Emmanuel Vivier

Current

Cofounder & Chief Visionary Officer at BuzzParadise (Vanksen Group)
CEO & Cofounder at Vanksen

Past

Head of Marketing at LegitiName
Internet Consultant and Project Manager at Alti
Internet Project Manager at B2L/BBDO

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Education

McMaster University, Canada, Toronto (Hamilton)
Ecole de Management de Marseille
Prytanée, National Military Academy, France, La Flèche

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Recommended

35 people have recommended Emmanuel

Connections

500+ connections

Industry

Marketing and Advertising

Websites

Emmanuel Vivier’s Summary

With a double background in marketing & web technologies, I have been conceiving 360° advertising, digital and word of mouth marketing strategies for leading brands for more than 10 years now.

Speaking French, German, Spanish and soon Luxembourgish (I am learning it and yes it is a real language!!!), I am now delighted to be the managing director of Vanksen Group (http://www.vanksengroup.com) and Vanksen|Culture-Buzz (http://www.culture-buzz.com), its 360° advertising, buzz and viral agency operating in Luxembourg, Paris, Brussels, Barcelona, Hambourg, NY, Hong Kong and Geneva.

Vanksen Group provides offline and online advertising services :
- Consulting and brand strategy
- Creative concept & 360° advertising
- Media planning & buying (including SEO, banners, emailing, viral video seeding, PR 2.0)
- Brand & buzz monitoring
- Marketing 2.0, buzz, viral & digital influence training

We have an in depth expertise of digital advertising, social media, viral, buzz & word of mouth marketing (http://www.culture-buzz.com), PR2.0 (http://www.buzzparadise.com) and search engine positioning (http://www.legitiname.com).

With more than 98 experts, Vanksen is proud to assist numerous leading brands & organizations such as the Luxembourg government, l'Oréal, Louis Vuitton, Givenchy, Guerlain, Thierry Mugler, LVMH, Richemont Group, Audemars Piguet, ArcelorMittal, Bic, Sony, Nokia, Warner Bros, 20th Century Fox, Microsoft, Ubisoft, Norton, Pfizer, Orange, Citroën, Ford, Louvre Hotels,...

We are always open to new partnerships with serious firms, collaboration with freelance talents (from webdesign, to brand architects to hardcore developers), or successful commissioned sales people or e-influents to help us win new markets and satisfy new customers.

Do not hesitate to contact me (+352 621.472.610) if you need hints for doing business in France, Luxembourg,... or want to know how to create a value added online presence or improve yours,

Emmanuel Vivier’s Specialties:

Word of mouth, viral and buzz marketing : wom, viral marketing, blog marketing, consumer generated media, influentials & seeding, social media, guerilla marketing, alternative marketing, PR2.0

New media consulting : web strategy, branding, digital marketing, advertising, brand strategy, Business Development

Emmanuel Vivier’s Experience

Cofounder & Chief Visionary Officer

BuzzParadise (Vanksen Group)

(Privately Held; Marketing and Advertising industry)

2005 — Present (4 years )

BuzzParadise (http://www.buzzparadise.com) is one one the leading social media advertising platform & community. It connects brands with more than 8000 influential bloggers accross 12 countries. Since 2005, BuzzParadise have launched more than 150 video seeding, PR2.0, & bloggers outreach campaigns for leading brands such as Cartier, L'Oréal, Chanel, Sony, Fiskars, Disney, Ford, Renault, Havana Club, Absolut, Passionata, Thierry Mugler, Guerlain, LVMH, Warner Bros, 20th Century Fox, TF1, Passoa,...

I have helped made from an initial idea in a very emerging industry, one of the worldwide most popular & sophisticated social media advertising platform for major brands. Mixing viral marketing, CRM, PR, web analytics, video streaming, online payment, community management & social media know how, BuzzParadise is a very innovative business model that delivers great ROI to advertisers forced to adapt their marketing to a 2.0 world.
CEO & Cofounder

Vanksen

(Privately Held; Marketing and Advertising industry)

October 2002 — Present (7 years 2 months)

In 8 years, made Vanksen one of the leading international agencies in advertising, digital & word of mouth marketing:

- Supervising 360° creative concepts & marketing strategies for major brands such as Nokia, Sony, LG, Danone, Renault, Warner Bros, BIC, ArcelorMittal, Ubisoft, France24, Casio, TF1, Orange, Thierry Mugler, Disney, Bayer, Pfizer, Guerlain…

- Active business development & key account management on an international level (USA, France, Italy, Spain, Germany, Switzerland,..) to generate a yearly revenue approaching 10M€.Vanksen growth has been 100% each year for the past 3 years while being profitable.

- Managing & evolving Vanksen worldwide strategy & vision

- One of the top international word of mouth & digital marketing expert, I spoke at more than 150 conferences & seminars worldwide in the past 3 years, coaching top executives & marketing managers of leading brands such as l'Oréal, P&G, NRJ, Kenzo, Chanel, LVMH, Richemont, Bertelsmann, Citroën,…
Head of Marketing

LegitiName

(Privately Held; Marketing and Advertising industry)

October 2002 — January 2005 (2 years 4 months)
Internet Consultant and Project Manager

Alti

(Privately Held; Information Technology and Services industry)

September 2001 — September 2002 (1 year 1 month)

Alti (formerly known as Exceed), Luxembourg, Strassen
• Organized the creation of the webmarketing department (branding, e-mail marketing, search engines…)
• Managed strategy, conception, projects & team for clients such as: Rosport, Alti, Texaco-Relaystar, Securitas, Bankgesellschaft Berlin, HVB, Luxenergie… (Content management, dynamic sites, Intranet…)
• Implemented “best practices” & standard templates to improve quality delivery & customer satisfaction
• Co-managed the communication campaign for the merger between Exceed & Topics into Alti
• Conceived the new set of commercial and marketing brochures & presentations for the new structure
Internet Project Manager

B2L/BBDO

(Internet industry)

May 1999 — February 2000 (10 months)

B2L Cyber BDDO web agency (OMNICOM Group), Paris, France
Ranked first interactive agency in France for the year 2000
• In charge of 380,000 Euro cutting edge website for French launch of 607, new luxury saloon car from Peugeot (www.607.peugeot.fr)
• Managed strategy & conception, website statistical analysis and BackOffice adminsitration
• Co-managed commercial relationship with clients & managed a multi-department team of 7 people
• The implemented strategy resulted in 16,000 visitors per day & 5,000 online inscriptions to the “607 club”
• The webagency was awarded for 607 Peugeot website with both : Intel grand prize e-business 2000 France & Grand prize, Multimedia & Industry

Emmanuel Vivier’s Education

McMaster University, Canada, Toronto (Hamilton)

MBA , Webmarketing and Ebusiness Technologies , September 2000 — July 2001

Activities and Societies:

Enrolled in 2nd year of MBA program as a foreign exchange student from Marseilles Graduate School of Business (Majors : E-Commerce, Webmarketing, Innovation, New Products, B.P.R., I.T. Management)
Ecole de Management de Marseille

Master , International Marketing , 1996 — 2001

Euromed School of Management was previously known as "ESC Marseille" aka Ecole Supérieure de Commerce de MArseille

Activities and Societies:

President of Le Citadingue (Marseille City Guide), Chief Redactor of L'écho d'Hermès (The satirical newspaper of the school)
Prytanée, National Military Academy, France, La Flèche

Bachelor , Economics , 1995 — 1997

Activities and Societies:

Classes Préparatoires HEC

Additional Information

Emmanuel Vivier’s Websites:

Emmanuel Vivier’s Interests:

word of mouth marketing, buzz, blog marketing, viral and buzz marketing, digital marketing, advertising, wom, social media, web2.0, management, strategy

Emmanuel Vivier’s Groups:

Association des Anciens du Prytanée, Association des Anciens de l'ESC Marseille/Euromed Marseille, First Tuesday Luxembourg, WOMMA (Word of Mouth Marketing Association)

Online Marketing, Web Analytics, and E-commerce Group -- WebAnalysts.Info
Inbound Marketers - For Marketing Professionals
McMaster University Faculty, Students, Alumni and Friends
OpenCoffee Paris
Web 2.0
Blogger.Agency
Fashion Marketing & Digital Media Group (FMG): A Meeting Place for Fashion & Marketing Professionals
Online Word of Mouth Marketing Group (OWOMMG)
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Association of Technology Analysts & Influencers
Digital Marketing
Euromed Marseille Ecole de Management
New Media, Social Media, and Social Networking Participants
Legal Blogging
Euromed Marseille Alumni Association
Social Media Today
Social Media Marketing
Social Media Influence
French American Business Alliance
Corporate Communications Executive Network
Ogilvy PR Worldwide/ 360° Digital Influence
FWA
Friends of Luxembourg
Buzz Marketing
Connected Marketing Networking Group
Social Media Marketing Group
Social Media Advertisers (socialAdv.com)
brandhackers
Buzz Marketing Addicted
Social Media Marketing Spain
Enterprise 2.0 Group
AperoNet
Word of Mouth Marketing Association
Social Media Club
Future Social Media
Social Media Professionals Association
Chasseurs de Tendances
Internet Managers Club
Marketers on twitter
Word of mouth, buzz, viral & social media marketing
Influencer Marketing
BRAND(ED) ENTERTAINMENT, Brand Content Revolution & More..
Social Media Metrics & Buzz Monitoring