
Director, Marketing & Sponsorship at NACHRI
Washington D.C. Metro Area

Director, Marketing & Sponsorship at NACHRI
Washington D.C. Metro Area
Director, Marketing & Sponsorship
National Association of Children's Hospitals & Related Institutions (NACHRI) (Alexandria, VA), 2009-present
Senior Consultant
Beaconfire Consulting (Arlington, VA), 2008-2009
Engagements focused on Internet and social media strategy, with significant responsibility for business development.
Manager, Not-for-Profit Consulting
RSM McGladrey, Inc. (Gaithersburg, MD), 2007-2008
Engagements have included project management; research; development of methodologies; staff, volunteer leader, member and prospect interviews; and recommendations reporting for:
•Succession planning and staff development program for a metals industry trade association
•Multiple Association Management Software system selections and implementations
•Multiple technology assessments, including systems, support, and staffing
•Membership revenue survey for a council of trade associations
•Organizational benchmarking for a manufacturing association
•Web strategy and redesign planning for a travel association
•Programs and procedures review for a social service organization
•Time and attendance system selection for a social service organization
Additional responsibilities include:
•Business development
•Supervision of junior staff
•Creating and reviewing marketing materials
•Representing RSM McGladrey at industry conferences and events
•Public speaking
•Writing for NFP industry publications
I joke that I can do anything for a not-for-profit organization other than finances (no CPA) or government relations (I don't have the necessary Capitol Hill contacts). But given the CAE, that's fairly accurate. Although my primary career focus has been in membership, marketing, and communications, my experience includes technology planning and implementation, budgeting, volunteer management, publications, and governance.
(Non-Profit; Hospital & Health Care industry)
May 2009 — Present (8 months)
(Privately Held; Internet industry)
April 2008 — May 2009 (1 year 2 months)
(Public Company; 5001-10,000 employees; HRB; Accounting industry)
February 2007 — April 2008 (1 year 3 months)
(Non-Profit Organization Management industry)
2004 — 2007 (3 years )
(Non-Profit; 11-50 employees; Non-Profit Organization Management industry)
1997 — 2004 (7 years )
MA , Government & Foreign Affairs , 1994 — 1996
BA , Political Science , 1989 — 1993
Running, NFL football, yoga, jazz (listening and playing), theater, cooking, dining out, reading, gardening
Member, ASAE & the Center for Association Leadership, 1997-present
Chair, CAE Action Team, Greater Washington Network, ASAE & the Center for Association Leadership, 2007-present (Member, 2004-present)
Leadership Council, Greater Washington Network, ASAE & the Center for Association Leadership, 2007-present
Chair, Knowledge Taskforce, ASAE & the Center for Association Leadership Membership Section Council, 2008-present (Member 2007-present)
Member, Young Association Professionals (www.YAPstars.org), 2008-present
A-List Blogger (www.alistbloggers.org), 2008-present
Member, ASAE Ethics Committee, 2005-2006
Organizer, Scholarly Societies Membership, Marketing and Technology Roundtable, 1999-2004
Certified Association Executive (CAE), January 2004
ASAE Future Leader, 2004