Erland Serra Lind Jacobsen

Strategic Consultant

Location: Copenhagen Area, Denmark
Industry: Management Consulting

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Erland Serra Lind Jacobsen's Overview

Current

Founder at egenda Group

Past

Strategic Consultant - Online Brand Protection at Zeusmark Consulting Group
Key Account Manager at INK Group
Communication & PR (Volontary Work) at Zusammen - nonprofit cafe + lounge

Outbound Lead Generation Sales Rep. Southern Europe at SuccessFactors
Project Manager at MediaPlanet
Executive Secretary at Danish-Brazilian Chamber of Commerce

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Education

Copenhagen Business School
Tecnológico de Monterrey
Cámara de Comercio e Industria de Madrid

Escuela Superior de Barcelona
Niels Brock
Holte Gymnasium

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Recommendations

4 people have recommended Erland Serra Lind

Connections

500+ connections

Websites

Currently Strategic Consultant in Online Brand Protection at Zeusmark Consulting Group, providing strategic support and planning for a range of Zeusmark clients and responsible for developing markets in the Nordic and Latin regions.

Have prior to Zeusmark Consulting Group, served as Executive Secretary of the Danish-Brazilian Chamber of Commerce in São Paolo, as responsible for the Chamber’s daily administration and for establishing and strengthening business relations between Senior Executives of Danish and Brazilian corporates.

Furthermore, served as Business Development Consultant for international companies such as SuccessFactors and Mediaplanet, and lately as Director for INK Group, a niche marketing agency.

Hold a Masters degree in International Marketing and Management from Copenhagen Business School and a Bachelors degree in International Business Administration from Escuela Superior in Barcelona, and have lived in numerous countries including France, Spain, Mexico & Brazil.

Founder

egenda Group

September 2012 – Present (9 months) Copenhagen Area, Denmark

Bringing critical knowledge to business leaders through seminars on how to strengthen their competitive advantage through new strategic approach on online activities and best practice.

Strategic Consultant - Online Brand Protection

Zeusmark Consulting Group

Privately Held; 1-10 employees; Management Consulting industry

November 2010 – April 2012 (1 year 6 months) Copenhagen Area, Denmark

Providing strategic support and planning for a range of Zeusmark clients and responsible for developing markets in the Nordic and Latin regions. 

Key Account Manager

INK Group

Marketing and Advertising industry

June 2009 – December 2010 (1 year 7 months) Copenhagen Area, Denmark

Developing sales and newbizz, driving the process from contact through issuing offers and closing deals to securing the customer satisfaction and recurrent sales. Enhancing collaboration with business partners and elaborating new business strategies and concepts in close relationship with CEO.

Communication & PR (Volontary Work)

Zusammen - nonprofit cafe + lounge

Nonprofit; 51-200 employees; Nonprofit Organization Management industry

April 2009 – October 2010 (1 year 7 months) Copenhagen Area, Denmark

Planning and coordinating events plus marketing and PR strategies, and responsible for new website.

Outbound Lead Generation Sales Rep. Southern Europe

SuccessFactors

Public Company; 1001-5000 employees; SFSF; Computer Software industry

October 2008 – December 2008 (3 months) Copenhagen Area, Denmark

Contacting and building relationship with senior level decision makers in Southern European enterprise accounts to promote and stimulate interest in our product line, partner with regional sales representatives consistently selling the benefits of organizational performance solutions and conducting product demonstrations to interested clients via our web based conferencing tools.

Project Manager

MediaPlanet

Privately Held; 201-500 employees; Publishing industry

August 2007 – September 2008 (1 year 2 months) Copenhagen Area, Denmark

Developing and deploying creative print projects in leading Danish financial papers from concept through to publication.

Executive Secretary

Danish-Brazilian Chamber of Commerce

February 2005 – May 2007 (2 years 4 months) São Paulo Area, Brazil

Relationship building with Danish and Brazilian member companies, coordinating business luncheons and company visits, assist board meetings and general assembly, assisting in official delegation visits and ventures, financial management and sales and editing of chamber magazine plus website.

Copenhagen Business School

M.Sc. International Marketing and Management, International strategies, marketing and management

2003 – 2005

Knowledge of the application of various marketing tools and disciplines, performing analysis of markets, players and their interactions, and in applying the skills required for strategic considerations and decisions. Masters program was taught in English with focus on presentations, case work, project development, teamwork experience and IT competency.

Tecnológico de Monterrey

Elective courses, Doing Business and Management in Latin America

2003 – 2003

Followed the courses:
Corruption and Transparency in Latin American BusinessTechnological Development and Competitiveness
Entrepreneurship
Internship: Coca-Cola

Cámara de Comercio e Industria de Madrid

Summer school, Course in Spanish and Latin American economics, trade, business culture and communication

2002 – 2002

All courses taught in Spanish

Activities and Societies: Visits to Spanish companies and Danish subsidiaries and Embassy

Escuela Superior de Barcelona

B.Sc. International Business Administration, Economics, management and marketing

2000 – 2001

Niels Brock

Market Economist, Economics, management and marketing

1998 – 2000

Holte Gymnasium

Mathematical Student

1993 – 1996

Danish
(Native or bilingual proficiency)
English
(Professional working proficiency)
Portuguese
(Native or bilingual proficiency)
Spanish
(Limited working proficiency)
French
(Elementary proficiency)
Italian
(Elementary proficiency)
Swedish
(Limited working proficiency)
Norwegian
(Limited working proficiency)

"Trade & Investments in Latin America – A guide for new growth markets"
- Mediaplanet
- December 17, 2007
Authors: Erland Serra Lind Jacobsen

While Danish companies are focused on their own expanding markets, and near Eastern European markets, our Scandinavian neighbors are investing billions in distant emerging markets. Economical growth, free trade agreements, tax reforms and improving infrastructure has made Latin America an appealing market, and should for the next coming years attract and become more accessible for foreign investments.

Therefore the time is now for Danish companies to get a share of the new growth opportunities. With 550 million inhabitants in the region, and a fast growing number of people with same purchasing power as European consumers (approx. 100 million), Latin America possesses an enormous economical potential for the future. The countries demand high-quality and fair-priced industrial products and know-how for extraction and processing of resources within agriculture, environment, oil and gas. Likewise there is a huge potential for Danish investments in IT, telecom, construction and the health sector.