Owner and Principal, AldrichArt & Design
San Francisco Bay Area
Owner and Principal, AldrichArt & Design
San Francisco Bay Area
3 more...
I am a process and detail oriented designer/producer with strong communication skills and a belief that quality design comes from analysis, understanding, creativity and craftsmanship. I have 13 years of extensive experience designing and producing graphic materials, packaging and graphic environments for a wide range of clients, companies and international corporations. I have 20 years experience working in fast paced, quality-critical creative industries combining a thorough understanding of business with a lifetime of creative problem solving.
Graphic design, media development, corporate and small company brand development, product identity, web, multimedia, video, print and packaging materials. Software industry expertise. Food Industry expertise. Lifelong creative professional. Rental property and small business operator.
(Sole Proprietorship; 1-10 employees; Graphic Design industry)
August 1997 — Present (12 years 4 months)
Providing media design and production services for small to medium sized businesses. Work with larger media agencies providing outsource design and consultation services.
(Privately Held; Computer Software industry)
July 2000 — July 2007 (7 years 1 month)
Oversaw, designed and developed all corporate and software product visual branding, collateral, advertising, multimedia and packaging. Grew the marketing materials and brand assets from a single software product to multiple product lines of software and hardware. Won several awards for marketing materials and packaging.
(Design industry)
March 1996 — August 1997 (1 year 6 months)
Graphic designer servicing directly with education and modeling software development clients as part of an agency team. Print, web and multimedia projects. Product brand development.
(Food & Beverages industry)
March 1992 — December 1995 (3 years 10 months)
2 Years as Exec. Sous Chef to Craig Stoll, now of Delfina in San Francisco. Managed the physical plant for a flagship restaurant. Opened two remote cafe locations and developed and managed purchasing for a central plant. Worked closely with architect firm to produce identity and marketing materials for the cafes.
(Hospitality industry)
September 1990 — March 1992 (1 year 7 months)
Intimate Sonoma coast resort with an international clientele. Seasonally oriented menus developed daily.
(Hospitality industry)
April 1989 — October 1990 (1 year 7 months)
Sailing, swimming, woodworking and furniture design.
BayCHI member since 1997, Oakland Museum of California Supporter, SFMYC
2003 Silver Addy Award, AiroPeek Packaging System
2003 Bronze Addy Award, Interactive Media Online Campaign
2003 Bronze Addy Award, Business to Business Web Site
2003 Bronze Addy Award, Enterprise Products Ad Campaign
2003 Bronze Addy Award, Online Banner Campaign
2002 Bronze Award, Print Ad Campaign, Beacon Business Marketing Association
2002 AAF/AdMark Bronze Award, EtherPeek NX Product Branding
2002 Bronze Addy Award, AiroPeek Packaging Family