Ed Borden

Past

Chief Operating Officer at SolidWavePC
Director of Business Development at Puget Systems
Business Development, Server Product Manager at Wintec Industries

Founder / President at Tantus Corporation

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Recommended

12 people have recommended Ed

Connections

500+ connections

Industry

Computer Hardware

Websites

Ed Borden’s Summary

I've spent the past 7 years designing and marketing high-end hotrod computers (the polar opposite of the typical bland Dell tower) for gaming and other high-performance applications. In a commodity industry where the only differentiators are branding, excitement, service, and experience, I've been consistently successful growing revenue and profit, creating buzz on the social web and in the media, and dreaming up new ways to engage customers by smashing the conventional industry mold.

Ed Borden’s Specialties:

• Sales/Marketing Vision, Strategy, Organization, and Execution
• Product Development and Solutions Engineering
• Web 2.0 Social Media and Grassroots / Buzz Marketing
• Corporate Communications and Public Relations
• Team and Project Management
• PC Hardware, Consumer Electronics, Technology, and Gaming Enthusiast

Ed Borden’s Experience

Chief Operating Officer

SolidWavePC

(Computer Hardware industry)

July 2008 — January 2009 (7 months)

SolidWavePC was a start-up consumer PC company which aimed to bring high-efficiency manufacturing to the boutique space. I wrote the business plan and secured and managed all key partners, including financial. I built a team who I am proud to have led through a 6 month whirlwind of development to build the complete infrastructure to manufacture, market, sell, and support a full line of 6 desktop and 5 laptop products -- all while understaffed and under immense time pressure.
Director of Business Development

Puget Systems

(Computer Hardware industry)

December 2006 — June 2008 (1 year 7 months)

Puget Systems is a high-end, boutique system integrator, where I managed vendor relations, purchasing, and the company's product line. I was extremely successful in those roles and had a massive impact on the company's bottom line. I wrote the company's first 'mission statement', with much input into strategy at the high level, drove the development of the company's first branded product lines, and was instrumental in vaulting the company into the media and industry spotlight through PR and co-marketing with vendor partners.
Business Development, Server Product Manager

Wintec Industries

(Privately Held; Computer Hardware industry)

March 2006 — November 2006 (9 months)

My time spent in the Channel was extremely educational, affording me great insight into distribution and the inside sales strategies of major tech companies. Lots of wheelin and dealin, pounding the pavement, and traveling to industry events.
Founder / President

Tantus Corporation

(Computer Hardware industry)

July 2002 — January 2006 (3 years 7 months)

Tantus was a high-end system integrator focused on the burgeoning digital video revolution of that time -- a very exciting and cutting edge niche where hardware was driving the market. Being at the forefront of integrating technology that was typically very large and cumbersome into small form factor and portable designs won lots of incredible design wins for major accounts including: Naval Research Lab, MN House of Representatives, Microsoft, and many higher education institutions.