
Account Executive at Ruder Finn, Inc.
Greater New York City Area

Account Executive at Ruder Finn, Inc.
Greater New York City Area
Public Relations professional with passion and experience in the Technology and Telecommunications industries. Core skills include media relations, analyst relations and news, trend and strategic messaging writing. Additional experience in trade show, award and speaker programs.
Currently working in an agency position in New York, N.Y., with interest in future agency and in-house opportunities nationally in San Francisco, Calif., and globally in China, Singapore and the U.K.
Technology/Telecommunications Public Relations (B-2-B)
(Privately Held; Public Relations and Communications industry)
December 2008 — Present (8 months)
As an Account Executive, I focus on building and enhancing media relations and analyst relations programs for our clients. In addition, I have an active role in composing documents, reports and daily industry news monitoring for leading Technology and Telecommunication clients, including Kyocera Mita America Inc., NEC Corporation of America, Radware Inc., TerreStar Networks Inc. and CAS AG.
(Privately Held; Public Relations and Communications industry)
December 2007 — December 2008 (1 year 1 month)
As an Assistant Account Executive, I helped drive media relations, drafted press releases and other client communication documents, leading media monitoring activity as well as creating and maintained databases, calendars and weekly and monthly PR activity reports.
Technology and Telecommunications clients supported included: Kyocera Mita America Inc., NEC Corporation of America, Radware Inc., NextWave Wireless Inc. and Teradata Corp.
(Privately Held; 11-50 employees; Public Relations and Communications industry)
June 2007 — November 2007 (6 months)
As an account coordinator at Breakaway I supported three technology accounts: InfoPrint Solutions Company, IBM and Ricoh’s joint venture, BelAir Networks, a wireless infrastructure and solutions provider, and Plaxo Inc., an online address book, calendar and social networking tool.
(Public Company; 51-200 employees; Public Relations and Communications industry)
September 2006 — December 2006 (4 months)
As an intern at Magnet's Technology Group I worked on Business to Business (B2B) Internet Technology accounts. My primary accounts were Exalead, Kanoodle, Seevast, and Pulse360, B2B IT firms in the advertising and marketing business. I also provided support for M5, Optimum Lightpath and SIVOO, B2B Telecommunication and Network Solution firms.
(Public Company; IBM; Information Technology and Services industry)
February 2006 — August 2006 (7 months)
At IBM I researched, proposed and developed thematic kits for IBM Brand and Values campaigns, the IBM Centennial project and wrote articles for the w3 (IBM Intranet).
B.A. , Psychology, Minor in Marketing and Asian Studies , 2003 — 2007
Managing Editor, Brooklyn College Excelsior, 2006-2007 (Previously Features Editor, 2005-2006, and News Reporter, 2004-2005)
Group Leader, Brooklyn College Study Abroad in China, 2006
Group Leader, Hunter College Study Abroad in Italy, 2007
Web 2.0/Social Media Networking, Wireless Technology, Telco/VoIP/IPTV, International Public Relations in China