Ekalavya Bhattacharya

Current

Product Manager at Contests2win.com

Past

Associate Consultant - Web 2.0 (Marketing Strategy) at WATConsult
Manager - Marketing & Sales at Inzane Labs (PaGaLGuY.com)

Education

Fergusson College
The Bishop's School, Pune

Connections

292 connections

Industry

Online Media

Websites

Ekalavya Bhattacharya’s Summary

Enthusiastic, performance-driven self-starter and team player. Passion for creating fun, compelling and addictive user experiences. Strong organizational and analytical skills & attention to detail. Strategist.

Ekalavya Bhattacharya’s Specialties:

Web 2.0 - Product, Ideation and Development.

Social Media - Marketing, Optimization and Strategy.

Internet - Usability, UI, Behaviour.

Business Development and Sales Strategy.

Ekalavya Bhattacharya’s Experience

Product Manager

Contests2win.com

(Privately Held; Internet industry)

October 2007 — Present (2 years 2 months)

At Contests2win.com I head the online Community. My role has been to set up a community which not only consumes digital content but also creates content. C2W is one of the best examples of a website thriving on UGC in India.

Role: Online Strategy, New product/feature development (Web 2.0), Social Network Applications, Usability-UI etc

Also responsible for all the Social Gaming activities at Games2win.com. This includes applications on Orkut, Facebook, Hi5 etc.

Social Media Marketing via Social Networks, Blogging / Microblogging, Social Bookmarking, Crowdsourcing, Widgets etc
Associate Consultant - Web 2.0 (Marketing Strategy)

WATConsult

(Privately Held; Telecommunications industry)

April 2007 — October 2007 (7 months)

Web 2.0 Strategy consulting and product ideation.

WATConsult runs a popular blog - WATBlog.com where they review/comment/share whatever is happening in the Web 2.0 scene - especially in India.
WAT stands for Web Advertising Technology.

I handled Business Development, Marketing Strategy, Ideation and Research activities at WATConsult
Manager - Marketing & Sales

Inzane Labs (PaGaLGuY.com)

(Internet industry)

June 2006 — April 2007 (11 months)

Handled Marketing (Pull, Viral, Strategic) and Business Development at PaGaLGuY.com

The website is one of India's largest niche online communities. Thriving on the education community related to everything pertaining to MBA. The revenue model was mainly advertising - my role included convincing advertisers to use our platfrom and overseeing strategic alliances with other companies.

Ekalavya Bhattacharya’s Education

Fergusson College

Bachelor of Science , 2003 — 2006

Activities and Societies:

Debate Team, Quizzing, Event Management etc
Was part of a group which was into hacking and cracking online ids, though un-ethical it taught me a about loops in security and a lot about online behaviour.
The Bishop's School, Pune

ICSE , Science , 1997 — 2001

Activities and Societies:

Quzzing, Debating