
International OEM Sales & Marketing
Rochester, New York Area

International OEM Sales & Marketing
Rochester, New York Area
1 more...
I would like to be challenged and be part of a team in a company where the professionals are focused on the company’s success and its future growth, and where the company values their team.
I can bring over 15 years in direct sales experience continually displaying success under a variety of challenging scenarios.
• B2B / B2C
• Strategic Planning
• Project Management
• Business Development
• P&L
• Startups
• Multi-Site
• Client Relationship Management
• Outside Sales
• Sales Support
• Operations
• Key Account Management
• Marketing
(Public Company; Electrical/Electronic Manufacturing industry)
November 2008 — Present (1 year 1 month)
Business development and key accounts management.
(Computer Hardware industry)
June 2004 — October 2008 (4 years 5 months)
Spearhead and establish the international business development, sales, and distribution efforts for the sales of OEM products, in addition to R&D initiatives for product development / customization in Latin America, Europe, Asia, and the Eastern US. Collaborate with vendors in the creation and implementation of marketing strategies for US and the Latin America markets. Liaise between R&D engineers, marketing, and customers to communicate requirements, provide estimates, and assist with design of customized products. Negotiate with vendors to minimize component costs. Hold full P&L accountability for the division and supervise a staff of three
employees.
Key Achievements:
- Created production, quality control, testing, inspection, and packaging procedures for third-party manufacturers based upon ISO 9000 methodologies, which eliminated losses due to poor quality issues.
(Sole Proprietorship; Myself Only; Import and Export industry)
November 2002 — June 2004 (1 year 8 months)
After working for several years for Multi National companies, with a great success history on all of them I have decided to create my own business in 2002, Machado Comex Ltda, where the main goal was to provide consulting and assistance services to Small and Medium Brazilian companies to help them to get into the very competitive International Market, due to the globalization process.
(Public Company; BEMA3; Information Technology and Services industry)
April 2000 — November 2002 (2 years 8 months)
Selected to initiate international operations in US and Europe, which included cultivating business opportunities with distributors, and training personnel in globalization concepts for the newly created division. Created and incorporated sales techniques, marketing and advertising campaigns, and reputation management concepts for direct impact on local and regional target markets. Initiated, implemented, and trained staff in product management, packaging, documentation, quality assurance, logistics, export regulations, distribution, manual translation, and customer support procedures. Attended international trade shows to enhance company visibility.
Key Achievements:
- Served as the USA and EC Executive Vice President, charged with oversight of international subsidiaries and the manufacturing facilities project in Asia.
- Instituted ISO 9000 procedures to ensure standardization for producing, packaging, exporting and delivering products.
(Public Company; BLT; Consumer Goods industry)
April 1997 — March 2000 (3 years )
Developed, directed, and executed the regional marketing campaigns, sales strategies, and distributor development initiatives to enhance business development opportunities for after-market products in the Latin America and Caribbean regions. Held full PL accountability, administered a $500,000 budget, and supervised a staff of five employees.
Key Achievements:
- Catapulted sales from $7 million to $15 million through development and adaptation of regional marketing strategies and campaigns targeted to each separate country and cultural differences.
- Introduced a new company to the market focused on after-market products for the forest industry, which resulted in revenue growth from zero to $1 million in an 18-month timeframe.
- Created and implemented export procedures to increase market reach.
(Public Company; Automotive industry)
September 1995 — April 1997 (1 year 8 months)
Recruited to establish operations and develop existent and new distributors for the company in Latin America, facilitated the administrative, commercial, and financial accountability functions, in addition to recruited, coached, and developed new sales representatives.
Conducted competitive analysis, identified, provided training in equipment utilization to dealers, and assisted with the installation manual design.
Key Achievements:
- Created and implemented marketing and sales strategies to cover the entire region.
(Public Company; Medical Devices industry)
August 1994 — September 1995 (1 year 2 months)
Conducted competitive analysis, identified and signed new distributors, provided training in equipment utilization to dealers, and assisted with the installation of contrast injection pump machines in hospitals and clinics throughout Latin America and the Caribbean.
Negotiated with numerous OEMs, including GE, Toshiba, Siemens and Phillips.
Hired coached and developed new sales representatives.
Key achievements:
- secured 11 new distributors in a six-month time frame by developing customized medical equipment packages and negotiating special OEM deals for hospitals and clinics.
- created and implemented marketing and sales strategies to cover the entire region.
(Privately Held; Medical Devices industry)
April 1992 — August 1994 (2 years 5 months)
Represented 10 separate manufacturers with the introduction and distribution of medical products throughout Latin America. Directed and executed the sales initiatives for Brazil, facilitated the training functions directed at dealers, doctors and nurses, and managed the equipment maintenance service department for South America.
Key Achievements:
- Grew sales volume more than 60% by serving as a liaison between manufacturers and potential / existing clients throughout the US and Latin America.
- Developed and implemented all procedures related to importing products to Brazil.
(Medical Devices industry)
1990 — March 1992 (2 years )
Supervised a team of 10 technicians and 3 engineers charged with preventative and corrective maintenance for all medical equipment in the Blood Bank, Surgery Center, Bone Marrow Transfusion, and other hospital departments.
Key Achievements:
- Conceptualized and institutionalized a preventative maintenance program for the entire hospital, which reduced machine downtime 50%.
• Consumer electronics • Engineering • Environmental • Forestry • International affairs • Hospitality • Manufacturing • Medical, surgical, and dental instruments and supplies • Information Technology and Services • Renewable Energy (alternative energy)