CEO and Co-Founder of Two West Inc., Brand Strategist, "Transformationista" and Infovore
Kansas City, Missouri Area
- Current
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- CEO at Two West Inc.
- Past
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- Creative Services Supervisor at Ferrellgas
- Writer/Producer at MMG Worldwide
- Education
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- Baker University
- Westminster College
- Recommended
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5 people have recommended Ethan - Connections
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444
connections
- Industry
- Marketing and Advertising
- Websites
Ethan Whitehill’s Summary
• Co-Founder and CEO of Two West, Inc., a transformation design firm for retail and consumer brands in transition. Two West helps clients increase market share using an approach that blends behavioral science and design.
• More than 15 years of experience working as a cross-discipline communicator: writer, producer, strategist, design director and marketing consultant.
• Industry experience includes telecommunications, entertainment, hospitality, energy, retail, real estate development, health and technology.
Ethan started his career as writer and producer for one of the nation’s leading hospitality advertising agencies, MMG Worldwide. The former creative director has worked with several Fortune 1,000 and Forbes 500 clients, including American Century Investments, Ferrellgas, H&R Block, Hallmark, Holiday Inn, Time Warner and Sprint. His own company has been nationally ranked as a top 100 inner-city company by Inc. magazine and has been listed among Kansas City's 100 fastest growing companies for six consecutive years.
The Missouri native holds a BA in Advertising and Communications from Westminster College and an MBA from Baker University. Ethan is a graduate of the Helzberg Entrepreneurial Mentoring Program and the Kansas World Trade Center’s Globe Program. He serves on the board of directors for DeLaSalle Education Center and International Relations Council. He and his company support the March of Dimes and other charitable causes benefiting children and education.
Ethan Whitehill’s Specialties:
Branding, Marketing, Advertising, Strategic Planning, Corporate Communications, Corporate Image and Identity, Retail Merchandising, Web and Viral Marketing
Ethan Whitehill’s Experience
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CEO
Two West Inc.
(Privately Held; Marketing and Advertising industry)
December 1996 — Present (13 years 1 month)
Two West is a Transformation Design firm for brands in transition. We merge behavioral science with the design process to turn hidden customer truths into breakthrough ideas.
Transformation Design helps companies grow by embracing change, addressing root problems and fulfilling unmet needs through solutions that shift the way people think, feel, act and interact.
Two West has offices in Kansas City and Los Angeles. -
Creative Services Supervisor
Ferrellgas
(Public Company; Marketing and Advertising industry)
1993 — 1996 (3 years )
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Writer/Producer
MMG Worldwide
(Marketing and Advertising industry)
1992 — 1993 (1 year )
