
Marketing Executive and IT Expert
Miami/Fort Lauderdale Area

Marketing Executive and IT Expert
Miami/Fort Lauderdale Area
A results-driven, high-energy, dedicated Marketing exec and an Internet Marketing Expert with over 10 years experience in E-business, including all forms of lead generation (including Search Engine Optimization) and web promotion.
E-commerce, XML, HTML, CSS, X-Cart, PHP, ASP, SQL, Competitive Analysis, Google Adwords & SEO
(Privately Held; 1-10 employees; Internet industry)
September 2007 — Present (2 years 3 months)
- Analyzing and defining business objectives, analyzing competitors, and analyzing and optimizing Web Sites, Businesses and Systems to maximize their utility and effectiveness in lead generation and revenue.
- Aggressive, tenacious exploration of innovative business opportunities, with the skill and drive to achieve success regardless of challenges.
- Outstanding experience in e-marketing tools including PPC, banner ads, email campaigns, search-engine optimization (SEO) and site optimization.
- Coordinating and managing activities across departments and groups as well as managing cross-functional, multidisciplinary teams.
- Business Decisions which lead to millions of dollars of revenue for my clients
(Internet industry)
2009 — 2009 (less than a year)
(Internet industry)
2009 — 2009 (less than a year)
(Internet industry)
2009 — 2009 (less than a year)
(Public Company; 1-10 employees; NSIH; Internet industry)
January 2007 — September 2007 (9 months)
Responsible for;
-Creation, development and management of Online Auction Operations through Channel Advisor for clients. (Ebay, Amazon, Overstock)
-Development and implementation of Search Engine Optimization
-Development of traffic tracking and analytics mechanisms (Google Analytics, Omniture, Hitbox) for clients
-Setup and maintenance of all technology systems for clients (Network, cybersource, order processing, servers, merchant accounts, oscommerce, x-cart)
-Setup and management of affiliate networks such as Commission Junction Linkshare and Shareasale for clients
-Setup and management of Pay Per Click Campaigns such as Google Adwords, Overture, Yahoo, Shopping.com, Bizrate.com and Pricegrabber.com for clients
-Providing weekly progress, sales and marketing reports to the CEO
-Dealing with shareholders and resolving conflicts among them to approve quarterly marketing and advertisement budget
(Privately Held; 11-50 employees; Internet industry)
January 2004 — February 2006 (2 years 2 months)
-Creation, development and management of the Company's Online Ecommerce Store
-Creation, development and management of Online Auction Operations through Channel Advisor. (Ebay, Amazon, Overstock)
-All graphic, html and php design
-Setup and maintenance of all technology systems (Network, cybersource, order processing, servers, merchant accounts, oscommerce)
-Keeping close relations with vendors regarding inventory updates, special promotions and discounts
-Setup and management of Pay Per Click Campaigns such as Google Adwords, Overture, Yahoo, Shopping.com, Bizrate.com and Pricegrabber.com
-Setup and management of marketing campaigns through Shopping comparison sites
-Generating and managing online B2B and wholesale leads and sales
-Representation of Company at conferences worldwide
-Training and assisting new employees and Corporate on tech related issues
-Reviewing and approval of Company Catalog and Print Ads
Masters , International Business & Economics , 2006 — 2008
Bachelors , Finance & Economics , 1999 — 2003
1993 — 2000
Professional Networking, Stock Market and Investments, Soccer, Basketball, Playing Guitar, Golf, International Travel,