Vice President, Global Traditional Trade, Hershey International at The Hershey Company
Lancaster, Pennsylvania Area
Vice President, Global Traditional Trade, Hershey International at The Hershey Company
Lancaster, Pennsylvania Area
Eric Lent is a proven veteran in general management and a senior marketing executive with a successful history of visionary and strategic leadership building great brands, driving growth and achieving financial goals. Eric has delivered results across a range of corporate cultures at consumer products powerhouses, including The Hershey Company, Eastman Kodak, SC Johnson and Saatchi & Saatchi for iconic brands such as Hershey’s, Reese’s, Kodak, British Airways, Ivory, J&B Scotch and Glade.
(Public Company; 10,001 or more employees; HSY; Consumer Goods industry)
2008 — Present (1 year)
(Public Company; 10,001 or more employees; HSY; Food Production industry)
2006 — 2008 (2 years)
(Public Company; Food Production industry)
2005 — 2006 (1 year)
(Public Company; HSY; Food Production industry)
2004 — 2005 (1 year)
(Public Company; 10,001 or more employees; EK; Marketing and Advertising industry)
1999 — 2004 (5 years)
(Privately Held; 10,001 or more employees; Consumer Goods industry)
1995 — 1999 (4 years)
(Public Company; 5001-10,000 employees; Marketing and Advertising industry)
1991 — 1995 (4 years)
Towson University, College of Business and Economics Advisory Board
Towson University College of Business and Economics, Distinguished Alumni Award, 2008
Awarded Addys for advertising effectiveness by the American Advertising Federation (2000, 2003).
Awarded the Golden Marble for the best youth marketing campaign in the U.S. (2002)
Gold Effie, American Marketing Association (2001)