Vice President, Ideation at Just Marketing International
Greater New York City Area
Vice President, Ideation at Just Marketing International
Greater New York City Area
Evan Frankel joined JMI as its new VP of Ideation in 2007. Evan is responsible formulating approaches that provide JMI clients with strategic direction to meet and exceed marketing objectives as well as developing statements of work that will ensure successful JMI engagement. Evan works with the JMI account management teams, and other JMI disciplines, to pursue and capture incremental business opportunities by bringing forward original and innovative ideas and thinking. Evan resides in New Jersey and operates JMI’s newest office in Short Hills, New Jersey; just 40 minutes outside of New York City.
Evan joined JMI with more then 15 years of sports marketing experience. Just prior to joining JMI, Evan was the Director of Business Solutions at NASCAR. While at NASCAR, Evan provided NASCAR’s 60 official sponsors with strategic approaches to help leverage their NASCAR assets and was instrumental in the creation and management of the highly successful NASCAR Fuel for Business council, dedicated to business-to-business marketing among official sponsors. Evan can be reached at efrankel@justmarketing.com.
Promotional development, branding, activation, advertising, business-to-business marketing and networking, viral marketing, ideation, big idea development
(Privately Held; 51-200 employees; Marketing and Advertising industry)
February 2007 — Present (2 years 6 months)
(Privately Held; 501-1000 employees; Sports industry)
August 2003 — February 2007 (3 years 7 months)
(Privately Held; 1-10 employees; Sports industry)
October 2001 — August 2003 (1 year 11 months)
(Privately Held; 51-200 employees; Marketing and Advertising industry)
June 2000 — October 2001 (1 year 5 months)
(Privately Held; 501-1000 employees; SFX; Marketing and Advertising industry)
September 1996 — June 2000 (3 years 10 months)
(Marketing and Advertising industry)
1993 — 1995 (2 years)
1989 — 1993