
VP Product Management
Israel

VP Product Management
Israel
Broad experience in communities' creation, social networks and user-generated -content platforms.
Specializes in product strategy, web usability, customers' life cycle management, online marketing (Viral, PR, Media buying) and content development.
* Product managing – ideas, specs, designs.
* Content writing, editing and developing for niche portals
(internal and content partnerships).
* On-line Marketing (Branding, efficiency, PR, viral marketing, promotional events).
* Internal Marketing (Increasing costumers' life time value, conversion, retention)
(Privately Held; 11-50 employees; Computer Software industry)
May 2008 — Present (1 year 3 months)
(Privately Held; 11-50 employees; Internet industry)
March 2007 — November 2007 (9 months)
Manage the Product team (Product strategy and Viral marketing, reviewing specs and designs).
Manage the Content team (Content development with writers, video editors, 3D designers).
(Public Company; 51-200 employees; LUV; Internet industry)
February 2004 — March 2006 (2 years 2 months)
Main responsibility: Product Development (new features and maintenance, web site UI), Business Development, Content, Customer care strategy and Online marketing.
(Privately Held; 11-50 employees; Internet industry)
April 2000 — February 2004 (3 years 11 months)
Main responsibility: Product and Business developing, Content developing.
(Partnership; 51-200 employees; Marketing and Advertising industry)
1996 — 1998 (2 years)
Handling 4-6 huge budgets (Volkswagen, Audi, Seat, HP and more)
Branding, ads, events, media buying.
Art 2000 — 2002
Speak Italien since then...:-)
ba , Communication and Business Management , 1995 — 1998
Web 2.0 Platforms, travel , art, finance.