
Strategy Consultant
Greater Los Angeles Area

Strategy Consultant
Greater Los Angeles Area
Highly experienced executive with an entrepreneurial background. Deep technical roots, with hands-on programming, product development and management experience. Customer-centric and relationship based approach to product and company development.
Sales, relationship management, business development, product development, branding, management, technology
(Internet industry)
February 2008 — Present (1 year 10 months)
- Operations, positioning, monetization and sales consulting for FanRocket, a multi-faceted agency.
- Social media consulting for Together we Served, the largest social network for active and retired US Military servicemen.
- Developing a Facebook application based on Amazon.com’s affiliate marketing program.
(Privately Held; 11-50 employees; Internet industry)
February 2008 — July 2008 (6 months)
ONEsite is the leading provider of online community and social media solutions and works with an unmatched caliber of clients including Clear Channel Communications, Univision, Procter & Gamble, Visa International and Alloy, as well as over 2,000 additional online communities. The ONEsite team has a proven ability to deliver the enterprise-class web experiences demanded by leading media, lifestyle, and affinity brands.
(Non-Profit; Public Policy industry)
August 2005 — February 2008 (2 years 7 months)
- Created, organized, managed and sold a highly profitable business
- Developed and executed a business model for organic growth without requiring venture capital
- Hired and managed a staff of 12, with offices in Los Angeles and Seattle
- Worked hands-on with each client, from sales to specification to launch, oversaw the launch of dozens of B2C and B2B social networks
- Managed and monitored CPM/CPC/CPA campaigns both for Social Platform and its clients
- Led the technical and sales teams to meet client launch deadlines and sales projections
- Created consumer outreach programs for clients enabling feedback loops with their members
- Evaluated and deployed advertising networks and analytics services
- Sold over $1.5 million in software and professional services
- Negotiated contracts, developed PRD specifications and advised clients on best practices
- Published and quoted in multiple news sources including the Globe and Mail, social media blogs and a Gartner Group report
(Privately Held; 1-10 employees; Internet industry)
August 1998 — February 2008 (9 years 7 months)
Geektek specializes in web application development, web hosting and co-location services for SMB clients.
Bachlors , Anthropology , 1994 — 1998