Co-owner, ER2
Greater Los Angeles Area
- Current
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- Owner/Account Executive at ER2
- Past
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- Advertising Account Executive at Southland Publishing (VC Reporter)
- Education
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- Fashion Institute of Design
- Connections
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31
connections
- Industry
- Publishing
- Websites
elidet reyes’s Summary
Case Summaries
(In Progress)
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Terminal (hip hop group)
-Strategic marketing
Details coming soon
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Crime Stoppers of Ventura County (non profit)
-Online Strategy
Problem: Improve online interaction within the community. Be more proactive in reaching out and communicating with a younger, more internet savvy generation.
Solution/Part One: http://www.myspace.com/crimestoppers805
>Designed a myspace page with relevant information and links.<
Friends on list include people from Ventura County, Crime Stoppers chapters from around the country, and other non profits relevant to crime prevention.
Solution/Part Two:
http://805vigilantes.blogspot.com/
Details coming soon
Solution/Part Three:
Monthly Newsletter
Details coming soon
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(Past)
Puro Pedo Magazine (bilingual satire publication)
-Marketing consultant
Problem: The magazine needed to cover costs of printing. Because the staff were writers and creative contributors, they were concerned that by selling advertising, it would compromise the integrity of their concept, especially because being satire, it pokes fun at stereotypes in the Hispanic community.
Solution: Assisted in teaching how to create a media kit for potential advertisers, client list, pricing of ads, selling techniques and trade options.
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Any questions:
elidet.reyes [at] gmail.com
elidet reyes’s Specialties:
target marketing, online strategy
elidet reyes’s Experience
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Owner/Account Executive
ER2
(Marketing and Advertising industry)
August 2006 — Present (3 years 5 months)
Branding, product development and concept, multi-media consulting, and target marketing. Our agency is also owner of new regional magazine, The Club XChange. The Club XChange is a free monthly, full color glossy publication used to target 18-34 year old who enjoy the nightlife, are college oriented. While our magazine is targeted to the young adult, we are also socially responsible. A program our magazine has taken full control of is D.A.D. which stands for Designate-A-Driver. We felt the need to target this program on a socially economic level, instead of the usual "Be responsible." Instead, we let our readers know it is cheaper to call a cab than to get a D.U.I., wreck your car, or take a life.
Our agency is known for creating unique marketing supplements for our clients, and consulting on various multi media projects.
We are currently set to grow our publications from one monthly to a total of 4 others that will also focus on target marketing. -
Advertising Account Executive
Southland Publishing (VC Reporter)
(Privately Held; 201-500 employees; Publishing industry)
August 2005 — June 2006 (11 months)
elidet reyes’s Education
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Fashion Institute of Design
1997 — 1999
Additional Information
elidet reyes’s Websites:
elidet reyes’s Groups:
batanga
elidet reyes’s Honors:
Featured in Ventura County Star: http://www.venturacountystar.com/news/2009/mar/23/web-sites-help-ventura-county-law-enforcement/
elidet reyes’s Contact Settings
Interested In:
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
