Tech and New Media Professional
Greater New York City Area
Tech and New Media Professional
Greater New York City Area
Internet business professional with experience in major media and startup environments, an MBA in marketing, and proven skills in strategic partnerships, strategic planning, product development and marketing.
Knowledgeable in all aspects of web/tech business including venture capital, mobile, analytics, search, SEO, e-commerce, advertising (CPM, CPC, CPA), publishing, content syndication, social networking and social media.
Seeking an opportunity to make a valuable, quantifiable, high level strategic and operational contribution to a high potential, expertly managed company in the internet, mobile or emerging technology space.
• Formulating high potential strategies
• Developing effective strategic partnerships
• Negotiating win-win deals
• Driving continuous product improvement
• Identifying market gap opportunities
• Understanding emerging technologies
• Increasing process efficiency
• Utilizing web analytics data
• Making presentations and training
(Online Media industry)
September 2008 — Present (1 month)
(Internet industry)
August 2008 — August 2008 (1 month)
Going to the beach, pool, park, bike rides and making good dinners. Trying to sneak in a little golf and fishing on the side.
Mornings spent networking, reading and commenting on industry blogs, long term career planning, and searching for my next opportunity.
(Privately Held; 11-50 employees; Internet industry)
September 2007 — July 2008 (11 months)
Identified highest potential business opportunities, successfully managed strategic partnerships, proactively directed marketing positioning strategy, and advised senior management on day to day technical operations in increasingly difficult credit and real estate market conditions. Created and nurtured key strategic partnerships with publishers. Made recommendations to reduce operating costs by streamlining product line, company focus on core products and discontinuing unsuccessful campaigns and projects.
Was laid off due to Root's exposure to extreme weakness in the credit and mortgage markets.
(Public Company; 10,001 or more employees; TWX; Online Media industry)
February 2007 — September 2007 (8 months)
Led projects to enhance technical infrastructure to support search engine optimization, web analytics and syndication efforts. Focused on driving high quality traffic growth to online properties via cross-title initiatives such as content syndication, 3rd party strategic partnerships, web analytics, SEO, and general business development strategy.
(Public Company; 10,001 or more employees; TWX; Online Media industry)
July 2006 — February 2007 (8 months)
Managed initiatives to drive cross-title traffic growth via strategic partnerships with leading online companies. Responsibilities spanned project management, new product development, web analytics and business development.
(Public Company; 10,001 or more employees; TWX; Online Media industry)
January 2006 — June 2006 (6 months)
Assisted in early stages of integrating with analytics vendor Omniture and establishing key performance indicators (KPIs) for website performance, in addition to managing junior developers and leading training efforts.
(Public Company; 10,001 or more employees; TWX; Publishing industry)
August 2004 — December 2005 (1 year 5 months)
Played a leadership role in transitioning Time Inc from an HTML code standard of traditional "table based" development to web standards, including XHTML and CSS. The transition led to more efficient code, decreased page load times and bandwidth consumption, improved search engine spider access, accessibility and overall user experience.
(Public Company; 10,001 or more employees; TWX; Publishing industry)
January 2002 — August 2004 (2 years 8 months)
Developed expertise in the fundamentals of direct marketing, including: direct mail, retention, online, email, partnership and the quantitative metrics used to identify and track success.
(Privately Held; 501-1000 employees; Online Media industry)
April 2000 — January 2002 (1 year 10 months)
Web production projects in the dotcom and media sectors. A long term assignment at Time Inc's magazine subscription e-commerce group led to an on-staff position at in August 2000.
(Privately Held; 51-200 employees; Staffing and Recruiting industry)
July 1999 — April 2000 (10 months)
Worked on projects including CRM data migration and intranet application beta testing in commodities trading and asset allocation groups.
(Public Company; 10,001 or more employees; LEH; Investment Banking industry)
January 1999 — June 1999 (6 months)
Sales Assistant to the top performing high-net-worth brokerage team in the NY Private Client Services office.
(Public Company; 5001-10,000 employees; MS; Financial Services industry)
May 1998 — January 1999 (9 months)
Account manager for employee stock options and purchase plans outsourced to MS by client companies.
MBA, Marketing concentration, Product Management focus, 2006
B.A., Political Science, English, 1998
Continuing Education, XML for Website Development
Fundamentals of XML and RSS.
Certificate in Web Design,
Training in the fundamentals of Photoshop, Flash, HTML, JavaScript, information architecture and web server technology.
Business, technology, politics, fishing, basketball, snowboarding, surfing, golf
- NY Dotcom Hatchery
- NY Tech Meetup
- nextny.org
- Board President, Gramatan Court Apartments, Bronxville, NY
- Member, Magazine Publishers of America
- Member, USGA
- Member, StripersForever.org conservation group
Time Inc. INCITE Award Winner 2002
- Email billing research project