diesel, Cacharel, Carolina Herrera, Paco Rabanne, Prada, Comme des Garcons, Nina Ricci, Lanvin, St Dupont, Hermes...
- Managing several million euros turnover (+21% turnover, +15% market share and +3 points gross margin in 2007).
- Negotiating with suppliers (7 suppliers, forty brand names):
o dropping off supplying cost (-5% in 2007),
o purchasing budget annually planned (3 months stock),
o extra Marketing support (budget: +20% in 2007, exclusivities).
- Negotiating with retailers:
o improving locations in points of sale,
o improving brand visibility in outlets (28 personalised locations among 45 point of sale, +10 in 2007),
o obtaining extra Marketing support (42 weeks of animations in 2007 versus 36 weeks in 2006).
- Managing staff:
o 4 Brand Managers
o Marketing team (2)
o Sale staff -
L'Oreal and Procter & Gamble perfumes Brand Manager
Chalhoub Group
(Privately Held; 1001-5000 employees; Luxury Goods & Jewelry industry)
March 2005 — March 2007 (2 years 1 month)
Habchi & Chalhoub - Kuwait
Brands: Ralph Lauren, Cacharel, Lacoste
- Managing brands portfolio:
o increasing sales (+30% in 2006),
o increasing market share (+19% in 2006),
o increasing ranking (from Top 18 to Top10).
- Reorganising network distribution:
o increasing brand visibility in outlets (personalised location: 13 outlets out of 38, +33% of linear space),
o optimising network distribution (concentrating distribution on best outlets): dropped number of point of sale from 48 to 38.
- Implementing Marketing activities:
o leading new product launch campaign in Kuwait
o promotions, car draw…
- Managing sales staff (14 persons).
- Managing stock:
o dropping off stock immobilisation to 3 months of sales (-1.5 month),
o purchase order planning.
- Following up budget (sales analysis, tableaux de bord). -
Assistant Logistics Manager
Chalhoub Group
(Privately Held; 1001-5000 employees; Luxury Goods & Jewelry industry)
April 2002 — March 2005 (3 years)
Habchi & Chalhoub - Kuwait
- Optimising « Supply Chain »:
o logistics cost: -15%,
o service rate: +20%,
o lead time: -30%.
- Administrative Management of Logistics Department:
o implementing organizational structure,
o managing staff (78 personnes), trainings,
o managing material resources (4 warehouses, 22 vehicles),
- Implementing supply chain procedures (shipment reception, storing, order preparation, delivery, goods return, after sales service…).
- Auditing stock transactions.
- Controlling expenses budget.
- Improvement of external coordination with suppliers, shippers and clearing agents. -
Marketing surveyor
ACTIA
(Privately Held; 1001-5000 employees; Automotive industry)
October 2001 — December 2001 (3 months)
Marketing survey for trucks on board electronics equipments in United States (3 months).
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Assistant E-business Manager
Societe Generale - Australia
(Public Company; 10,001 or more employees; GLE; Banking industry)
December 2000 — February 2001 (3 months)
Societe Generale Australia - Sydney
Benchmarking and set up of an on line leasing transactions project (3 months intership). -
Assistant Logistics Manager
Cryovac
(Public Company; 10,001 or more employees; Packaging and Containers industry)
May 1999 — July 1999 (3 months)
SEALEDAIR CRYOVAC FRANCE – Epernon (28)
Survey related to the standardisation of shipping documents for consignment to Eastern countries (Poland, Czech Republic Hungary and Austria).
Fabien Talidec’s Education
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Ecole supérieure de Commerce de Bretagne, Brest
Master , Management , 1999 — 2002
Management,
International marketing,
Auditing,
International business development,
Import/export management. -
Royal Melbourne Institute of Technology
International Marketing July 2000 — October 2000
Overseas exchange program (1 semester)
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Université de Bretagne Occidentale
Bachelor , Logistics , 1997 — 1999
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Lycee francais Pierre Loti
Economics 1994 — 1997
Additional Information
Fabien Talidec’s Interests:
Scuba Diving Sailing Tennis Squash
Fabien Talidec’s Groups:
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Luxury & Lifestyle Professionals -
Diaspora Economique Bretonne -
Friends of Brittany - Amis de la Bretagne - Karidi Breizh -
Pole Luxe
Fabien Talidec’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- reference requests
- getting back in touch
