Independent Search Marketing Consultant
Providence, Rhode Island Area
- Current
-
- Consultant at Independent Search Marketing Consultant
- Associate Editor at Search Engine Journal
- Past
-
- Organic Search Manager at ADP / BZ Results
- Newsletter Contributor at Bruce Clay, Inc.
- CTO at The First Listings Marketing Group, LLC
- Senior Project Manager at Top Site Listings
- Associate Web Producer at Orbidex, Inc.
- Education
-
- New England Institute of Technology
- Attleboro High School
- Recommended
-
6 people have recommended Eric - Connections
-
211
connections
- Industry
- Marketing and Advertising
- Websites
Eric Lander’s Summary
Corporate search engine marketing specialist with substantial on-site and management experience. Direct experience with real estate, financial and pharmaceutical SEM projects. Actively seeking employment as an SEM Director or senior level analyst.
Eric Lander’s Specialties:
Search Engine Optimization, Pay Per Click, PPC, CPA, CPM, SEM, Search Engine Marketing, ROI Calculation, Web Site Design, Ecommerce Architecture, XML, HTML, PHP, ASP, Javascript, Usability Studies, CSS, WYSIWYG Editors, Photoshop, Etc.
Eric Lander’s Experience
-
Consultant
Independent Search Marketing Consultant
(Marketing and Advertising industry)
January 2009 — Present (7 months)
-
Associate Editor
Search Engine Journal
(Privately Held; Information Technology and Services industry)
August 2007 — Present (2 years)
-
Organic Search Manager
ADP / BZ Results
(Public Company; ADP; Information Technology and Services industry)
February 2007 — January 2009 (2 years)
-
Newsletter Contributor
Bruce Clay, Inc.
(Privately Held; Internet industry)
March 2008 — May 2008 (3 months)
-
CTO
The First Listings Marketing Group, LLC
(Partnership; 1-10 employees; Marketing and Advertising industry)
April 2004 — February 2007 (2 years 11 months)
Regular responsibilities include managing client relationships while providing email support, on site optimization efforts and content development coaching.
Developed the following standard policies and documents for organization:
- HTML Coding & Compliance
- Themed Website Structure
- Content Copy Writing Guidelines
- Keyword Research & Evaluation
- Title and Meta Tag Guidelines
- Inbound Link Request Guidelines -
Senior Project Manager
Top Site Listings
(Privately Held; 11-50 employees; Marketing and Advertising industry)
March 2001 — April 2004 (3 years 2 months)
Regular activity included weekly production meetings, client reviews and assisting the optimization team to learn and implement current techniques. Reported to President as the leader of the SEO / SEM production staff.
- Co-founded SEO Division of Organization
- Maintained 86% Annual Client Retention
- Authored Weekly Articles for ISEDB, Search Engine Guide, etc.
- Directly Managed Full Time Optimization Specialists -
Associate Web Producer
Orbidex, Inc.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
April 2000 — March 2001 (1 year)
Designed client web sites using proprietary eCommerce software. This position transitioned into the Senior Project Managment role at Top Site Listings (a subdivision of Orbidex, Inc.).
Eric Lander’s Education
-
New England Institute of Technology
AS , Multimedia Design Technology , 1998 — 2000
-
Attleboro High School
Additional Information
Eric Lander’s Websites:
Eric Lander’s Interests:
seo, sem, search marketing, organic search marketing, organic search optimization, blogging, smx, search marketing expo, smxwest, smx west
Eric Lander’s Honors:
Search Marketing Expo (SMX) West Speaker, 2007 SEMMY Award Nominee
Eric Lander’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
