Tom Smith

Creative Technologist, Innovation, Social Media Consultant

United Kingdom

Current
  • Director at Everythingability
  • Evangelist at Python community
Past
  • Foundererer at We Are The Monkeys
  • Usability at the OTHER media
  • Researcher at Digital Media Research Lab
  • Researcher at ULTRALAB
  • Freelance Multimedia Teaching at ARTEC
  • Visiting Lecturer (Multimedia) at University of Westminster
  • Sculptor at The Fine Rats
  • Visiting Lecturer (Multimedia) at Royal College of Art
Education
  • Coventry University
  • University of Central England in Birmingham
Connections
105 connections
Industry
Internet
Websites

Tom Smith’s Summary

I have many years experience in using user-centred design for very large content-driven websites... or making the complex simpler and easier to understand.

I have lots of experience in formulating strategies for improving conversion rates of ecommerce websites... or persuading more to buy more often.

I have demonstrated many times how to drive more people to a website (using SEO) and know how to keep them there (with usability and design).

I can program in Python (Django), Sql, HTML, CSS but prefer to leave that to the experts. I have a deep understanding of most open-source software and standards. I'm a fan of visual programming languages and Macs.

Tom Smith’s Specialties:

usability, information architecture, experience design, search engine optimisation, branding, marketing, design, ideas.


Tom Smith’s Experience

  • Director

    Everythingability

    (Privately Held; Myself Only; Internet industry)

    May 2006Present (2 years 1 month)

    Everythingability is a consultancy to help people make their website more competitive.

    Using a combination of user-centred design and search engine optimisation and inventive marketing I can help your site stand out from the crowd.

  • Evangelist

    Python community

    (Internet industry)

    1999Present (9 years)

  • Foundererer

    We Are The Monkeys

    (Internet industry)

    20062007 (1 year)

  • Usability

    the OTHER media

    (Privately Held; 11-50 employees; Internet industry)

    January 2001May 2006 (5 years 5 months)

    My role at the OTHER media was two-fold. On a day to day basis I was responsible for making the OTHER media's projects more profitable and more usable.

    I was responsible for envisioning projects (the pitch) and information architecture (designing the layout and functionality of a site).

    It was also my role to research new technologies and find appropriate uses for them for OTHER media's clients.

  • Researcher

    Digital Media Research Lab

    (Partnership; 1-10 employees; Internet industry)

    January 2000April 2001 (1 year 4 months)

    The DRML was a collaboration between LloydsTSB, Cable and Wireless, the OTHER media and design agency Rufus Leonard. It was my role to explore all new technologies looking for profitable avenues. I developed a number of WAP applications all of which were horrible to use.

    The project closed after it was realised that the legalities of who owned whatever we may (or may not) have invented were just too difficult to overcome.

  • Researcher

    ULTRALAB

    (Educational Institution; 11-50 employees; E-Learning industry)

    June 1992December 1999 (7 years 7 months)

    At ULTRALAB I initially worked as graphic and interaction designer on educational multimedia projects. Many of these projects were created using Hypercard, Supercard or Director.

    We developed online learning communities before 1994 and the internet-as-we-know it with tools such as FirstClass.

    After the creation of Mosaic, we developed our own innovative CMS tools and online document editors all of which encouraged active participation in the new medium of the internet rather than passive consumption.

    After working with Sam Deane on Schools Online, I went on to develop Spinalot, a tool for building online communities which initially resulted in my working with Apple's Advanced Technology Group and lead to the creation of Oracle's Think.com.

  • Freelance Multimedia Teaching

    ARTEC

    (Non-Profit; 1-10 employees; E-Learning industry)

    January 1991January 1993 (2 years 1 month)

    Teaching Director and Hypercard

  • Visiting Lecturer (Multimedia)

    University of Westminster

    (Educational Institution; 1001-5000 employees; Computer Software industry)

    January 1990January 1992 (2 years 1 month)

  • Sculptor

    The Fine Rats

    (Partnership; 1-10 employees; Arts and Crafts industry)

    April 1990October 1991 (1 year 7 months)

    Founder member

  • Visiting Lecturer (Multimedia)

    Royal College of Art

    (Educational Institution; 501-1000 employees; Design industry)

    January 1990September 1991 (1 year 9 months)


Tom Smith’s Education

  • Coventry University

    MA, Electronic Design, 19901991

  • University of Central England in Birmingham

    2.1, Fine Art (Sculpture), 19861989


Additional Information

Tom Smith’s Websites:

Tom Smith’s Groups:

WeAreTheMonkeys
LinkedSEO

  •    Python Community member

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