Professional Writer, Disruptive Presence and Devil's Advocate
Greater Denver Area
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Erika Napoletano’s Summary
Words. I use them to create resonating impressions - indifference is deadly in the marketing world.
I'm a consultant specializing in wordcraft (different than woodcraft), social media and brand integrity. From SEO Copywriting to Social Media Consulting, I help businesses engage on a deeper yet more accessible level with their target audience. What more could a client ask for than access to their audience? OK, I'm sure you could ask to hold court with your audience AND a Belvedere up, chilled in a short glass. Marketing perfection meets distilled perfection.
Headlines, taglines. One-liners, eyeliner. Proofreading, 90-proof. I've written, practiced, utilized, been mezmerized by and consumed them all.
SEO Copywriting...it takes a unique savvy, constant research and the ability to communicate and collaborate with other web professionals. Working primarily with web design firms and directly with site owners, I'm no stranger to market research and competitor analysis. Want to get found on the web? You need an SEO copywriter.
Social Media...no, it's not contagious. But it should be. For businesses looking to tap-into the wave of social media and capitalize on social networking techniques, we'll work together to review needs, available platforms and applicable focuses for your online efforts. After all, it's not the size of your network, but their quality, willingness and ability to share your message.
I am also a former securities industry professional with multiple licenses (Series 7/66/31, Life/Health Producer, Mortgage Agent). For financial clients who require a compliance-savvy writer who can speak in multiple voices - that of the investor, financial professional, and product representative - my copy evokes not only the desired emotional response but pairs it with sound reasoning and an honest representation of your offerings. Close more sales and stay compliant!
