Ephraim Luft

Current

• CEO, Founder at Circle of Moms

Past

• Business Development at Massive (Microsoft)
• Senior Product Manager at Massive Incorporated (acquired by Microsoft Corporation)
• Strategic Marketing Manager at Comcast Corporation

• Program Manager at Microsoft

see less...

1 more...

Education

• Harvard Business School
• Stanford University

Recommended

8 people have recommended Ephraim

Connections

500+ connections

Industry

Online Media

Websites

• My Company

Ephraim Luft’s Summary

Working on a start up, Circle of Moms, that I founded in August 2007 with Mike Greenfield, a classmate of mine from Stanford.

I have spent my career in developing technologies and services in the digital media sector. Previously had leadership roles in product management and business development at Massive Incorporated, an in-game ad network acquired by Microsoft in May 2006. Prior to that worked on products for the cable industry at both Microsoft and Comcast.

Interested in exploring potential partnerships for my company, Circle of Moms, and meeting other people that share the same professional interests as me.

Expertise: entrepreneurship, building and managing next generation ad networks, consumer internet, social networking, product management, and negotiations.

Ephraim Luft’s Experience

• CEO, Founder

  Circle of Moms

  (Internet industry)

  August 2007 — Present (2 years)

  Circle of Moms is a San Francisco-based start up backed by some of the top angel investors in Silicon Valley. With over 850,000 users, it is the fastest growing and second largest social network for moms on the Internet. It helps moms connect and address the challenges of motherhood together. This includes activities such as advice on parenting and purchase decisions. Check out our site, http://www.circleofmoms.com, and our Facebook application, http://apps.facebook.com/circleofmoms.
  
  I am interested in meeting marketers, brand managers or BD folk interested in reaching our audience of mothers. This could be for advertising or partnership purposes. For brands, we offer an array of sponsorship packages that allow moms to embrace and interact around the brand's core messaging.
  
  We also run Circle of Friends, a product which allows people to build small groups of friends who have common interests. It is one of the largest applications on Facebook (over 10 million installs).

• Business Development

  Massive (Microsoft)

  (Public Company; 10,001 or more employees; MSFT; Online Media industry)

  October 2006 — August 2007 (11 months)

  Lead business development in North America and EMEA for leading in-game advertising network. Manage contract negotiations, content acquisition, pipeline strategy and greenlight process.

• Senior Product Manager

  Massive Incorporated (acquired by Microsoft Corporation)

  (Privately Held; 51-200 employees; Online Media industry)

  June 2005 — October 2006 (1 year 5 months)

• Strategic Marketing Manager

  Comcast Corporation

  (Public Company; 10,001 or more employees; CMCSA; Broadcast Media industry)

  June 2004 — August 2004 (3 months)

  Worked on nationwide roll out of DVR products.
  Performed in depth analysis of opportunities in the iTV sector and presented to Comcast upper management through customer interviews and market research.

• Program Manager

  Microsoft

  (Public Company; 10,001 or more employees; MSFT; Computer Software industry)

  2000 — 2003 (3 years)

  Worked in various capacities on Microsoft TV product line. Responsibilities included project management, product definition and partner management.
  
  Lead program manager for MSTV IPG, low end product in Microsoft product line. Led product team to deliver release to American and Latin American Cable MSOs. Managed relationships with software vendors.

Ephraim Luft’s Education

• Harvard Business School

  MBA , 2003 — 2005

  Activities and Societies:

  VP of Education High Technology and New Media Club, Social VP of Jewish Students Association, Entertainment and Media Club, Section E

• Stanford University

  BS , Computer Science , 1996 — 2000

  Activities and Societies:

  Stanford-in-Florence (Fall 1998)

Additional Information

Ephraim Luft’s Websites:

• My Company

Ephraim Luft’s Contact Settings

Interested In:

• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch