
Manager, SEO Strategy - Gaiam in Denver, Colorado
Greater Denver Area

Manager, SEO Strategy - Gaiam in Denver, Colorado
Greater Denver Area
My goal is to meet others in the Search Marketing industry, and network with other business people in Denver, Colorado.
http://www.gaiam.com
I am the Manager of SEO Strategy at Gaiam, Inc.
http://www.page1solutions.com
I moved to Gaiam from Page 1 Solutions, where I was a search engine research specialist.
http://www.associatedcontent.com
I served as the search marketing consultant at Associated Content, leaving after one year of working with others to bring the company from start-up to expansion phase.
http://www.usrecallnews.com
I am currently editor and owner of US Recall News, a consumer watchdog website that monetizes content through the Google AdSense Network.
http://www.firstpagefitness.com
I am currently Director of Search Marketing at First Page Fitness, LLC. I used to run this as a search marketing company for the fitness industry before going in-house with Gaiam.
I also own about 100 other websites in various verticals, mostly monetized through a combination of affiliate marketing on various networks, and pay-per-click ads on Google and Yahoo.
Online and Offline Copywriting, Keyword Research, Search Engine Optimization, Pay-Per-Click Internet Advertising Campaign Management, Press Releases, Consultations With In-House Website Designers, Advanced Competitive Analysis
(Public Company; 1001-5000 employees; gaia; Retail industry)
August 2006 — Present (3 years)
I am responsible for the search engine placement of Gaiam websites, including gaiam.com and many others. This position involves communication between IT, design and marketing to achieve optimal search engine placement for our organic keyword inventory. Data analysis, reporting and critical thinking are important to this position, as is creativity and communication skills. In other words, it allows me to fully utilize both sides of the brain.
(Privately Held; 1-10 employees; Media Production industry)
2005 — 2008 (3 years)
US Recall News - http://www.usrecallnews.com - publishes press releases and feature stories about product recalls and consumer safety issues.
(Partnership; 1-10 employees; Health, Wellness and Fitness industry)
December 2005 — August 2007 (1 year 9 months)
First Page Fitness no longer provides Internet marketing services to the fitness industry. As of now, it is a content website that is being monetized via affiliate and PPC advertising.
(Privately Held; 11-50 employees; Internet industry)
August 2005 — August 2006 (1 year 1 month)
I handled many of the "problem" clients, and was responsible for testing and keeping up-to-date on the latest in Search Engine Optimization techniques, news and technologies.
(Privately Held; 11-50 employees; Internet industry)
April 2005 — February 2006 (11 months)
I performed the search engine optimization for one of the fasted growing content publishers on the Internet - Associated Content. I feel very proud when I see www.associatedcontent.com show up on the first page Google for random searches that I do throughout the day. Working with such a talented team of developers and marketing staff at AC was exciting and rewarding.
(Privately Held; 1-10 employees; Import and Export industry)
March 2000 — December 2004 (4 years 10 months)
Balibones.com, now fallen into disarray, was my bread and butter while paying for a Bachelors degree from Bond University. I exported piercing jewelry from Indonesia into the United States. The jewelry was made from organic materials like stone and wood, and sold to piercing shops and major retail outlets like Hot Topic, Inc.
Balibones.com was sold to one of its primary customers, One Tribe Organics (http://www.onetribe.nu ) in December 2004.
To this day (February 27, 2006) the website shows up twice in the top three positions on Google for its primary search phrase: organic piercing jewelry. This is out of more than half a million websites. I cut my SEO teeth on Balibones.com while obtaining a degree in Journalism from an Australian university. These days my SEO skills and knowledge are much more advanced, but I often go back to the basics of good content and quality link-building to obtain great results.
(Privately Held; 11-50 employees; Import and Export industry)
April 2001 — September 2001 (6 months)
Indonesia Export (http://www.indonesiaexport.com/) is one of the largest export companies operating out of Indonesia with well over 13,000 products in their line.
I was directly managed by co-owner, Sean Hayes. Although my time at Indonesia Export was brief having been somewhat forced to return to the United States a week after September, 11 2001 I learned a great deal about customer account management, import / export, and running an online business.
This inspired me to start my own import / export company, dealing with an entirely different type of product, which turned out to be a very successful venture that paid my way through college in Australia.
BA - Journalism , Journalism & Communication , 2003 — 2005
I am an American citizen who chose to obtain a full degree from an Australian university.
seo, search engine optimization, fitness, health, snowboarding, online publishing, lifting weights, traveling, writing, copywriting, keyword research, online marketing, internet advertising
Search Engine Marketing Professionals Organization SEMPO
First in class for:
- Newspaper and Magazine Reporting
- Ethical Values
- Scriptwriting
- Communication Research
- Media Industries
- Conflict Resolution
- Critical Thinking
- Awarded academic scholarships and Dean’s List 5 of 6 semesters at Bond University.
- Awarded Communication Research Award for academic contributions to the Communication department at Bond University.