Erinn Figg

Current

• Vice President/Group Manager at archer>malmo

Past

• PR Consultant/Freelance Journalist at Self-Employed
• Public Relations Director at Canyon Ranch
• Freelance writer and PR Consultant (Self-employed)

• Senior Account Executive at Cramer-Krasselt PR
• Account Executive at Mullen Public Relations
• Fine Arts Editor; Travel Editor; Assistant Features Editor; Columnist at East Valley Tribune
• Assistant Features Editor at Northwest Herald

see less...

4 more...

Education

• Pepperdine University

Recommended

13 people have recommended Erinn

Connections

153 connections

Industry

Public Relations and Communications

Erinn Figg’s Summary

Respectfully resigned from my position as Director of Public Relations at Canyon Ranch to assist family with a (now-resolved) health crisis and pursue consulting opportunities. During my almost three years with the renowned, award-winning health resort/spa company, my responsibilities focused on directing public relations activities for all Canyon Ranch properties and initiatives, including

-- Canyon Ranch destination resorts in Tucson, Ariz., and Lenox, Mass.;

-- Canyon Ranch SpaClubs at The Venetian/Palazzo, at Gaylord Palms resort in Orlando, and on the luxury oceanliner QM2;

-- Canyon Ranch licensed products, including Canyon Ranch Your Transformation skincare, launching May 2008 at Saks Fifth Avenue and saks.com;

-- Canyon Ranch Living communities in Miami Beach and other soon-to-be-revealed locations;

-- Canyon Ranch corporate, satellite and partner PR firms.

Erinn Figg’s Specialties:

- Winner of multiple Copper Anvil PR awards for strategies, programs and press releases during previous positions at regional and national PR firms

- Solid base of national media contacts across various industries

- 11 years of experience as a beat journalist, columnist, editor and freelance writer for a variety of publications

- Featured in the book "Water Cooler Diaries: Women Across America Share Their Day At Work" (April 2008)

Erinn Figg’s Experience

• Vice President/Group Manager

  archer>malmo

  (Privately Held; Marketing and Advertising industry)

  November 2009 — Present (2 months)

• PR Consultant/Freelance Journalist

  Self-Employed

  (Public Relations and Communications industry)

  October 2008 — November 2009 (1 year 2 months)

  PR consultant specializing in the spa, travel and hospitality industries, but versatile and experienced in several others. Business writer for The (Memphis) Commercial Appeal. Also offering professional writing/editing services.

• Public Relations Director

  Canyon Ranch

  (Privately Held; 1001-5000 employees; Hospitality industry)

  October 2005 — May 2008 (2 years 8 months)

  - Responsible for PR activities at Canyon Ranch resorts in Tucson, Ariz., and Lenox, Mass; as well as at Canyon Ranch SpaClubs at The Venetian/at the Palazzo in Las Vegas, on the luxury oceanliner QM2, and at Gaylord Palms Resort in Orlando.
  
  - Also responsible for PR activities surrounding planned openings of Canyon Ranch Living communities in Bethesda, Md. (canceled), Miami Beach, and Chicago (canceled)
  
  - Directed PR activities for launch of Canyon Ranch Your Transformation skincare line, on properties and at select Saks Fifth Avenue stores
  
  - Directed corporate and satellite PR firms for properties, crises and initiatives
  
  - Secured national exposure in The New York Times, Inc. mag, Newsweek, "Today," "CNN," "Rachael Ray," "Martha Stewart," Fortune, Forbes, BusinessWeek, on The Food Network ("Spaah-tacular Cuisine") and more.

• Freelance writer and PR Consultant

  Self-employed

  (Self-Employed; Myself Only; Writing and Editing industry)

  September 2005 — December 2005 (4 months)

  Clients: National Tour Association, Westcor Development, Michael Pollack Real Estate Investments, Pulse magazine, Phoenix Business Journal, Underhood Service magazine, Arizona Business Magazine, Luxury Living magazine, various marketing materials and speeches.

• Senior Account Executive

  Cramer-Krasselt PR

  (Public Relations and Communications industry)

  August 2004 — September 2005 (1 year 2 months)

  PR SAE/AE for M&I Bank, Westcor Development, University of Phoenix, Epson Tokyo, Universal Technical Institute

• Account Executive

  Mullen Public Relations

  (Public Company; IPG; Marketing and Advertising industry)

  October 2003 — August 2004 (11 months)

  PR Account Executive for Southwest College of Naturopathic Medicine, Michael Pollack Real Estate Investments, KB Home, Sunbelt Holdings Properties

• Fine Arts Editor; Travel Editor; Assistant Features Editor; Columnist

  East Valley Tribune

  (Public Company; 501-1000 employees; Newspapers industry)

  October 1998 — September 2003 (5 years )

  Variety of positions over several years

• Assistant Features Editor

  Northwest Herald

  (Public Relations and Communications industry)

  1995 — 1998 (3 years )

  - Won awards for section design
  
  - Assisted in overseeing features staff

Erinn Figg’s Education

• Pepperdine University

  1989 — 1993

Additional Information

Erinn Figg’s Groups:

PRSA, national and local chapters

•    Pepperdine University Alumni
•    ThoseinMedia
•    Public Relations Society of America (PRSA National)
•    Public Relations Professionals
•    Quintilian - Speechwriters Group
•    ISPA Members
•    Newspaper Professionals Network
•    The Spa Buzz
•    The Pepperdine University Alumni Association
•    PRwise

Erinn Figg’s Honors:

- 2004 Copper Anvil PR Award of Excellence, Commentaries, "The Evolution
of the Automotive Service Technician"
- 2004 Copper Anvil PR Award of Merit, Overall Public Relations, Westcor's Phoenix 20/20 program.

Erinn Figg’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch