Elesha Renee' Barnette

Current

• Vice President of Development at Media Foundation Group
• Freelance Producer at Deck as ef Productions

Past

• Market Account Manager at Procter & Gamble
• Category Development Manager at Procter & Gamble
• Regional Account Manager at Procter & Gamble

• Account Manager at Procter & Gamble

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Education

• University of North Carolina at Chapel Hill

Connections

25 connections

Industry

Media Production

Elesha Renee' Barnette’s Summary

Goal oriented, highly motivated creative professional experienced in the sales, merchandising and marketing of Fortune 500 brands. Seeking new job opportunities in marketing, event coordination and production or media sales to effectively maximize prior experiences in sales, marketing, digital/print media production and technology to achieve positive results/success.

Highly skilled in account penetration and client relationship development and management. Particularly motivated by and excells in fast-paced work environments where creativity is highly valued and multi-tasking, project coordination, management and execution are facets of daily duties.

Elesha Renee' Barnette’s Specialties:

account penetration
client relationship development
branding & multimedia marketing
project/production management, coordination & execution

Elesha Renee' Barnette’s Experience

• Vice President of Development

  Media Foundation Group

  (Marketing and Advertising industry)

  January 2009 — Present (11 months)

  Develops overall marketing and branding strategies for clients and partners; produces PSAs, short and long form documentaries and commercials for clients and partners.

• Freelance Producer

  Deck as ef Productions

  (Media Production industry)

  January 2002 — Present (7 years 11 months)

  Developed marketing strategies, designed promotional materials for bands/artist to include press kits, newsletters, flyers, posters, websites, etc.
  
  Produced various corporate videos for Procter and Gamble as well as music and promotional videos for local bands/artists; Produced feature film, Key Lime Pie (2003).

• Market Account Manager

  Procter & Gamble

  (Public Company; PG; Consumer Goods industry)

  2007 — 2008 (1 year )

  Managed P&G multi-cateogory business at Nash Finch wholesaler in Southeast Region to include responsibilities such as developing/creating sales materials, merchandising/marketing plans for accounts, presenting/selling in new item initiatives, managing trade funds, volume forecasting and customer relations;
  
  Managed team of retail merchandisers in Southeast region to include the coordination and completion of monthly resets across the region as well as timely delivery of in store merchandising events.

• Category Development Manager

  Procter & Gamble

  (Public Company; PG; Consumer Goods industry)

  2006 — 2007 (1 year )

  Managed category review process, new item initiative analysis as well as shelf design, and product placement of all newly acquired Gillette business in Southeast Region.

• Regional Account Manager

  Procter & Gamble

  (Public Company; PG; Consumer Goods industry)

  2005 — 2006 (1 year )

  Coordinated marketing/merchandising events with retail customers; Included responsibilities such as event performance forecast, creation/sell-in of marketing/promotion plan, ad design/layout and post event payout analysis via Nielsen data.

• Account Manager

  Procter & Gamble

  (Public Company; PG; Consumer Goods industry)

  2003 — 2005 (2 years )

  Managed P&G beauty care/cosmetics business across multiple customers in the Southeast Region to include responsibilities such as developing/creating sales materials, merchandising/marketing plans for accounts, presenting/selling in new item initiatives, managing trade funds, volume forecasting and customer relations.

Elesha Renee' Barnette’s Education

• University of North Carolina at Chapel Hill

  B.A. , Communication Studies - Media Production , 1999 — 2003

  Awarded Order of the Golden Fleece, 2003 – for demonstrably high character [who] have made specific long lasting, innovative and extraordinary contributions to the University community.

  Activities and Societies:

  UNC Student Television

Additional Information

Elesha Renee' Barnette’s Groups:

•    Social Media Marketing
•    UNC Alumni

Elesha Renee' Barnette’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch