Eric Lander

Eric Lander

Associate Editor, Search Engine Journal

Providence, Rhode Island Area

Current
  • Newsletter Contributor at Bruce Clay, Inc.
  • Associate Editor at Search Engine Journal
  • Organic Search Manager at ADP / BZ Results
Past
  • CTO at The First Listings Marketing Group, LLC
  • Senior Project Manager at Top Site Listings
  • Associate Web Producer at Orbidex, Inc.
Education
  • New England Institute of Technology
Connections
127 connections
Industry
Marketing and Advertising
Websites

Eric Lander’s Summary

Corporate search engine marketing specialist with substantial on-site and management experience. Direct experience with real estate, financial and pharmaceutical SEM projects. Actively seeking employment as an SEM Director or senior level analyst.

Eric Lander’s Specialties:

Search Engine Optimization, Pay Per Click, PPC, CPA, CPM, SEM, Search Engine Marketing, ROI Calculation, Web Site Design, Ecommerce Architecture, XML, HTML, PHP, ASP, Javascript, Usability Studies, CSS, WYSIWYG Editors, Photoshop, Etc.


Eric Lander’s Experience

  • Newsletter Contributor

    Bruce Clay, Inc.

    (Privately Held; 11-50 employees; Internet industry)

    March 2008Present (5 months)

    I occasionally author feature articles for use with the bi-weekly newsletter published by Bruce Clay Inc. Please note that this is not a paid position, and I am in no way employed or compensated by Bruce Clay, Inc.

  • Associate Editor

    Search Engine Journal

    (Marketing and Advertising industry)

    August 2007Present (1 year)

  • Organic Search Manager

    ADP / BZ Results

    (Public Company; 10,001 or more employees; ADP; Automotive industry)

    February 2007Present (1 year 6 months)

  • CTO

    The First Listings Marketing Group, LLC

    (Partnership; 1-10 employees; Marketing and Advertising industry)

    April 2004February 2007 (2 years 11 months)

    Regular responsibilities include managing client relationships while providing email support, on site optimization efforts and content development coaching.

    Developed the following standard policies and documents for organization:
    - HTML Coding & Compliance
    - Themed Website Structure
    - Content Copy Writing Guidelines
    - Keyword Research & Evaluation
    - Title and Meta Tag Guidelines
    - Inbound Link Request Guidelines

  • Senior Project Manager

    Top Site Listings

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    March 2001April 2004 (3 years 2 months)

    Regular activity included weekly production meetings, client reviews and assisting the optimization team to learn and implement current techniques. Reported to President as the leader of the SEO / SEM production staff.

    - Co-founded SEO Division of Organization
    - Maintained 86% Annual Client Retention
    - Authored Weekly Articles for ISEDB, Search Engine Guide, etc.
    - Directly Managed Full Time Optimization Specialists

  • Associate Web Producer

    Orbidex, Inc.

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    April 2000March 2001 (1 year)

    Designed client web sites using proprietary eCommerce software. This position transitioned into the Senior Project Managment role at Top Site Listings (a subdivision of Orbidex, Inc.).


Eric Lander’s Education

  • New England Institute of Technology

    AS, Multimedia Design Technology, 19982000


Additional Information

Eric Lander’s Websites:

Eric Lander’s Interests:

seo, sem, search marketing, organic search marketing, organic search optimization, blogging, smx, search marketing expo, smxwest, smx west

Eric Lander’s Groups:

Search Marketing Expo, SMX, SMX West, SMX West Speakers, Search Engine Journal, SEM Industry

  •    SMX - Search Marketing Expo member
  •    eTail Careers.com member
  •    Search Engine Land member

Eric Lander’s Honors:

Search Marketing Expo (SMX) West Speaker, 2007 SEMMY Award Nominee


Eric Lander’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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