Dwayne Lawrence

Dwayne Lawrence

Editor & Director of Business Development at Transit Publishing

Montreal, Canada Area

Current
  • Editor & Director of Business Development at Transit Publishing Inc.
  • International Education Advisor, Editor, e-Learning Instructor/Specialist at New Oriental Education & Technology Group Inc./新东方教育科技集团 [NYSE: EDU]
  • Technical Editor/Advisor at iSuppli U.S. & China
  • Independent International Market Advisor/Telecom/Science-Tech/Energy/Aerospace Analyst at JL International
Past
  • Director of International Marketing & Business Development/Senior Analyst [Beijing, China] at Norson Telecom Consulting
  • Co-founder [Beijing, China] at JL International
  • Program Host, Narrator, Writer, Editor, Language Trainer, PR Consultant [Beijing, China] at China Central Television International (CCTV-9) - Science & Documentary Unit
  • Global Product Manager – Platform/Dedicated Web Hosting [Toronto, Canada] at InQuent Technologies Inc. (Network Solutions)
  • Global Product Manager – Platform/Dedicated Web Hosting [Toronto, Canada] at InQuent Technologies Inc. (formerly owned by SBC/Bell Canada)
  • Manager of Development, Engineering Dept. [Toronto, Canada] at Group Telecom (360 networks/Bell Canada)
  • Product Manager, Internet Services & NPI Manager [Toronto, Canada] at MaxLink Communications Inc.
  • Project Manager [Toronto, Canada] at Sprint Canada
  • National Sales Support & GBM Sales Representative [Toronto, Canada] at fONOROLA Inc.
  • Inside Sales Rep. [Toronto, Canada] at Sitel Canada
  • Service Department Manager [Toronto, Canada] at Tel-e Connect Systems (TCS)
  • Call Centre Supervisor/Fundraiser/Trainer at University of Toronto
Education
  • Ryerson University, Toronto
  • University of Toronto
  • York University - Schulich School of Business
Connections
500+ connections
Industry
Market Research
Websites

Dwayne Lawrence’s Summary

I am an open networker.
Send me an invite via:
http://tinyurl.com/66ayaf
or e-mail:
dwaynelawrence AT gmail.com
Note: Replace AT with "@" symbol above

Exploring exciting high-growth opportunities in energy, aerospace, telecom, Internet/IT, semiconductors, biotech/life sciences, market intelligence, government, education, and financial sectors worldwide focusing on Canada, China and Europe. I am a highly-adaptive 'can do' leader for critical projects and responsibilities.

Results-driven professional with 14 years of management and complex project experience in the energy, telecom, Internet, media, market intelligence, supply chain management, financial and education industries combined.
My background includes business development, project, consulting and marketing management roles up to the Director-level.

Citizenship: Canadian
Recently completed a 5 year work adventure in China

My work (past & present) involves large multinationals, banks, NGOs and governments:
Nokia, Alcatel-Lucent, Intel, Ericsson, Nortel, HP, Microsoft, Dell, Sun Microsystems, NetApp, Cisco, Texas Instruments, ST, Bloomberg, HSBC, Goldman Sachs, Mitsui, Hitachi, ZTE, Orange, Ulticom, Ciena, KPN, think tanks, public interest groups as well as the governments of Canada, China, France and Cuba.

I provide confidential contracting services that respect high standards of professional conduct and ethics.
Native English speaker with intermediate French, plus basic knowledge of Mandarin and Spanish.

14+ Years of Fixed & Wireless Telecom Network Experience
* Experienced manager of web-based software products
* Work closely with Engineering/IT/Operations/Sales/Customer Support to develop product functionality
* Strong grasp of user-experience design
* Great project management skills
* Excellent written communication & presentation skills
* Experience in gathering design requirements into a product vision
* Informed product decisions through user and market research

Dwayne Lawrence’s Specialties:

Tech Generalist:
Voice, Data, Internet/Web 2.0, Mobile/Fixed Wireless, IT, Semiconductors, Consumer Electronics, Energy, Aerospace
Specialties: Telecom, e-Marketing, China, Solar/PV, R&D Support

Management:
Project Manager, Intercultural Team-builder, Trainer, Client Relations, Quality Control

Marketing:
Product Manager, Market/Competitive Intelligence, Strategy, Data/Financial Analysis & Modeling, PR

Media:
Social Networker, Public Speaker, TV Host, Technical Editor/Writer


Dwayne Lawrence’s Experience

  • Editor & Director of Business Development

    Transit Publishing Inc.

    (Media Production industry)

    April 2009Present (4 months)

    Transit is a startup publishing company based in Montreal headed by Pierre Turgeon and his son, François. Pierre is an international writer, historian, journalist, editor and entrepreneur. He has 30 years of experience in the publishing industry and won the Governor General's Literary Award twice. He is the author or co-author of 16 books, such as Canada: A People's History.
    Transit targets all forms of traditional and digital media, including print, ebooks and audiobooks. Titles are available in English and French and other major world languages.

    Transit recently signed long-term distribution agreements for Canada and the Province of Quebec with Georgetown Publications and Agence du Livre (ADL) respectively. The Shortcovers division of Chapters Indigo is a partner for ebooks in Canada (mobile devices & online). Transit's new audiobooks are coming to iTunes soon.
    New Releases - June & July 2009
    Guy Laliberté: The Fabulous Life of the Creator of Cirque du Soleil by Ian Halperin
    Unmasked: The Final Years of Michael Jackson by Ian Halperin

  • International Education Advisor, Editor, e-Learning Instructor/Specialist

    New Oriental Education & Technology Group Inc./新东方教育科技集团 [NYSE: EDU]

    (Education Management industry)

    October 2005Present (3 years 10 months)

    - Advise China's national elite at foreign multinationals and state-owned enterprises (SOEs) applying to MBA and graduate schools in the U.S., Canada, Australia, France and the U.K. including M.I.T., Yale, Harvard, Wharton, Stanford, Columbia, Dartmouth, the University of Toronto, Cambridge, EM Lyon and the University of Chicago.
    - Review, evaluate and critique MBA/Finance candidate and general graduate school applications
    - Graduate program admissions interview preparation & coaching

    Founded in 1993 and headquartered in Beijing, New Oriental/新东方教育科技集团 is China's largest private education services company based on the number of program offerings, total student enrollment and geographic presence. Publicly traded on the New York Stock Exchange (NYSE: EDU). New Oriental's annual enrollment exceeds 1.3 million students. It has over 250 schools and learning centers in 38 cities nationwide. The company filed its IPO in 2006 via underwriters: Credit Suisse Securities (USA) LLC, Goldman Sachs (Asia) L.L.C., Piper Jaffray & Co.

  • Technical Editor/Advisor

    iSuppli U.S. & China

    (Privately Held; Market Research industry)

    October 2005Present (3 years 10 months)

    iSuppli provides independent market intelligence services for the global electronics and technology supply management chain. Offices in U.S., UK, Europe, Greater China, Korea, & Japan
    - Goldman Sachs is iSuppli's financial industry partner
    - Provide analytical, training, market intelligence & quality control services for iSuppli’s research/forecasts covering semiconductor, telecom, Internet, media, medical, consumer & automotive electronics industries as well as network operators, component suppliers, OEMs, ODMs & EMS companies
    - Technical Editor/Advisor for iSuppli’s China Research team of 10+ market/technology/industry analysts, the China Market Watch monthly newsletter, plus a high volume of quarterly market reports & presentations
    - iSuppli clients include major multinational manufacturers, financial institutions & investors: IBM, HP, Sony, Alcatel, Dell, Texas Instruments, Samsung, Toshiba, Philips, Siemens, Sanmina-SCI, Jabil, Celestica, Motorola, STMicroelectronics, NEC

  • Independent International Market Advisor/Telecom/Science-Tech/Energy/Aerospace Analyst

    JL International

    (Market Research industry)

    April 2005Present (4 years 4 months)

    Director of Market Research/Competitive Intelligence/Senior Analyst at
    JL International (Multi-functional contract roles)

    Recently spent five years in China:
    a) Advising multinational telecom firms, such as Nokia, ZTE, Orange, Alcatel-Lucent, and Ulticom
    b) Helping the Chinese government promote its growing achievements in science & technology
    c) Market research + commercialization of solar/PV/CSP/thermal, biofuel, wind, clean(er) coal, geothermal and other energy technologies in Greater China

    International Market Research Specialist:
    - Regularly evaluate B2B and B2C market potential of new/disruptive technologies
    - Lead major international research projects, expert in quantitative & qualitative research methodologies, statistical analysis & quality control
    - R&D/Product Development/Quality Control/Operational support

    Clients include:
    iSuppli U.S. & China, Intel, Beijing New Oriental MBA Education & Technology Group, China Media Monitor Intelligence, Air China, Ameco Beijing, ND Global Financial & Technologies Inc.,
    Himin Solar Energy Group Co. Ltd., Institutional Investors

    Sectors:
    Energy, Telecom/Internet, Semiconductors, Consumer Electronics, Aerospace, Education, Security

    Additional Roles:

    Professional Technical Editor, Writer, Blogger, Trainer & Presenter

    Independent Recruiter in China for Intel Corp. and Cisco Systems Inc.
    (Mid & Senior Management Levels)

    Social Entrepreneur/Founder & Manager of
    LinkedIn & Ning Business Networks:
    Example: Aerospace
    Friends of NASA: http://friendsofnasa.ning.com
    FoN (LinkedIn) has over 600+ professional members globally

  • Director of International Marketing & Business Development/Senior Analyst [Beijing, China]

    Norson Telecom Consulting

    (Privately Held; Telecommunications industry)

    June 2004March 2005 (10 months)

    - Customized market research, management consulting and M&A-related projects for multinational firms e.g. Nokia, Alcatel-Lucent, ZTE, HSBC, Orange
    Nokia: Managed Greater China Wireless R&D research project on 50 companies (network equipment & handset manufacturers)

    - Built an extensive client base that included major international & domestic equipment vendors, telecom carriers, service providers, global financial community

    - International public relations, business conference representation, public speaking and external market comm (including web site content, web analytics, search engine optimization/SEO, press releases, collateral materials)

    - International sales & marketing, contract negotiation, major client relations, new product development, product management, global partnerships and alliances, distribution channels in Korea, Japan, Asia, U.S., Europe

    - As Director & Senior Analyst, managed staff responsible for media relations, research, project management, professional development, quality control, training, editing

  • Co-founder [Beijing, China]

    JL International

    (International Trade and Development industry)

    December 2003May 2004 (6 months)

    Independent Entrepreneur.
    Established JL as an international market research and management consulting firm.

  • Program Host, Narrator, Writer, Editor, Language Trainer, PR Consultant [Beijing, China]

    China Central Television International (CCTV-9) - Science & Documentary Unit

    (Broadcast Media industry)

    October 2003February 2004 (5 months)

    CCTV International has been the voice of the Chinese government at home and abroad in English since 2000. It is China's version of CNN and is broadcast worldwide from Beijing via six satellites. CCTV's all-English 24x7 coverage ranges from news, politics to economics, history and culture.

    Major Accomplishments:
    - First Foreign Host of CCTV’s “Documentary” series
    - Hosted more than twenty CCTV “Documentary” programs
    - Narrated over ten CCTV programs (voiceovers) including a special documentary series on China’s first astronaut in space and the history of international space exploration
    - Edited and wrote program host scripts for thirty plus “Nature & Science” CCTV shows
    - Edited the English content for sixty+ CCTV programs and commercials (in total) related to China’s science & technology research, environment, history, society and culture
    - Native English language trainer serving a team of twelve Chinese CCTV staff: presenters, translators, writers, editors, directors & producers

  • Global Product Manager – Platform/Dedicated Web Hosting [Toronto, Canada]

    InQuent Technologies Inc. (Network Solutions)

    (Internet industry)

    August 2002November 2002 (4 months)

    - Responsible for a three-tier provisioning and hosting management software platform for large carriers, cable companies and service providers
    - Managed web hosting, e-mail and e-commerce product development, hardware/software vendor relationships and usability testing for the above
    - Supervised product managers in charge of shared web hosting,
    e-commerce and control panel user interfaces
    - Managed product acceptance testing for InQuent's next-generation hosting application platform, called IQOS based on a blade-server hardware platform and an XML-based API allowing providers to integrate hosting services with their existing products and systems (e.g. billing)
    - Created new marketing collateral content, press releases and sales tools
    - Authored the next-generation platform product launch and communications plan for major North American customers: AT&T, Bell Canada, Cox, Comcast, Radiant Communications (prior to Network Solutions acquisition)

  • Global Product Manager – Platform/Dedicated Web Hosting [Toronto, Canada]

    InQuent Technologies Inc. (formerly owned by SBC/Bell Canada)

    (Internet industry)

    September 2001December 2001 (4 months)

    - Responsible for international wholesale/private label web hosting supporting e-mail and e-commerce platforms for large telephone and cable companies: SBC, Bell Canada, AT&T Broadband, Cox, Comcast and KPN as well as Telecom New Zealand, DSL.net & Radiant Communications
    - Defined, executed & managed a portfolio of “best-of-breed” web hosting platforms, customer management control panels, back-end provisioning systems & related web properties
    - In charge of competitive analysis, market research, product positioning, new product development, product lifecycle management & major customer relationships
    - Subject matter expert for InQuent’s shared & dedicated platforms
    - Reformed & improved InQuent’s standard product marketing & development processes
    - Managed the creation of a new New Product Introduction (NPI) schedule & roadmap for all product deliverables; Product marketing prime for hardware & software vendor relations including Dell, HP, Network Appliances and Sun Microsystems

  • Manager of Development, Engineering Dept. [Toronto, Canada]

    Group Telecom (360 networks/Bell Canada)

    (Telecommunications industry)

    March 2001June 2001 (4 months)

    - Responsible for negotiating approval for Engineering Department’s multi-million dollar capital expenditure (CAPEX) budget priorities as well as the key performance indicator (KPI) planning process, reporting directly to the VP of Engineering
    - Primary inter-departmental liaison between the Engineering Department and the GT Product Marketing Group
    - Responsible for implementation of a New Product Introduction Process
    Major Accomplishment:
    - Co-chaired the Engineering team responsible for evaluating the carrier’s largest contract/RFP (request-for-proposal) involving the purchase of national DWDM (Dense Wavelength-Division Multiplexing) fiber optic equipment - a multi-million dollar contract with six competing vendors worldwide: Nortel, Lucent, Alcatel, Hitachi, Juniper and Cisco.

  • Product Manager, Internet Services & NPI Manager [Toronto, Canada]

    MaxLink Communications Inc.

    (Telecommunications industry)

    December 1998February 2001 (2 years 3 months)

    Helped MaxLink deploy Canada’s (and world’s) first commercial broadband wireless LMCS (Local Multipoint Communication System) network in five major cities across Canada utilizing 1Ghz of spectrum.
    LMCS was pre-WiMAX technology capable of 10Mbps downstream
    - Project management related to all marketing team deliverables
    - Managed interdepartmental (Engineering, IT, Operations, Sales) and vendor relations including major equipment supplier, Newbridge (Alcatel-Lucent), on behalf of Marketing VP
    - Managed design specs, product development, testing, pricing & introduction of a new portfolio of business Internet & application services in Canada, trained sales staff in Toronto, Montreal, Ottawa & Calgary
    - Responsible for market research/analysis, competitive intelligence, service IRR capital budgeting, sales collateral
    Major accomplishments:
    - First bilingual business Web mail service (Java-based) in Canada. [French & English] with groundbreaking 10Mb+ mailbox storage capacity
    - Established MaxLink as business web application/ISP/web hosting provider in under 6 months
    - Built 5 Canadian city and business-focused web portals serving as localized home pages and search engine sites integrated with our application platform for broadband wireless subscribers under the MaxLink brand

  • Project Manager [Toronto, Canada]

    Sprint Canada

    (Telecommunications industry)

    July 1998September 1998 (3 months)

    - Successfully managed a short-term, high-profile project for the complex solutions group requiring comprehensive due diligence to manage risks
    - Created a customized cross-platform billing and reporting system for a multinational firm with hundreds of office locations across Canada
    - Managed a combined fONOROLA and Sprint project team involving IT, billing, sales support, customer service and client representatives
    - Call-Net Enterprises Inc. (known as Sprint Canada and now Rogers Telecom) acquired fONOROLA in June 1998 for $1.78 billion

  • National Sales Support & GBM Sales Representative [Toronto, Canada]

    fONOROLA Inc.

    (Telecommunications industry)

    February 1996July 1998 (2 years 6 months)

    Headquartered in Montreal, facilities-based carrier fONOROLA was famous for independently deploying the largest fiber optic network across North America (over 23,000 route kilometres) using Nortel IP-over-WDM OC-192 SONET technology at the time, including the first 48-strand fiber-optic cable between Vancouver, Calgary, Edmonton, Winnipeg, and Toronto along CN Rail right-of-ways with Ledcor Industries as developer and builder at a cost of $120 million. This transcontinental network with redundant fiber-ring architecture provided the shortest direct fiber optic route from North America to Europe and Asia.

    My duties involved:
    - Managing voice & data WAN services (ATM, Frame Relay, Private Line, Point-to-Point, DS-3, T-1 solutions) for large multinational corporations including Canadian divisions of Microsoft, Compaq (HP), Bloomberg, Allstate Insurance
    - Assisting National and Major Account Reps. with winning new business on direct sales calls (frequently as technical advisor) while serving the evolving voice and data communication needs of existing large enterprise customers across Canada

    Major Accomplishment:
    - Part of account team that won a highly profitable national ATM data contract with Microsoft after successfully providing mission-critical Windows 98 launch support on demand for their international call centres

  • Inside Sales Rep. [Toronto, Canada]

    Sitel Canada

    (Privately Held; Outsourcing/Offshoring industry)

    October 1995January 1996 (4 months)

    Successfully marketed Sprint Canada Long Distance Plans for Small Business in a highly-competitive environment.

  • Service Department Manager [Toronto, Canada]

    Tel-e Connect Systems (TCS)

    (Telecommunications industry)

    May 1993September 1995 (2 years 5 months)

    TCS was originally an Authorized Distributor/Interconnect of Digital Nortel Nortstar Meridian Business Telephone PBX, Key and Companion In-building Wireless Systems in Ontario
    - Hired as the first Service Manager for brand new TCS branch in downtown Toronto after graduating from U of T
    - Built TCS' downtown T.O. Service Department from the ground up serving small and medium sized organizations to large Fortune 500 companies

    Responsible for performing/managing the following:
    * Design, installation & programming of Digital Nortel Nortstar Meridian Business Telephone PBX, Key and Companion In-building Wireless Systems, Nortel StarTalk Voicemail/IVR Systems, Data/LAN cable networks (Cat-5 10Base-T Ethernet)
    * Hired, trained & supervised technical and service staff (including regular performance/productivity reviews)
    * Full technical support, customer service & end-user training
    * ACD, call accounting software, e-mail configuration, dial-up, modem/fax setup & troubleshooting
    * Local telephone line/PSTN feature types and equivalency design (e.g. centrex, voice T-1s etc.)

    Major Accomplishments:
    - Pioneered first commercial deployments of Nortel's groundbreaking TDMA-based Digital Companion Wireless Microcellular PBX In-Building Telephone Systems in Canada
    Note: As part of the world's first digital wireless PBX, Companion digital phones operated on the 800 MHz cellular frequency externally and used the unlicensed PCS band inside the Meridian network using wall or ceiling-mounted base stations and a controller compatible with any Centrex, PBX or key system to deliver in-building wireless voice coverage and wireless computer telephony integration (WCTI)
    - 2+ years of Fixed and Wireless Telephony programming & design for a broad range of public and private sector organizations including Walmart, the City of Toronto, Saville Systems, French Consulate, French Trade Mission, Cuban Consulate, O&Y, Mitsui, The World's Biggest Book Store etc.

  • Call Centre Supervisor/Fundraiser/Trainer

    University of Toronto

    (Educational Institution; Higher Education industry)

    19891992 (3 years)

    Department of Alumni and Development

    - Supervised, trained and motivated volunteer and paid staff for the pioneering multi-million dollar Annual Fund, GRADitude, Breakthrough Fund, and corporate matching gift campaigns targeting UofT graduates from over twenty-five academic divisions by phone and mail
    - Developed, tested and shared customized phone scripts and pitch techniques per division
    - Personally raised many thousands of dollars in donations annually via mailed pledges and cc donations

    I salute all UofT alumni who donated to the above campaigns and the 40,000+ that continue to donate each year for their outstanding personal service and commitment.

    The Annual Fund, for example, supports student scholarships, innovative teaching spaces and academic programs, updated technology and equipment. The fund helps U of T attract the top students that go on to serve as leaders in their fields.


Additional Information

Dwayne Lawrence’s Websites:

Dwayne Lawrence’s Honors:

[China]

1. Participant: Global Space Development Summit - Beijing, April 2008
Organizers: CSIS, Chinese Society of Astronautics (CSA)

2. Editor - iSuppli China Market Watch Newsletter (2006-2009)

3. Managed four-month Greater China Wireless R&D Research Project on 50 companies for Nokia China's President & CTO (2005)

4. Guest panel speaker on China’s R&D strength - Economist Magazine’s Asia Pacific Telecom Roundtable in Shanghai. Appeared with CEOs of Nortel China and Cable & Wireless Asia (2004)

5. First Foreign Host of CCTV’s “Documentary” series (2003)
China Central Television International (CCTV)
- Hosted twenty+ CCTV “Documentary” programs
- Narrated ten+ CCTV programs including special documentary series on China’s first astronaut in space and the history of international space exploration
- Edited & wrote scripts for thirty plus “Nature & Science” CCTV programs
- English trainer for CCTV presenters, directors, producers, writers, editors, translators


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