LinkedInEvan Reiser

Evan Reiser

Product at TellApart

San Francisco Bay Area
  1. AdStack (Acquired by TellApart),
  2. Bloomspot (Acquired by JPMorgan Chase),
  1. Rensselaer Polytechnic Institute

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Rensselaer Polytechnic Institute

Rensselaer Polytechnic Institute

Computer Systems Engineering, Computer Science, Computer Networking

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I'm a product leader with a software engineering background that thrives in entrepreneurial and meritocratic environments.

• Expert in executing complex business strategies that require sophisticated technologies
• Deep technical knowledge of complex computer systems from internet infrastructure to CPU design
• Experience with the design and deployment fast data systems - high volume, big data systems that require stream processing for sub-millisecond algorithmic decision making
• Extensive experience with real-time, programmatic decision making in RTB markets
• Passion for behavioral economics, game theory, statistics, machine learning and physics.



– Present (1 year 3 months)San Francisco Bay Area

At TellApart I help build data-driven marketing solutions for omni-channel retailers.

CEO and Co-Founder

AdStack (Acquired by TellApart)
(1 year 9 months)San Francisco Bay Area

In September 2013, TellApart acquired AdStack to help retailers leverage customer data to improve email marketing.

AdStack was advertising technology company that provides automatic, real-time email personalization, helping e-commerce companies increase revenue from email-marketing.

Technical Co-Founder

Bloomspot (Acquired by JPMorgan Chase)
(2 years)San Francisco Bay Area

In December 2012, JPMorgan Chase & Co. acquired Bloomspot to expand its consumer marketing programs for merchants.

Bloomspot was a online-to-offline commerce platform that enabled offline business to increase revenue through cross channel customer tracking and attribution.

(10 months)Greater New York City Area

GamerNook is a social networking site for people who play video games with 100k+ members, generating 250k page views per day.


Social Sample, Inc
(3 months)Greater New York City Area

Social Sample was a consumer data collection and analysis company, providing advertisers with a algorithmically derived knowledge of micro-cultures online.

Software Engineer

Capital IQ
(1 year 5 months)Greater New York City Area

Worked as one of four software engineers on the Screening & Analytics team that developed client-facing, intelligent interfaces to one of the world’s largest financial databases, which now covers 99% of the worlds public and private market capitalization.

Software Engineer

Eastman Kodak
(less than a year)Harrow, United Kingdom

Worked in the R&D Division in the System, Software and Science (S3) Laboratory in Harrow London. Work included machine learning with multi-agent systems using domain ontologies for project clients: Royal Navy and Royal Air Force


Rensselaer Polytechnic Institute

BS, Computer Systems Engineering, Computer Science, Computer Networking

Relevant Coursework: Database Systems, Experimental Networking, Computer Communication Systems, Advanced Data Structures and Algorithms, Software Design and Documentation, Engineering Analysis, Probability in Engineering Applications, Modeling and Analysis of Uncertainty

Activities and Societies: Sigma Chi Fraternity, Association for Computing Machinery, Founder of Business and Investing Club, Dean's List



United States 20110196725

This invention discloses a novel system and method for implementing an electronic customer referral service that both checks that the new customer is distinct from the referring customer and tracks the referral so that the old customer gets credit for their referred new customer's action.


  • Email Marketing
  • SEM
  • Agile Methodologies
  • Django
  • Python
  • Analytics
  • JavaScript
  • CSS
  • Start-ups
  • E-commerce
  • Product Management
  • Technical Recruiting
  • Strategy
  • Fast Data
  • Big Data
  • Predictive Modeling
  • Machine Learning
  • Financial Technology
  • See 3+  See less


  1. English

    Native or bilingual proficiency
  2. Spanish

    Elementary proficiency
  3. Vietnamese

    Elementary proficiency


Sigma Chi, ACM

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