
Owner, AdJuice
Guildford, United Kingdom

Owner, AdJuice
Guildford, United Kingdom
An instinctive and creative problem-solver, I thrive on applying the broadest skills in marketing, general management, finance, IT and company law to improving the bottom line of SME clients and, formerly, employers.
Search engine optimisation (seo), pay-per-click (ppc) advertising, search engine marketing, business recovery solutions, business performance improvement, corporate acquisitions, company law, financial management/modelling/planning & team building.
(Internet industry)
September 2007 — Present (1 year 11 months)
AdJuice is an internet search engine marketing company offering website development and promotion services including search engine optimisation (seo) and pay-per-click (ppc) advertising campaign management.
(Privately Held; 51-200 employees; Telecommunications industry)
November 2004 — May 2007 (2 years 7 months)
Impact Marcom is one of the UK's leading audio visual systems integrators. It installs and supports audio visual systems for the corporate & public sectors.
In 2005, I led the UK operation back to profitability after many years of losses. In 2006 sales growth was achieved for the first time in 6 years. I left Impact Marcom in 2007, the most profitable year in its 33 year history, to establish AdJuice.
(Privately Held; 201-500 employees; Telecommunications industry)
August 1997 — November 2004 (7 years 4 months)
Simplified the UK group corporate structure, reducing the number of trading companies to 1, leading to an enhanced unified brand and greatly reduced cost base.
In 2004, after several years of trading losses, the UK operation was confirmed insolvent. I initiated and successfully completed negotiations with banks, government authorities, creditors and shareholders to agree a financial rescue plan which was necessary to continue trading. I was promoted to Managing Director shortly afterwards.
(Telecommunications industry)
February 1989 — August 1997 (8 years 7 months)
(Retail industry)
August 1986 — February 1989 (2 years 7 months)
(Public Company; 10,001 or more employees; ARC; Oil & Energy industry)
November 1985 — August 1986 (10 months)
(Public Company; 10,001 or more employees; ATO; Information Technology and Services industry)
November 1981 — November 1985 (4 years 1 month)
BSc , Mathematics , 1978 — 1981
Swimming, gym, cycling, gardening, photography, rugby, windsurfing, music, internet marketing.