Erin Collopy

Current

• Worldwide PR Manager at Hewlett-Packard

Past

• Account Manager at The Hoffman Agency
• Sr. Manager, Marketing at Andale
• PR Manager at General Magic

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Recommended

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Connections

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Industry

Public Relations and Communications

Erin Collopy’s Summary

I'm a great team player who thrives in a creative, fast-paced, collaberative work environment. I also have a real passion for technology and enjoy working with early stage companies bringing new technologies to the marketplace and working on emerging technology areas.

I currently manage worldwide public relations for 2 groups within HP's Technology Solutions Group: Industry Standard Servers (ISS) and HP Scalable Computing & Infrastructure (SCI). In my role, I develop and execute the PR strategy for both businesses units.

ISS delivers the worlds most popular rack, tower and blade servers, HP ProLiant. HP's SCI group is chartered with bringing to market the next generation of scalable infrastructrure soutions for customers in cloud computing, Web 2.0, enterprise scale-out and high-performance computing.

Just before coming to HP, I managed PR programs overseeing teams of various sizes for several technology companies including: wireless sensor network chip pioneer Dust Networks (www.dustnetworks.com), hi-definition wireless audio chip maker STS wireless (www.sts-wireless.com), Wireless HD video chip maker Amimon (www.amimon.com) and helped drive a thought leadership program for tech lawfirm Fenwick & West (www.fenwick.com). Since joining Hoffman in 2005, I also led PR programs for SonicWALL, Penthera, Dimatix, eGain, iPass, NetXen, Visionael, SenSage, SRI International (formerly Stanford Research Institute) and Amazon.

Prior to joining the Hoffman Agency, I worked on the corporate marketing and PR side for 7 years across nearly every aspect of PR and marketing. My broad background includes: PR program development and execution, media, analyst, partner and customer relations, product marketing, email marketing, promotions, corporate websites, partner marketing and tradeshows. From 2002 to 2003, I worked from my companies' overseas office in Bangalore, India for 7 months and managed a team of 5 marketing professionals.

Erin Collopy’s Specialties:

PR and AR strategy and execution, relationship management (media/analyst/partner/reseller/customer), media training, product marketing, online marketing, consumer marketing, technology marketing, promotions, tradeshows and events, collateral creation, Web 2.0, social media, online communities, podcast creation, network security, auction management, eBay, channel/resellers, bioscience, education, network security, scalable computing, HPC,data center containers, wireless (audio/video),

Erin Collopy’s Experience

• Worldwide PR Manager

  Hewlett-Packard

  (Public Company; HPQ; Computer Hardware industry)

  March 2008 — Present (1 year 9 months)

  Responsible for global public relations strategy and excecution for HP's Industry Standard Servers (ISS) and Scalable Computing & Infrastructure (SCI) organization focused on scale-out computing, Web 2.0 and cloud and high performance computing solutions.

• Account Manager

  The Hoffman Agency

  (Privately Held; 51-200 employees; Public Relations and Communications industry)

  March 2005 — March 2008 (3 years 1 month)

  Responsible for public relations program strategy, development and execution for technology clients.

• Sr. Manager, Marketing

  Andale

  (Privately Held; 51-200 employees; Computer Software industry)

  February 2002 — March 2005 (3 years 2 months)

  I managed the marketing team at Andale, responsible for all product and corporate marketing inititives including new product launches, online and offline marketing (including tradeshows and events), customer communicatations, corporate communications and PR.

• PR Manager

  General Magic

  (Public Company; Computer Software industry)

  1997 — 2001 (4 years )

  As PR Manager for General Magic, I was responsiblle for all internal and external communications for the company. Managing our outside PR agency, my responsibilities included creation of press releases, management of media and analyst relationships, coordination of press and analyst tours and tradeshow support, among others.

Additional Information

Erin Collopy’s Interests:

technology (consumer, enterprise), gadgets, social media, PR, the arts--music/drama/dance, professional networking, international travel, pop culture, great restaurants, books, exploring California.

Erin Collopy’s Groups:

The Churchill Club (www.churchillclub.com), the Commonwealth Club (www.commonwealth.org) and the San Jose Jazz Society (http://www.sanjosejazz.org/)

•    SVHUB
•    Facebook.com
•    HP Technology Fans
•    Association of Analyst Relations Professionals
•    GoBigNetwork Startup Community
•    Social Media Today
•    PR 2.0 Lab
•    HP Connections
•    CloudCamp - Unconventional Cloud Computing
•    Cloud Storage
•    Cloud Networking
•    Altimeter Group

Erin Collopy’s Honors:

Hermes Creative Awards 2008 - Gold Award in the Publicity Campaign category
Association of Marketing & Communication Professionals MarCom Award - Platinum Award (First Place) - External Communications Program

Erin Collopy’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• job inquiries
• expertise requests
• reference requests
• getting back in touch